The most popular Valentine's dishes this year are simple,
affordable and diet-themed with roast chicken, potatoes and the
keto diet topping the list according to digital magazine and
newspaper subscription service Readly who reveals the most searched
foods across its unlimited digital reading app.
LONDON, Feb. 13,
2023 /PRNewswire/ -- The data shows that lovers
will be tucking into easy, tasty, cost efficient main courses on
the 14th of February with foods such as sausages, potatoes, pasta
and roast chicken top of the menu.
For dessert, people will be whipping up comforting, quick to
prepare sweet treats such as cheesecake, pud in a mug and banana
bread. Whilst some will be more experimental for their Valentine
with pistachio meringue!
Health continues to be a theme for home-cooked menus with the
Keto diet, vegan foods, gut health foods, gluten-free and
vegetarian all featuring in the top 20 food search terms across the
6,900 titles on Readly digital magazine and newspaper app.
The cost of living crisis also appears to be impacting the
drinks menu too with Lidl wine making the list showing consumers
are seeking lower cost options to impress their partner this
year.
The top 20 food & drink searches for Valentine's Day 2023
according to Readly data are:
- Slow cooked one pot
- Potatoes
- Keto diet
- Pistachio meringue
- Cheesecake
- Lidl wine
- Quorn mince
- Asian food
- Pasta
- Roast chicken
- Vegan baking
- Sausages
- Fish stew
- Raclette
- Gut health foods
- Pud in a mug
- Gluten free
- Vegetarian
- Ravioli
- Banana bread
- Recipe searches are some of the most bookmarked pages on
the Readly app and they are particularly popular around this time
of year when people look to find inspiration and creativity for
date night cooking. We can see that subscribers are searching
for and saving off tasty yet cost-efficient recipes in the run up
to Valentine's Day perhaps due to the ongoing cost of living
crisis, says Chris
Couchman, Head of Content at Readly.
Food is one of the most popular categories on the Readly app
amongst UK subscribers alongside Celebrity and Entertainment,
Cars & Motoring and Lifestyle. The most read food titles are
BBC Good Food, Sainsbury's magazine, Olive, delicious and BBC Easy
Cook.
Cost saving recipes have been some of the most bookmarked pages
saved on the Readly app this year with 'make your own takeaway'
being one of the most popular.
Readly has many food titles and recipes on its platform to read
amongst the 6,900 titles available as part of the monthly
subscription. Readly is £9.99 a month for unlimited reading with
gift cards available for 3, 6 and 12 months. Visit
www.readly.com for more information.
About the stats: Data taken from Readly app 1 Jan-8
February 2023, UK search terms
For more details contact: kate.tegelaars@readly.com
or 07879 818 711
About Readly
Readly is the European category leader for digital magazines.
The company offers a digital subscription service where customers
have unlimited access to 6,900 magazines and newspapers. Readly has
subscribers in more than 50 countries and content available in 17
different languages. In collaboration with 1200 publishers
worldwide, Readly is digitising the magazine and newspaper
industry. In 2021, revenues amounted to SEK
466 million. Since September
2020, the Readly share is listed on Nasdaq Stockholm Small
Cap. For more information, please visit
https://corporate.readly.com
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