Tripadvisor-branded hotels revenue primarily includes hotel auction revenue, primarily click-based advertising revenue, and hotel B2B revenue, which includes primarily subscription-based advertising and hotel sponsored placements revenue. For both the three and six months ended June 30, 2022, 69% of Tripadvisor Core segment revenue was derived from Tripadvisor-branded hotels revenue. For the three and six months ended June 30, 2021, 71% and 70%, respectively, of Tripadvisor Core segment revenue was derived from Tripadvisor-branded hotels revenue. Tripadvisor-branded hotels revenue increased $57 million and $117 million during the three and six months ended June 30, 2022, respectively, when compared to the same periods in 2021. This increase was primarily driven by Tripadvisor’s hotel auction revenue across all markets, particularly in the U.S. and Europe, and, to a lesser extent, an increase in hotel auction revenue in the rest of the world, due to rising consumer travel demand and travel industry recovery, and easing of government travel and leisure restrictions related to COVID-19. As consumer travel demand continued to increase during the first half of 2022, Tripadvisor saw continued improvement in hotel auction monetization, as cost-per-click rates during the first half of 2022 were near or exceeded parity of 2019's comparable period, driven by continued strength in the U.S. and improving trends in Europe and the rest of the world, which enabled increased efficient marketing investment on performance channels, enhancing Tripadvisor’s 2022 hotel auction revenue growth.
Tripadvisor-branded display-based advertising revenue increased $11 million and $23 million during the three and six months ended June 30, 2022, respectively, when compared to the same periods in 2021, primarily driven by an increase in marketing spend from Tripadvisor’s advertisers in correlation with increasing consumer demand. While slower to recover than Tripadvisor-branded hotels revenue, Tripadvisor’s display and platform revenue increased 42% and 58% during the three and six months ended June 30, 2022, respectively, when compared to the same periods in 2021. In addition, and by means of also showing a comparison to a pre-COVID-19 timeframe, Tripadvisor-branded display and platform revenue for the three months ended June 30, 2022 was approximately 86% of 2019’s comparable period, an increase from approximately 60% of 2019’s comparable period during the three months ended June 30, 2021, while during the six months ended June 30, 2022, Tripadvisor-branded display and platform revenue reached approximately 78% of 2019’s comparable period, an increase from approximately 49% of 2019’s comparable period during the six months ended June 30, 2021.
Tripadvisor experiences and dining revenue includes intercompany (intersegment) revenue consisting of affiliate marketing commissions earned primarily from experience bookings and, to a lesser extent, restaurant reservation bookings, on Tripadvisor-branded websites and mobile apps that are fulfilled by Viator and TheFork, respectively, which are eliminated on a consolidated basis, in addition to revenue from Tripadvisor’s restaurant service offerings. Tripadvisor experiences and dining revenue increased $19 million and $28 million during the three and six months ended June 30, 2022, respectively, when compared to the same periods in 2021, primarily driven by Tripadvisor’s experiences offering as a result of the growing travel demand recovery driven by the easing of government restrictions and increasing consumer travel demand.
Other revenue includes rentals revenue, in addition to primarily click-based advertising and display-based advertising revenue from cruises, flights and cars offerings on Tripadvisor websites and mobile apps. Other revenue increased $3 million and $6 million during the three and six months ended June 30, 2022, respectively, when compared to the same periods in 2021. The increases during the three and six months ended June 30, 2022 were primarily due to the impact of growing consumer travel demand and increasing travel industry recovery on Tripadvisor’s business, as discussed above.
Viator revenue increased $96 million and $140 million during the three and six months ended June 30, 2022, respectively, when compared to the same periods in 2021. Tripadvisor began to see improvement in Viator’s financial results during the third quarter of 2021, and this trend continued in the second quarter of 2022, as revenue increased by 240% during the three months ended June 30, 2022, when compared to the same period in 2021, primarily driven by Tripadvisor’s Viator point of sale and as a result of the growing travel demand recovery and the continued easing of government restrictions. By means of showing a comparison to a pre-COVID-19 timeframe, Viator revenue for the second quarter of 2022 was approximately 160% of 2019’s comparable period, an increase from approximately 47% of 2019’s comparable period during the second quarter of 2021.
TheFork segment revenue increased $14 million and $34 million during the three and six months ended June 30, 2022, respectively, when compared to the same periods in 2021, driven by the growing consumer travel demand recovery