CHICAGO, Feb. 23,
2023 /PRNewswire/ - CIBC today announced a multi-year
agreement to be the official Commercial and Private Wealth Bank of
the Carvana Professional Pickleball Association (PPA) Tour,
supporting the continued growth of pickleball as a professional
sport across the US.
"Our CIBC team is pleased to be at the leading edge of
supporting this dynamic sport as it continues its growth from the
recreational courts to the highly competitive professional ranks,"
said Stephen Forbes, Executive Vice
President, Chief Brand, Marketing and Client Officer. "With some of
the best players in the sport, the PPA is creating an exciting and
engaging opportunity to give our clients and communities the chance
to experience professional pickleball up close."
CIBC will receive exclusive branding and title sponsorship of
the VIP Lounge at each PPA Tour event as well as premier
sponsorship position at tournaments in Florida, California and Texas.
"It's been an incredible journey to build out the PPA Tour's
official categories over the last five years and provide our
partners with high-end value and collaboration," said Connor Pardoe, CEO and commissioner of the PPA
Tour. "We couldn't be more excited to bring CIBC aboard in 2023 as
yet another major organization that has recognized the potential
that pickleball represents in both sports and business."
CIBC's partnership with the PPA Tour follows recent affiliations
with Chicago Red Stars and Canada Soccer as the bank supports
organizations that make sports accessible and inclusive.
About CIBC
CIBC is a leading North American financial institution with 13
million personal banking, business, public sector and institutional
clients. CIBC offers a full range of advice, solutions and services
in the United States, across
Canada and around the world. In
the US, CIBC Bank USA provides
commercial banking, private and personal banking and small business
banking solutions and CIBC Private Wealth offers investment
management, wealth strategies and legacy planning. Visit us at
cibc.com/US.
About Carvana PPA Tour
The Carvana PPA Tour is the professional tour of pickleball,
organizing events and rankings for the top male and female
pickleball players worldwide and awarding more than $5.5 million in annual prize money with equal
play and pay. The Carvana PPA Tour is set to host 25 events in 2023
at world-class facilities like the Lindner Family Tennis Center in
Cincinnati, Mission Hills Country
Club in California, and the
Darling Tennis Center and Mandalay Bay in Las Vegas. Inviting all to compete and "play
where the pros play," the Carvana PPA Tour offers amateur divisions
of play for every level, unparalleled experiences for fans and
spectators, gorgeous venues, pro player meet-and-greets,
food/beverages, live entertainment, VIP upgrades, giveaways and
games, shopping, vendors, and more. Founded in 2018 and based in
Salt Lake City, UT, the Carvana
PPA Tour is owned and operated by parent corporation,
Pickleball.com. For more information, go to www.ppatour.com. See
Pro Player Profiles and follow us on social: Twitter Instagram
YouTube Facebook LinkedIn.
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Private banking is
offered by CIBC Bank USA, Member FDIC and Equal Housing
Lender. The CIBC logo is a registered trademark of CIBC, used under
license. © 2023 CIBC Bank USA
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SOURCE CIBC