Online Marketplace and Global Tech Retailer
Will Both Use Rokt's Machine Learning–Powered Technology to Deliver
a More Relevant Customer Experience
NEW
YORK, June 28, 2023 /PRNewswire/ -- Rokt,
the leading ecommerce technology using machine learning to make
transactions more relevant to each shopper, today announced new
partnerships with Mercari, the online marketplace that connects
millions of people across the U.S. to shop and sell items that are
no longer being used, and Newegg Commerce, Inc. (NASDAQ: NEGG), a
global ecommerce leader for technology products. Both Mercari and
Newegg have partnered with Rokt to unlock new revenue opportunities
and drive customer lifetime value on their ecommerce sites.
Rokt announced new partnerships with
Mercari and Newegg to unlock new revenue opportunities.
Rokt enables companies to tap into additional revenues, acquire
customers at scale and deepen relationships with their existing
ones by using machine learning to present highly relevant offers to
each shopper in the final stages of an ecommerce transaction, when
they are most likely to convert.
"We are thrilled to partner with two leaders in the ecommerce
space, Mercari and Newegg," said Elizabeth
Buchanan, Chief Commercial Officer of Rokt. "Our goal at
Rokt is to transform the way brands engage with their customers.
Together, we will create exceptional customer experiences, deepen
brand-consumer connections and drive long-term loyalty."
Mercari is constantly innovating to make exchanges on its
platform easier and more relevant to customers. "After its
inaugural launch with Rokt to enhance the post-checkout experience
of its customers on the platform, Mercari has plans to extend its
relationship with Rokt and integrate Rokt into its mobile,
listings, and Payment Marketplace transaction flow." Mercari has
more than 50 million downloads in the U.S. and 350,000 new listings
are added to its marketplace every day
"We are excited to partner with Rokt to enhance our customers'
ecommerce shopping experience," said Harshit Gupta, Head of Business Development at
Mercari. "By leveraging Rokt's technology, we will be able to offer
our users even more relevant recommendations and create a more
personalized shopping journey. This partnership reinforces our
commitment to providing the best possible experience for our
customers."
Newegg is a leading global online retailer for PC hardware,
laptops, desktop PC systems, consumer electronics, gaming
peripherals, home appliances, and lifestyle technology. Newegg also
serves businesses' e-commerce needs with marketing, supply chain,
and technical solutions in a single platform.
"As an ecommerce company focused on innovation, we know how
important it is to be at the forefront of technology that enhances
the customer experience," said Jeff
Lin, Senior Director of Business Intelligence
for Newegg. "Rokt's cutting-edge technology will enable
us to deliver targeted offers that align with our customers' unique
needs and preferences."
About Rokt
Rokt is the global leader in ecommerce
technology, enabling companies to drive incremental value from
every transaction by offering highly relevant messages at the
moment customers are most likely to convert. Rokt's machine
learning technology has powered billions of global transactions
annually for the world's leading companies, including Live Nation,
AMC Theatres, PayPal, Uber, Hulu, Staples, Lands' End, and
HelloFresh. Founded in Australia,
with US headquarters in New York
City, the company operates in 15 countries across
North America, Europe and the Asia-Pacific region. Rokt for a second year in
a row joined the fastest-growing private companies in the US on the
Inc. 5000 list in 2022.
To learn more, visit Rokt.com.
About Mercari
Mercari is your marketplace. Our
platform connects millions of people across the U.S. to shop and
sell items no longer being used. Mercari is constantly innovating
to make exchanges easier, from at-home authentication to
improvements in online payments and shipping. Mercari has more than
50 million downloads in the U.S. and 350,000 new listings every
day, empowering the next generation to transform the way they shop.
Mercari can be downloaded on app stores or accessed online through
www.mercari.com.
About Newegg
Newegg Commerce, Inc. (NASDAQ: NEGG),
founded in 2001 and based in the City of
Industry, Calif., near Los
Angeles, is a leading global online retailer for PC
hardware, consumer electronics, gaming peripherals, home
appliances, automotive and lifestyle technology. Newegg also serves
businesses' e-commerce needs with marketing, supply chain, and
technical solutions in a single platform. For more information,
please visit Newegg.com.
Follow Newegg on Twitter, TikTok, Instagram, Facebook, YouTube,
Twitch and Discord.
Media Contact
Tarana
Mehta
tarana.mehta@rokt.com
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SOURCE ROKT Pte. Ltd.