New Fragrances Bring a Cozy and Spice-Filled
Ambiance Into Homes This Season
ATLANTA, July 20,
2023 /PRNewswire/ -- The Yankee Candle Company,
Inc., part of the Newell Brands portfolio and the leader in home
fragrance, announces the launch of its new, fall fragrance
collection, Daydreaming of Autumn. This globally inspired
collection features five new seasonal fragrances, carefully crafted
to capture the essence of the season with delightful scents and
visual aesthetics.
"The Yankee Candle Daydreaming of Autumn Collection introduces a
range of captivating fragrances that transport you to different
autumnal scenes," said Michelle
Favaloro, Vice President of Home Fragrance at Newell Brands.
"From the warm scents of clove, lavender, balsam, and eucalyptus
woods in Autumn Daydream to the mouthwatering fragrance of Pumpkin
Maple Crème Caramel, each candle is designed to create an inviting
ambiance that celebrates the season."
The Daydreaming of Autumn Collection features seasonal artisanal
fragrance-inspired labels, natural fiber wicks, and a premium blend
of essential oils mixed into a soy-wax blend for a clean and
long-lasting burn. The new collection includes the following
fragrances:
- Autumn Daydream: Spend the perfect autumn day strolling
tree-lined streets with the scents of clove, lavender, balsam, and
eucalyptus woods.
- Pumpkin Maple Crème Caramel: Enjoy the fragrance of this
creamy, delicious treat, with cinnamon sugar, brown butter, spiced
pumpkin, and maple glaze.
- Spicy Sangria: Gather family and friends for a toast to
autumn with the fragrance of sangria, scented with notes of mulled
apple, fresh pear, and cider spices.
- Evening Riverwalk: Feel the cool autumn breeze on a
twilight walk along the river, with the scents of cardamom, black
vanilla, and smoked oud.
- Spice Market (North American and Yankee Candle Retail Store
Exclusive): Explore a local market and let the scent of autumn
spices — cinnamon, cumin, and ginger — surround you.
To complement the Daydreaming of Autumn collection, Yankee
Candle fans can also enjoy past seasonal favorites from the Yankee
Candle Signature Collection. These tried and true, fan-favorite
fall fragrances include Spiced Pumpkin, Autumn Wreath, Harvest, Cranberry Chutney, Apple
Pumpkin, Farm Fresh Peach, Pumpkin Banana Scone, Smoked Vanilla
& Cashmere, Sunlit Autumn, Ciderhouse, and Sugared
Cinnamon Apple.
The Daydreaming of Autumn Collection is available for purchase
at YankeeCandle.com, Yankee Candle retail locations, as well as
leading retailers such as Kohl's, Walmart, and Meijer. Small
tumblers are priced at $13.00, while
large jars are priced at $34.00,
offering an affordable way to fill your home with the scents of
fall.
To learn more about the Daydreaming of Autumn collection and to
explore the full range of Yankee Candle fragrances, please visit
www.YankeeCandle.com and follow along on Instagram (@YankeeCandle),
Facebook (facebook.com/YankeeCandle) or Pinterest
(@YankeeCandle).
About The Yankee Candle Company
The Yankee Candle Company, Inc. is an American company with a
unique 50-year history of creating evocative, mood-setting, and
long-lasting fragrance for the home. The company offers a wide
range of distinctive products, from the brand's iconic candles to
home & car air fresheners, gifts and more. The Yankee Candle
Company, Inc., is a wholly owned subsidiary of Newell Brands Inc.
and is sold through mass and specialty retailers, online and in
Yankee Candle retail stores. Outside of North America, the Company sells its products
primarily through its subsidiary, Yankee Candle Company
(Europe), Ltd., which has an
international wholesale customer network.
About Newell Brands
Newell Brands (NASDAQ: NWL) is a leading global consumer goods
company with a strong portfolio of well-known brands, including
Rubbermaid, Sharpie, Graco, Coleman, Rubbermaid Commercial
Products, Yankee Candle, Paper Mate, FoodSaver, Dymo, EXPO,
Elmer's, Oster, NUK, Spontex and Campingaz. Newell Brands is
focused on delighting consumers by lighting up everyday
moments.
This press release and additional information about Newell
Brands are available on the company's website,
www.newellbrands.com.
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SOURCE Newell Brands