TIDMXLM
RNS Number : 5927Z
XLMedia PLC
21 September 2015
For immediate release 21 September 2015
XLMedia PLC
("XLMedia" or "the Group" or "the Company")
Interim results for the six months ended 30 June 2015
Strong momentum continues
XLMedia (AIM: XLM), a leading provider of digital performance
marketing services, is pleased to announce its interim results for
the six months ended 30 June 2015.
Financial highlights
-- Revenues increased 85% to $36.8 million (H1 2014: $19.9 million);
-- Gross profit increased 63% to $18.4 million (H1 2014: $11.3 million);
-- Adjusted EBITDA increased 103% to $12.9 million (H1 2014: $6.4 million);
-- Profit before tax up 187% to $13.2 million (H1 2014: $4.6 million);
-- Net cash from operating activities increased 111% to $12.1 million (H1 2014: $5.7 million);
-- Interim dividend of $5.0 million or 2.595 cent per share; and
-- Strong balance sheet with $43.2 million cash and short term investments.
Operating highlights
-- Continued development of mobile capabilities through
investments in technology and in house systems;
-- Extended reach of existing network through bolt on
acquisition of UK focused, mobile targeted websites;
-- First stage of EDM integration completed and accelerated into the Group;
-- Post period end, the Group announced the completion of the
acquisition of a majority stake in Marmar Media broadening the
Group's offering and operational profile; and
-- Strong six months of trading reflecting the results of
investments made during the past 18 months.
Ory Weihs, Chief Executive Officer of XLMedia, commented:
"We are delighted to report another record breaking six months.
During the first six months of the year we continued to develop the
business and invest in our main technology and mobile capabilities,
which further underpin our key revenue and profit drivers.
"We made significant progress with executing our strategic plan,
with acquisitions of performance marketing companies as well as
bolt on publishing assets. These acquisitions complement the
Group's existing business and add diversification through the
addition of more clients, products, regions and marketing channels.
EDM, which was acquired last year, is performing well and as such
the integration of the business has been accelerated. We believe
that using a unified technological infrastructure throughout the
Group will enhance performance and bring additional benefits of
scale to the Group.
"The Board is extremely confident of meeting expectations for
the full year. Our confidence level is demonstrated by our
declaration of an interim dividend of $5.0 million or 2.595 cents
per share.
"We believe we have a set of strong foundations underpinning the
growth potential of our business and we look to reporting on our
continued progress."
Our full annual financial statements are available on our
website at the following address:
http://www.xlmedia.com/company-reports/
Our updated investor presentation is also available on our
website at the following address:
http://www.xlmedia.com/media/
For further information, please contact:
XLMedia plc Ory Weihs www.xlmedia.com Tel: 020 8817 5283
Vigo Communications Jeremy Garcia Tel: 020 7016 9570
/ Fiona Henson www.vigocomms.com
Cenkos Securities plc (Nomad Tel: 020 7397 8900
and Joint Broker) Ivonne Cantu
/ Camilla Hume www.cenkos.com
Liberum (Joint Broker) Neil Tel: 020 3100 2000
Patel / Chris Clarke www.liberum.com
Operational review
Following the Company's IPO in March 2014, we have been in the
process of executing our strategy of driving growth and
establishing our position as a dominant player in the area of
online monetisation. Furthermore, we have continued to build on the
positive momentum and footprint established in 2014 and the Group
has delivered record profits in the first half of 2015. This
delivery is a result of a combination of factors; inter alia, our
strong organic growth, the positive impact from the acquisitions as
well as the benefit of less expenses falling in to the first half
than had been anticipated.
As a reflection of the growth seen in the first half of 2015,
the Group has maintained its progressive dividend policy and will
be issuing a dividend of 2.595 cents per share payable on 30
October 2015 to shareholders on the register at 2 October 2015. The
ex-dividend date is 1 October 2015. We remain confident that demand
for performance marketing services is set to continue to grow
across all media platforms.
Business Summary
Over the course of the last 18 months, we have successfully
executed a number of growth initiatives. Below is an overview of
the progress we have achieved to date:
-- Successful acquisitions have broadened our market reach across geographies and verticals
o Completed a series of bolt on acquisitions of domains and
websites complementing our publishing asset base and providing
access to additional markets and products. All of these acquired
assets have been integrated into our publishing division and
platform and are benefitting from our increased scale and access to
our in house technology.
o Continued efforts to evaluate potential acquisitions have
resulted in the Company acquiring a group of UK focused, mobile
targeted websites.
o Acquired EDM, a leading social and mobile gaming marketing
company, in September 2014. Deriving the majority of its revenues
from the US, EDM provides the Group with access to complementary
markets as well as giving it entry in to a new vertical focused on
social gaming. We completed the first phase of EDM's integration in
to the Group during the period and, as reported earlier this month,
due to EDM's strong performance in the first year following its
acquisition we have decided to waive performance conditions for
contingent consideration in order to accelerate the full
integration into the Group. The Board believes this was an
essential action for the Group as it is expected that social gaming
will be a strong growth driver for XLMedia over the coming
years.
o On 1 July 2015 the Group announced the completion of the
acquisition of the majority stake in Marmar Media, a performance
media company for web and mobile. Marmar Media adds additional know
how and scale, as well as a wider customer base and vertical
diversification.
o All of the acquired assets and companies are performing in
line with or above management's expectations.
-- Significant increase in organic revenues and client base
o Together with the Group's stated acquisition strategy, the
Group continues to deliver strong organic growth in all of its
business segments with the 2014 year-end trading performance
exceeding market expectations.
o The first half of 2015 delivered record revenues for the
business, representing growth of 85% and 103% in revenues and
adjusted EBITDA respectively. We expect to deliver further solid
performance during the second half of the year.
-- Investments in Technology
o We have continued to make significant investments in our
technology and our staff to support expansion in our media division
as well as continuing to support organic growth in the publishing
division.
o We use our in-house marketing technology to optimize media
buying and enhance performance.
o We will continue to invest further in our technology so that
we can continually improve performance and efficiency. This will
ensure we maintain our strong position in the market place and that
we can adapt to changes in the online and mobile search
ecosystem.
Business Segments review
($'000) Publishing Media Partner Total
Network
H1 2015
Revenues 14,449 17,463 4,863 36,775
% of revenues 39.3% 47.5% 13.2% 100%
Direct
profit 11,601 6,242 558 18,401
Profit
margin 80.3% 35.7% 11.5% 50.0%
H1 2014
Revenues 10,659 6,716 2,502 19,877
% of revenues 53.6% 33.8% 12.6% 100%
Direct
profit 7,986 2,927 353 11,266
Profit
margin 74.9% 43.6% 14.1% 56.7%
-- Publishing
Publishing revenues grew 36% to $14.4 million (H1 2014: $10.7
million). The growth was primarily organic, with some additions
from new assets acquired during the second half of 2014 and
2015.
We invested significant amounts in technology infrastructure to
support the centralised management of our assets and to improve
conversions and performance of our assets.
Since the launch of our proprietary content management system,
"Palcon", in November 2014, we have seen an improvement in the day
to day operation of our network of over 2,000 specialist content
websites. Palcon is a consolidated management system across all
websites, enabling fast and dynamic updates and upgrades,
comprehensive tracking support for website optimization as well as
enhanced mobile and social features in our websites. All of the new
assets we have acquired have been integrated and adjusted to our
Palcon technology as well as existing websites migrated to the new
technology, allowing us to benefit from the advantages of scale. We
continue to develop our in-house systems to ensure we benefit from
the maximum efficiencies possible.
During 2015 we invested $1.7 million in new websites and domains
and we plan to continue buying and developing more assets to
further drive our growth.
-- Media
Organic growth in the Media division came from strong and
growing demand for digital advertising and resulted in revenues
growing 160% to $17.5 million (H1 2014: $6.7 million). Further
growth in this division was also achieved through the acquisition
of EDM which contributed $6.0 million to H2 revenues in 2014.
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Our revenue model is performance based - either through revenue
share, cost per acquisition, cost per installation or other models.
Customers pay for performance only, avoiding the risk of applying
funds to media campaigns that don't deliver return on investment
("ROI"). We use our expertise, in-house proprietary systems and
trained staff and own funds to run thousands of simultaneous
campaigns which yield positive ROI for us and for our
customers.
EDM specializes in social and mobile advertising specifically
targeted at 'user acquisition' for social gaming applications. The
acquisition of EDM in September 2014 significantly added to our
expertise in the social and mobile advertising, gave the Group a
further presence in the US and delivered new customers and
capabilities. With the strong demand in EDM's markets, demonstrated
by the performance of EDM since acquisition, the Board believes
social gaming will be a strong driver of the Group's growth in the
coming years.
We continue to build our media base both organically and through
acquisitions of EDM and Marmar Media. By increasing our media
operations we aim to reach the widest possible audience by mass
online communication. Although these activities can have lower
margins they reach high volumes rapidly. As previously outlined,
although we expect to see a decrease in the Group's media margins,
in line with industry trends, we believe this decrease will be more
than compensated for with the increased traffic generated through
our operations. Hence we expect to continue growing Media earnings.
The acquisition of a majority stake in Marmar Media, announced
during the period, will bolster our offering in this space and
provides us with additional scale and exposure to new markets for
our media business.
-- Partner Network
Partner network revenues grew 94% to $4.9 million (H1 2014: $2.5
million). Our partner network remains an important part of our
business, offering the opportunity to provide marketing services
which are not currently serviced through our existing publishing
and media networks.
Current Trading and Outlook
The Group has continued to trade strongly into the second half
of the year. The business has established solid foundations for
growth and continues to enhance and improve its offering, notably
with the recent acquisition of Marmar Media. The Board is extremely
confident of meeting expectations for the full year and has
maintained its progressive dividend policy by declaring a dividend
of $5 million or 2.595 cents per share payable on 30 October 2015
to shareholders on the register at 2 October 2015. The ex-dividend
date is 1 October 2015.
Financial review
H1 2015 H1 2014 Change
=============== ======== ======== =======
Revenues 36,775 19,877 85%
=============== ======== ======== =======
Gross Profit 18,401 11,266 63%
=============== ======== ======== =======
Operating
expenses 7,409 6,233 19%
=============== ======== ======== =======
Operating
income 10,992 5,033 118%
=============== ======== ======== =======
Adjusted
EBITDA 12,933 6,377 103%
=============== ======== ======== =======
Financial
income 2,409 310 NA
=============== ======== ======== =======
Profit Before
Tax 13,170 4,610 186%
=============== ======== ======== =======
The first half of 2015 has delivered another set of record
revenues for the business. Revenues in the first six months of the
year totaled $36.8 million, reflecting 85% growth compared to the
same period last year. Revenues in 2015 reflect the consolidation
of EDM which was acquired in September 2014, as well as strong
organic growth in all business segments during the period.
Gross profit reached $18.4 million or 50% of revenues,
representing 63% growth compared to last year (H1 2014: $11.3
million, 57%). In the first half of 2015 the media segment has
grown to be the largest segment with 48% of revenues. As we
continue implementing our strategy of further increasing and
developing our media business, revenue mix will shift further
towards media lowering gross margins, and as such we expect total
gross margins (in terms of percentage) to decrease further across
the Group.
Operating expenses during the first six months of the year were
$7.4 million, an increase of 19% compared to the same period last
year (H1 2014: $6.3 million). During the first six months of 2015,
we saw some delays in our planned recruitments, partially due to
our focus on successful integration of our acquired businesses as
well as due to market conditions for recruiting technology experts.
We are now recruiting more employees and therefore operating
expenses will grow in the second part of 2015.
Operating expenses included $0.7 million of research and
development expenses, reflecting an increase of 66% compared to the
same period last year (H1 2014: $0.4 million). These expenses are
in addition to the increase of 146% in investments in technology
and internal systems developed during the period of $1.6 million
(H1 2014: $0.7 million). The Group expects to further enhance
investment in technology as we see technology as a key driver to
growth and profit for the coming years.
Adjusted EBITDA(1) reached $12.9 million or 35% of revenues,
reflecting an increase of 185% to the same period last year (H1
2014: $6.4 million, 32%). As the mix of revenues changes towards
more media, we expect adjusted EBITDA to decrease in terms of
margins but to grow in absolute numbers.
Financial income for the first six months of the year was $2.4
million, attributed to the Company's dynamic hedging activity to
mitigate material exposure to foreign currencies. Since the
majority of the Group's revenues are denominated in Euro, the
Company entered into a series of forward contracts for the sale of
Euro and purchase of US Dollars. The Euro exchange rate decreased
by 8% versus the US Dollar during this period. However, the Company
gained financial income from its hedging activity which partially
compensated for the decrease. Out of the financial income $1.3
million was received in cash (when forward contracts matured) while
the remaining $1.1 million is recorded as fair value gains for
forward contracts not yet matured. The remaining forward contracts
will mature over the course of the next 12 months and therefore if
the Euro vs. USD exchange rate increases the Company will record
financial expenses.
As a result of the high adjusted EBITDA as well as the financial
gain from changes in exchange rates, profit before tax increased by
186% to $13.2 million (H1 2014: $4.6 million).
As of 30 June 2015 we had $43.2 million cash and short term
investments compared to $44.1 million on December 31, 2014. The
change in cash reflects an increase of $12.1 million provided by
operating activity, offset by spending $9.4 million on investments
in technology and acquisitions and $3 million of dividends during
the first half of 2015. Investments during the period include a
payment of $5.4 million on account of acquisition of Marmar
media.
Current assets as of 30 June 2015 were $58.9 million (31 Dec
2014: $57.8 million), and non-current assets reached $50.0 million
(31 Dec 2014: $42.0 million). The increase in non-current assets is
attributed mainly to the payment on account of Marmar media shares
($5.4 million), investments in domains and websites of $1.7
million, as well as additions to our in-house technology of $0.7
million.
With total equity on 30 June 2015 reached $85 million, or 78%
(2014: 76%), and cash and short term investments of $44.1 million
the Group is well positioned to continue executing its strategic
plan.
CONSOLIDATED STATEMENTS OF FINANCIAL POSITION
30 June 31 December
--------- -----------
2015 2014
--------- -----------
Unaudited Audited
--------- -----------
USD in thousands
----------------------
Assets
Current assets:
Cash and cash equivalents 27,366 27,351
Short-term investments 15,807 16,714
Trade receivables 12,445 11,548
Other receivables 1,857 1,895
Financial derivatives 1,430 264
---------
58,905 57,772
--------- -----------
Non-current assets:
Long-term investments 5,890 333
Other receivables 398 456
Property and equipment 997 864
Goodwill 19,586 19,586
Domains and websites 18,440 16,728
Other intangible assets 4,692 4,014
---------
50,003 41,981
--------- -----------
108,908 99,753
========= ===========
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CONSOLIDATED STATEMENTS OF FINANCIAL POSITION
30 June 31 December
--------- -----------
2015 2014
--------- -----------
Unaudited Audited
--------- -----------
USD in thousands
----------------------
Liabilities and equity
Current liabilities:
Trade payables 9,575 9,073
Contingent consideration payable 3,478 3,396
Other liabilities and accounts payable 7,072 7,764
---------
20,125 20,233
--------- -----------
Non-current liabilities:
Contingent consideration payable 3,313 3,233
Deferred taxes 247 332
Other liabilities 117 42
--------- -----------
3,677 3,607
---------
Equity attributable to equity holders
of the Company:
Share capital *) *)
Share premium 63,898 62,271
Capital reserve from share-based transactions 1,295 1,784
Capital reserve from transactions
with non-controlling interests (506) (506)
Retained earnings 20,129 12,072
---------
84,816 75,621
Non-controlling interests 290 292
--------- -----------
Total equity 85,106 75,913
--------- -----------
108,908 99,753
========= ===========
*) Lower than USD 1 thousand.
CONSOLIDATED STATEMENTS OF PROFIT OR LOSS AND OTHER
COMPREHENSIVE INCOME
Six months ended Year ended
30 June 31 December
------------------ ------------
2015 2014 2014
-------- -------- ------------
Unaudited Audited
------------------ ------------
USD in thousands
(except per share data)
Revenues 36,775 19,877 50,720
Cost of revenues 18,374 8,611 23,142
--------
Gross profit 18,401 11,266 27,578
Research and development expenses 708 427 1,008
Selling and marketing expenses 1,324 1,129 2,239
General and administrative expenses 5,377 4,677 9,732
--------
7,409 6,233 12,979
--------
Operating income before expenses
in connection with IPO 10,992 5,033 14,599
Expenses in connection with
IPO - 461 361
-------- -------- ------------
Operating income after expenses
in connection with IPO 10,992 4,572 14,238
Finance expenses (231) (263) (1,001)
Finance income 2,409 310 231
--------
Income before other expenses 13,170 4,619 13,468
Other expenses, net - (9) (229)
--------
Profit before taxes on income 13,170 4,610 13,239
Taxes on income 1,774 324 1,329
--------
Net income and other comprehensive
income 11,396 4,286 11,910
======== ======== ============
Attributable to:
Equity holders of the Company 11,057 3,001 9,821
Non-controlling interests 339 1,285 2,089
-------- -------- ------------
11,396 4,286 11,910
======== ======== ============
Net earnings per share attributable
to equity holders of the Company:
Basic net earnings per share
(in USD) 0.06 0.02 0.06
======== ======== ============
Diluted net earnings per share
(in USD) 0.06 0.02 0.05
======== ======== ============
Weighted average number of shares
used in computing basic earnings
per share (in thousands) 190,942 159,103 174,398
======== ======== ============
Weighted average number of shares
used in computing diluted earnings
per share (in thousands) 195,141 162,087 178,803
======== ======== ============
CONSOLIDATED STATEMENTS OF CASH FLOWS
Six months ended Year ended
30 June 31 December
------------------ ------------
2015 2014 2014
---------- ------ ------------
Unaudited Audited
------------------ ------------
USD in thousands
--------------------------------
Cash flows from operating activities:
Net income 11,396 4,286 11,910
---------- ------ ------------
Adjustments to reconcile net
income to net cash provided
by operating activities:
Adjustments to the profit or
loss items:
Depreciation and amortisation 1,079 514 1,296
Finance expense (income), net 49 (318) 25
Finance income from financial
derivatives (1,166) - (264)
Loss from sale of assets - 9 9
Cost of share-based payment 470 1,137 1,042
Taxes on income 1,774 324 1,329
Exchange differences on balances
of cash and cash equivalents 87 (44) 482
---------- ------ ------------
2,293 1,622 3,919
---------- ------ ------------
Changes in asset and liability
items:
Decrease (increase) in trade
receivables (897) (414) 994
Increase in other receivables (170) (508) (608)
Decrease (increase) in related
parties - (3) 142
Increase (decrease) in trade
payables 502 272 (256)
Increase(decrease) in other
accounts payable (190) 455 782
Increase in other long-term
liabilities 75 - 18
(680) (198) 1,072
Cash paid and received during
the period for:
Interest received 25 21 46
Taxes paid (887) (98) (421)
Taxes received - 113 417
(862) 36 42
---------- ------ ------------
Net cash provided from operating
activities 12,147 5,746 16,943
---------- ------ ------------
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CONSOLIDATED STATEMENTS OF CASH FLOWS (Cont.)
Six months ended Year ended
30 June 31 December
------------------ ------------
2015 2014 2014
-------- -------- ------------
Unaudited Audited
------------------ ------------
USD in thousands
--------------------------------
Cash flows from investing activities:
Purchase of property and equipment (292) (174) (350)
Acquisition of initially consolidated
company (a) - - (9,950)
Acquisition of domains, websites
and other intangible assets (4,677) (3,484) (11,528)
Proceeds and collection of receivable
from sale of assets 150 178 328
Short- term and long-term investments,
net (4,558) - (16,315)
Net cash used in investing activities (9,377) (3,480) (37,815)
-------- -------- ------------
Cash flows from financing activities:
Issue of share capital (net
of issue costs) - 48,917 48,917
Dividend paid to equity holders (3,000) (5,247) (8,243)
Acquisition of non-controlling
interests - - (1,490)
Dividend paid to non-controlling
interests (336) (1,301) (2,287)
Repayment of liabilities to
related parties - (2,855) (3,512)
Proceeds from exercise of options 668 12 12
Financing by non-controlling
interests - 57 57
Repayment of long-term and short-term
liabilities - (716) (204)
Net cash provided (used in)
from financing activities (2,668) 38,867 33,250
-------- -------- ------------
Exchange differences on balances
of cash and cash equivalents (87) 44 (482)
-------- -------- ------------
Increase in cash and cash equivalents 15 41,177 11,896
Cash and cash equivalents at
the beginning of the year 27,351 15,455 15,455
-------- -------- ------------
Cash and cash equivalents at
the end of the year 27,366 56,632 27,351
======== ======== ============
(a) Acquisition of initially consolidated
company:
Assets and liabilities at date
of acquisition:
Working capital (excluding
cash and cash equivalents) --(2,057)
Long-term investment -- 26
Property and equipment -- 69
Intangible assets -- 1,689
Goodwill -- 17,170
Deferred taxes -- (402)
Contingent consideration payable --(6,521)
Non-current liabilities -- (24)
-- 9,950
=======
CONSOLIDATED STATEMENTS OF CASH FLOWS (Cont.)
(b) Significant non-cash transactions:
Dividend payable to non-controlling
interests 61 - 56
--- -----
Payables for acquisitions of
domains and websites 112 -1,712
--- -----
NOTES TO INTERIM CONDEST CONSOLIDATED FINANCIAL INFORMATION
NOTE 1: GENERAL
The Group is an online performance marketing company. The Group
attracts paying users from multiple online and mobile channels and
directs them to online businesses.
The Group attracts users through online marketing techniques
(such as publications and advertisements) which are then directed,
by the Group, to its customers in return for a share of the revenue
generated by such user, a fee generated per user acquired, fixed
fees or a hybrid of any of these three models.
NOTE 2: OPERATING SEGMENTS
(a) General:
The operating segments are identified on the basis of
information that is reviewed by the chief operating decision maker
("CODM") to make decisions about resources to be allocated and
assess its performance. Accordingly, for management purposes, the
Group is organised into operating segments based on the products
and services of the business units and has operating segments as
follows:
Publishing - The Group owns over 2,000 informational
websites in 18 languages. These
websites refer potential customers
to online businesses. The sites'
content, written by professional
writers, is designed to attract
online traffic which the Group then
directs to its customers online
businesses.
Media - The Group's Media division acquires
online advertising targeted at potential
online traffic with the objective
of directing it to the Group's users.
The Group buys advertising space
on search engines, websites, mobile
and social networks and places adverts
referring potential users to the
Group's customers' websites or to
its own websites.
Partners - The Group manages marketing partners,
Network whose role is to direct online traffic
to the Group's customers for which
the Group receives revenues. The
Group is responsible for paying
its partners. The Group's partner
programme enables affiliates to
have a single point of contact to
direct traffic to, and receive monies
from, rather than engaging in multilateral
negotiation, administration and
collection of revenues.
Segment performance (segment profit) is evaluated based on
revenues less direct operating costs. Items that were not allocated
are managed on a group basis.
(b) Reporting on operating segments:
Partners
Publishing Media Network Total
---------- ------ -------- -------
USD in thousands
---------------------------------------
Six months ended
30 June 2015 (unaudited):
Revenues 14,449 17,463 4,863 36,775
========== ====== ======== =======
Segment profit 11,601 6,242 558 18,401
========== ====== ========
Unallocated corporate
expenses (7,409)
Finance income,
net 2,178
Profit before taxes
on income 13,170
=======
Partners
Publishing Media Network Total
---------- ----- -------- -------
USD in thousands
--------------------------------------
Six months ended
30 June 2014 (unaudited):
Revenues 10,659 6,716 2,502 19,877
========== ===== ======== =======
Segment profit 7,986 2,927 353 11,266
========== ===== ========
Unallocated corporate
expenses (6,694)
Other expenses,
net (9)
Finance income,
net 47
Profit before taxes
on income 4,610
=======
(b) Reporting on operating segments (Cont.):
Partners
Publishing Media Network Total
---------- ------ -------- --------
USD in thousands
----------------------------------------
Year ended 31 December
2014 (audited):
Revenues 23,965 20,632 6,123 50,720
---------- ------ -------- --------
Segment profit 18,345 8,548 685 27,578
---------- ------ --------
Unallocated corporate
expenses (13,340)
Other expense,
net (229)
Finance expense,
net (770)
Profit before taxes
on income 13,239
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