The beauty retailer is expanding its vibrant
bright hair color offering with high-impact, hydrating formulas
from top brands.
DENTON,
Texas, Aug. 22, 2023 /PRNewswire/ -- Sally
Beauty, the leading destination for salon-quality hair color, hair
care, and nail products, is thrilled to announce an exclusive
retail partnership with XMONDO Color. The renowned hair color line
is under the umbrella of XMONDO Hair, founded by professional
hairstylist and viral social media sensation Brad Mondo. With over 1,300 shades of hair color
available online and in-store, Sally Beauty continues to be at the
forefront of the color category.
As part of Sally Beauty's ongoing commitment to offer innovative
and sought-after brands, the retailer will be the first and
exclusive in-store distribution partner for XMONDO Color.
Seven vibrant Color Depositing Masks, including trending shades
like Super Red, Super Purple, and more, alongside one Clear
Glossing Treatment, are available at SallyBeauty.com starting today
and will be in-store starting September
1st.
"At Sally Beauty, we are committed to continuously expanding our
product offering to meet the evolving needs of our consumers. More
individuals are prioritizing their hair health by looking for
products with gentle, simple ingredients that nourish their
hair. XMONDO Color delivers on this desire with better-for-you
color-care products that boost hydration and revitalize damaged
hair," said Maryann Herskowitz,
Group Vice President of Merchandising at Sally Beauty. "We're
thrilled to have XMONDO Color join our assortment alongside other
well-loved and nationally known brands, ensuring our consumers have
quality products to support their at-home coloring needs."
The entire XMONDO Color collection is vegan, gluten-free,
cruelty-free, sulfate-free, and paraben-free. The semi-permanent
color transforms hair with vibrant pigments that leave lasting
shine. XMONDO Color's high-quality formula infuses hair with
hyaluronic acid to seal in moisture, hydrolyzed vegetable protein
to strengthen and revitalize dry hair, and bond boosting technology
to restore damaged hair fibers. XMONDO has quickly become a fan
favorite since its launch in 2020.
Brad Mondo, professional hairstylist & Founder of
XMONDO Color, shares his enthusiasm about the partnership, stating,
"Sally Beauty has always been my go-to for all things hair. I'm
thrilled that XMONDO Color will now be available for purchase in
Sally Beauty stores across the US and Canada. Our Color Depositing Mask and Clear
Glossing Treatment offer endless possibilities to effortlessly
transform your hair."
To discover more about XMONDO Color, visit SallyBeauty.com
today or Sally Beauty stores in the US and Canada starting September 1st.
About Sally Beauty Holdings, Inc.
Sally Beauty
Holdings, Inc. (NYSE: SBH), as the leader in professional hair
color, sells and distributes professional beauty supplies globally
through its Sally Beauty Supply and Beauty Systems Group
businesses. Sally Beauty Supply stores offer up to 7,000 products
for hair color, hair care, nails, and skin care through proprietary
brands such as Ion®, Strawberry Leopard®,
Generic Value Products®, Beyond the Zone® and
Silk Elements® as well as professional lines such as
Wella®, Clairol®, OPI®,
Conair® and L'Oreal®. Beauty Systems Group
stores, branded as CosmoProf® or Armstrong
McCall® stores, along with its outside sales
consultants, sell up to 8,000 professionally branded products
including Paul Mitchell®,
Wella®, Matrix®, Schwarzkopf®,
Kenra®, Goldwell®, Joico® and
Olaplex®, intended for use in salons and for resale by
salons to retail consumers. For more information about Sally Beauty
Holdings, Inc., please visit
https://www.sallybeautyholdings.com/.
About XMONDO
XMONDO is designed to inspire the
new age of hair care and color. Experience the extraordinary with
technology-driven, confidence building innovation. We thrive on
continuous exploration, challenging the status quo to bring you
groundbreaking solutions. The future of hair care starts here.
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SOURCE Sally Beauty Holdings, Inc.