Mattel, Inc. (NASDAQ:MAT) announced today that it has agreed to sell $250 million aggregate principal amount of 4.350% notes due October 1, 2020 and $250 million aggregate principal amount of 6.200% notes due October 1, 2040 in an underwritten public offering in which Banc of America Securities LLC and RBS Securities Inc. are acting as representatives of the several underwriters. Mattel intends to use the net proceeds from the offering for general corporate purposes, including repayment of outstanding debt maturing in 2011. The offering is expected to close on September 28, 2010, subject to customary closing conditions. A prospectus related to the offering of the notes may be obtained by contacting: Banc of America Securities LLC, Attention: Prospectus Department, 100 West 33rd Street, 3rd Floor, New York, New York 10001 or by telephone at 800-294-1322; or RBS Securities Inc., Attention: Debt Capital Markets Syndicate, 600 Washington Boulevard, Stamford, CT 06901 or by telephone at 1-866-884-2071.

About Mattel

Mattel, Inc., (NASDAQ: MAT) is the worldwide leader in the design, manufacture and marketing of toys and family products. The Mattel family is comprised of such best-selling brands as Barbie®, the most popular fashion doll ever introduced, Hot Wheels®, Matchbox®, American Girl®, Radica® and Tyco R/C®, as well as Fisher-Price® brands, including Little People®, Power Wheels® and a wide array of entertainment-inspired toy lines. With worldwide headquarters in El Segundo, Calif., Mattel employs approximately 27,000 people in 43 countries and territories and sells products in more than 150 nations. At Mattel, we are "Creating the Future of Play."

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