TIDMCXS 
 
23 December 2021 
 
                                ChallengerX plc 
 
                     ("ChallengerX plc" or the "Company") 
 
                             First day of dealings 
 
                      Admission to the AQSE Growth Market 
 
ChallengerX plc, an "SaaS 2.0" monetization technology and digital marketing 
company serving sports clubs, players, and other influencers around the world, 
is pleased to announce that dealings in its ordinary shares will commence on 
the AQSE Growth Market (AQSE) from 8 am today, 23 December 2021. The shares 
will be traded under the ticker symbol CXS, based on the Company's consumer 
brand, CXSports. 
 
ISIN: GB00BMD0WG01 
 
SEDOL: BMD0WG0 
 
Company Highlights 
 
ChallengerX has developed industry relationships and proprietary technology 
that allows clubs and players to get paid via sponsorship for the photos and 
videos they are already producing and posting to their websites and/or to 
social media sites such as Facebook, Instagram, Tik Tok, Google, and LinkedIn. 
The Company's main area of focus is amateur and semi-pro sports clubs and 
players, each of which has fans that the Company helps convert into recurring 
revenue streams with no associated upfront costs. 
 
For select larger clubs, ChallengerX also provides tokenization services, 
whereby a club owns and controls its own club-branded social token.  This 
crypto asset will be used to incentivize and reward fans for supporting the 
club and building its following and brand, while eventually possibly becoming a 
valuable asset on the club's and on ChallengerX's balance sheet. 
 
Lastly, for many large and mid-sized clubs, ChallengerX plans to offer a 
bespoke service package to develop and build a club's brand, gain additional 
higher-end sponsors, and source and sell club merchandise through a 
club-branded eStore operated by the Company. 
 
For further information please contact: 
 
ChallengerX plc 
 
Dominique Einhorn, Chief Executive Officer                       dom@challengerx.io 
Brian Connell, CFA, Chief Financial Officer                    brian@challengerx.io 
 
 
First Sentinel Corporate Finance 
 
AQSE Corporate Adviser                                         +44 7876 888 011 
Brian Stockbridge 
Gabrielle Cordeiro 
 
About SaaS and "SaaS 2.0" 
 
Software as a Service ("SaaS") was a paradigm shift in the software industry's 
dominant business model, away from selling software in favour of renting it. 
The SaaS business model has now been ubiquitously adopted by the software 
industry because of its "evergreen" recurring revenues and the fact that with 
SaaS software companies no longer have to convince customers to make purchase 
decisions each year. 
 
Unlike the fixed recurring monthly charges typical of SaaS 1.0, SaaS 2.0 is 
based on a revenue sharing model, where technology providers and their 
customers both benefit as the deployed technology generates more and more 
income. The Directors believe that SaaS 2.0 has several advantages over SaaS 
1.0, including: 
 
  * Customers typically pay nothing up front and have no monthly payments - 
    only monthly income that often grows over time 
  * Technology providers have only minimal one-time onboarding and setup costs 
    and benefit from per-customer revenues that are both recurring and growing 
 
Forward Looking Statements 
 
This announcement includes "forward-looking statements" which include all 
statements other than statements of historical facts including, without 
limitation, those regarding the Company's financial position, business 
strategy, plans and objectives of management for future operations and any 
statements preceded by, followed by or that include forward-looking terminology 
such as the words "targets", "plan", "project", "believes", "estimates", 
"aims", "intends", "can", "may", "expects", "forecasts", "anticipates", 
"would", "should", "could" or similar expressions or the negative thereof. Such 
forward-looking statements involve known and unknown risks, uncertainties and 
other important factors beyond the Company's control that could cause the 
actual results, performance or achievements of the Company to be materially 
different from future results, performance or achievements expressed or implied 
by such forward-looking statements. Such forward-looking statements are based 
on numerous assumptions regarding the Company's present and future business 
strategies and the environment in which the Company will operate in the future. 
 As a result of these factors, the events described in the forward-looking 
statements in this announcement may not occur. Prospective investors should be 
aware that these statements are estimates, reflecting only the judgement of the 
Company's management and prospective investors should not therefore rely on any 
forward-looking statements. 
 
 
 
END

(END) Dow Jones Newswires

December 23, 2021 02:00 ET (07:00 GMT)

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