Bethenny Frankel and Beloved Pup, Cookie, Host Manhattan Puppy Hour Tweetup for Puppy Tweets™
01 Outubro 2010 - 7:00AM
Business Wire
Television personality, chef and best-selling author, Bethenny
Frankel introduced Mattel’s newest gadget – Puppy Tweets™ – an
electronic dog accessory that allows people to follow their dog’s
everyday activities via Twitter®. The wooftastic event attracted
passionate Manhattan dog lovers to the trendy pet boutique, Trixie
+ Peanut, where Bethenny and Cookie demonstrated how people and
their pets can connect on Twitter using Puppy Tweets™.
New York Times best-selling author and
television personality Bethenny Frankel and her dog Cookie
introduce Puppy Tweets, the new dog accessory that allows people to
follow their dog's activities via Twitter, at Trixie & Peanut
in New York, Thursday, Sept. 30, 2010. (Photo: Business Wire)
“Puppy Tweets is for people who are passionate about their dogs
and social media,” said Susan Russo, Marketing Director, Mattel
Games. “Like Bethenny Frankel, we understand how hard it is to be
away from your dog, so we have created a fun novelty gadget that
keeps people and pups connected anytime, anywhere.”
Housed in a circular dog tag, Puppy Tweets™ uses motion and
sound sensor technology that relays messages about a dog’s
activities to their Twitter account, setup by the owner. Once
connected, the new gadget transmits humorous tweets, based on a
dog’s level of activity. Puppy Tweets™ is available now at major
retailers.
For more information about Puppy Tweets™, visit
www.PuppyTweet.com.
Puppy Tweets™ can be found on: Facebook:
http://www.facebook.com/PuppyTweets and Twitter:
http://twitter.com/puppy_tweet.
MAT-R
About Mattel
Mattel, Inc. (NASDAQ: MAT) (www.mattel.com) is the
worldwide leader in the design, manufacture and marketing of toys
and family products. The Mattel family is comprised of such
best-selling brands as Barbie®, the most popular fashion doll ever
introduced, Hot Wheels®, Matchbox®, American Girl®, Radica® and
Tyco R/C®, as well as Fisher-Price® brands, including Little
People®, Power Wheels® and a wide array of entertainment-inspired
toy lines. In 2010, Mattel was named as one of FORTUNE Magazine's
"100 Best Companies to Work For" for the third year in a row, and
was ranked among Corporate Responsibility Magazine’s "100 Best
Corporate Citizens." Mattel also is recognized among the "World's
Most Ethical Companies." With worldwide headquarters in El Segundo,
Calif., Mattel employs approximately 27,000 people in 43 countries
and territories and sells products in more than 150 nations. At
Mattel, we are "Creating the Future of Play."
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