Mattel Unveils its Top Toys for Girls and Boys This Holiday Season
12 Outubro 2010 - 6:59AM
PR Newswire (Canada)
TORONTO, Oct 12 /CNW/ -- Bring Cheer This Year and Make a Wish List
on mattelfun.ca - for Gift-Givers to Save Time and Stay on Budget
TORONTO, Oct 12 /CNW/ - Mattel is pleased to announce the top toys
for the 2010 holiday season to help gift-givers navigate the toy
shelves with ease during the busiest shopping time of the year.
This year's hot toy picks will provide kids with hours of
imagining, exploring, playing, learning and fun that will last long
after the holidays are over. "Toy trends are always evolving and
Mattel keeps its finger on the pulse of what's hot for the
holidays," says Donna Polimac, Senior Marketing Manager. "As the
leader in the toy industry, our team of designers and marketers use
their expertise and knowledge of what kids want in order to create
the best toys for every developmental stage. We are focused on
innovation, quality and safety when designing our toys and this
year's line-up is better than ever. From Hot Wheels® cars and play
sets to Barbie® Video Girl™ and Monster High™ as well as
Fisher-Price Little People® and Sing-A-Ma -Jigs™ to Loopz™ and Red
Rover™ from Mattel Games, we offer kids of all ages original, fun,
educational and high-tech toys that are sure to top kids' wish
lists this holiday." Mattel encourages moms and gift-givers across
the country to make shopping easier by sitting down and making a
list using mattelfun.ca in order to stay organized and on
budget. "On mattelfun.ca gift-givers can browse through
Mattel's "Toy Store", a virtual toy catalogue, to view the hottest
toys for 2010," adds Polimac. "The 'Gift Finder' tool sorts through
suggestions for toys, by age and gender, and finds the perfect
gifts for the kids in your life. The 'Toy Store' includes over 60
great gift ideas. With the click of a button, users can add options
to their wish lists and share it through email or post them on
social networking sites like Twitter and Facebook, so others can
easily view the list and shop for the perfect holiday gifts." Below
is a list of what is sure to make kids' wish lists this holiday:
Hot Toys for Tots FISHER-PRICE LAUGH & LEARN™ LEARNING
KITCHEN™ - Planning a holiday feast? Make it a learning experience
for your tot. The Laugh & Learn™ Learning Kitchen is filled
with interactive fun in both English and French. Little ones can
open the refrigerator door to see the light come on, learn about
opposites or hear a song. Age: 6 months - 3 years Suggested retail
price: $49.99 CDN FISHER-PRICE: DANCE STAR MICKEY - Kids can put on
a show with Dance Star Mickey Mouse this holiday as he comes to
life right before your eyes! Now Mickey walks, talks, and dances.
With multiple songs, interactive activities and silly humour,
Mickey is sure to knock your socks off! Age: 18 + months Suggested
retail price: $89.99 CDN FISHER-PRICE: LIL' ZOOMERS™ SPINNIN'
SOUNDS SPEEDWAY™ - Ready, set, spin! Babies will love the Lil'
Zoomers Spinnin' Sounds Speedway™ zooming raceway sounds, music and
fun flashing lights. Age: 6 - 36 months Suggested retail price:
$49.99 CDN FISHER-PRICE: THE SING-A-MA-JIGS™ - Get ready to meet
The Sing-a-ma-Jigs™, the new free-spirited, offbeat characters
that set off unexpected laugher and excitement with every
interaction! The Sing-a-ma-Jigs™ enjoy nothing more than singing
together, and just to prove it, they harmonize with each
other in perfect pitch every time. The more you collect,
the larger the chorus. Every Sing-a-ma-Jig has three modes of play
where they chatter, sing their own song, or sing in harmony with
their other Sing-a-ma-jig friends! Age: 3 + Suggested retail price:
$14.99 CDN THOMAS & FRIENDS™ FOLLOW ME THOMAS - Follow Me
Thomas includes a preschool sized Thomas engine and a light up
lantern. The child can point and move the light from the lantern
and Thomas will follow a long. As Thomas moves he will say
interactive phrases and sound effects. When you press any of the 3
buttons on the lantern, Thomas will do one of three programmed
moves including, figure 8, circles, and zig zags. Now you can
have your friend Thomas with you wherever you go! Age: 6 +
Suggested retail price: $59.99 CDN Hot Toys for Boys HOT WHEELS®
CRISS CROSS CRASH™ TRACK SET - Get ready, set, crash! With four
intersecting crash zones, Hot Wheels® Criss Cross Crash™ allows
kids to line up their Hot Wheels® cars and let them rip for
near-misses or total wipeouts. With more than 16 feet of track that
includes hairpin turns, motorized boosters, and a giant crash zone,
kids can enjoy crash-and-bash fun all holiday long. Age: 5 +
Suggested retail price: $49.99 CDN MATCHBOX® STINKY™ THE GARBAGE
TRUCK - Stinky™ is his name, gobbling garbage is his game! The
newest addition to the Big Rig Buddies™ assortment is every boy's
best friend - a real working garbage truck. This interactive buddy
talks, tells jokes, eats, exercises and sings. Age: 3 + Suggested
retail price: $69.99 CDN HOT WHEELS® RC STEALTH RIDES™ POWER TREAD™
ASSORTMENT - Good things come in small packages this holiday. The
Hot Wheels® RC Stealth Rides™ Power Tread™ Assortment are mini but
mighty cars that are small enough to fit in a pocket and can fold
flat to fit in a slim carrying case that doubles as a controller.
Made for gripping and climbing over obstacles, these Stealth Rides™
vehicles are guaranteed to entertain. Age: 8 + Suggested retail
price: $32.99 CDN HOT WHEELS® RC STEALTH RIDES™ RACING CAR
ASSORTMENT - These portable Stealth Rides™ Racing Cars will amaze!
Built for high-speed turns and spinning, these Stealth Rides™
vehicles are the biggest little things in the world of remote
control toys. Age: 8 + Suggested retail price: $32.99 CDN TOY STORY
3 ACTION LINKS™ JUNKYARD ESCAPE STUNT SET - Toy Story toys are back
and just in time for the holidays. Kids can re-create a thrilling
scene from the Disney/Pixar film, Toy Story 3, with the ultimate
Toy Story 3 Action Links™ Junkyard Escape Stunt Set. There's loads
of action and adventure and great stunts like the conveyer belt and
the claw. Age: 5 + Suggested retail price: $49.99 CDN CARS TOON
MONSTER TRUCK WRASTLIN' RING - Boys can defeat the monsters all
year long with the Cars Toon Monster Truck Wrastlin' Ring. The
final showdown in the Cars Toon, "Monster Truck Mater," can be
relived again and again with this wrestling ring that features a
spinning floor, a "claw" for scooping up your opponents, and a
lever for great flipping action. Age: 4 + Suggested
retail price: $39.99 Hot Toys for Girls BARBIE® VIDEO GIRL™
DOLL - Lights! Barbie®! Action! Girls can capture their own holiday
memories this season with Barbie® Video Girl ™. She's not
just a doll, she's a video camera too! A camera lens is
hidden in her necklace and a colour LCD video screen on her back
lets girls record and view movies instantly. It's moviemaking
from Barbie® doll's point of view - literally! Windows/Mac
compatible. Free Video Girl™ editing software available at
Barbie.com allows girls to add music and graphics. Age: 6 +
Suggested retail price: $69.99 CDN BARBIE™ A FASHION FAIRYTALE
BARBIE® DOLL - Join Barbie® and her friends in her latest DVD movie
Barbie™ A Fashion Fairytale. Barbie® stars as herself in her famous
fashion show outfit that transforms from a princess gown to a party
couture dress. With the press of a button, Barbie™ A Fashion
Fairytale Barbie® doll's bodice magically lights up and is
synchronized to music from the movie's fashion show finale. Age: 3
+ Suggested retail price: $29.99 CDN BARBIE™ A FASHION FAIRYTALE
KEN® DOLL - Barbie™ A Fashion Fairytale Ken® is dressed to impress,
with a stylish grey satin suit, sparkling pink tie, designer shoes
and stylish hairdo! Age: 3 + Suggested retail price: $15.99 CDN
BARBIE™ A FASHION FAIRYTALE GLITTERIZER™ WARDROBE AND BARBIE® DOLL
PLAY SET - Barbie™ A Fashion Fairytale Glitterizer™ Wardrobe and
Barbie® Doll Play Set is the perfect gift for every girl who wants
to sparkle this holiday. With three easy steps, girls can use the
motorized Glitterizer™ wardrobe and over 100 stickers to customize
doll outfits, accessories or glitterize personal items. Age: 3 +
Suggested retail price: $59.99 CDN BARBIE™ A FASHION FAIRYTALE
HORSE & CARRIAGE - Barbie™ a Fashion Fairytale Horse &
Carriage is for the girl who likes to ride in style. Girls can play
out scenes from the DVD movie, Barbie™ A Fashion Fairytale with
this modern horse and carriage that is so 21st century. With loads
of luxurious details inside, this modern carriage also has a
convertible top that folds down for the ultimate romantic ride.
Age: 3 + Suggested retail price: $47.99 CDN DISNEY TANGLED RAPUNZEL
BRAIDING FRIENDS™ HAIR BRAIDER - The Rapunzel Braiding Friends™
Hair Braider is a great gift for any Disney fan. Girls can braid
Rapunzel's hair with the help of her little animal friends. Just
place a section of hair onto each animal friend and turn the
handle. Rapunzel doll and friends can also be removed from the
braider and taken on the go. Includes Rapunzel doll, animal friends
and braiding wheel. Age: 3 + Suggested retail price: $42.99 CDN
MONSTER HIGH™ DOLL ASSORTMENT - Draculaura™, Clawdeen Wolf™,
Frankie Stein™ and Lagoona Blue™ are the coolest ghouls in school
with their trendy fashions, accessories and scary cute pets. And
they have some very famous scary cool parents as well. Dolls are
fully articulated so they can be posed in many different ways!
Includes one doll, pet, accessory, diary, brush, and doll stand.
Age: 6 + Suggested retail price: $21.99 CDN POLLY POCKET™ POP 'N
LOCK™ STAGE - Polly™ is the ultimate rock star, ready to go on tour
with the Pop 'N Lock™ Stage. Press play on the tour bus to
transform it into the Polly™ rockin' party pad and load a Pop 'n
Lock™ fashion and doll into the dressing room to instantly change
Polly's fashion and make her magically appear on stage ready to
rock out. At the end of the performance, close the play set back up
for portable play on the go! Age: 4 + Suggested retail price:
$43.99 CDN Hot Toys for the Whole Family RED ROVER™ Game -
Preschoolers will have a great time looking for Rover's bone in the
Red Rover™ Game. The game starts when preschoolers press the Red
Rover™ nose and he calls out which bones he wants. Preschoolers run
to find the right bone and feed it to Rover. Whoever helps Rover
the fastest wins! Age: 3 + Suggested retail price:
$29.99 CDN LOOPZ™ Game - Keep the kids moving during the holidays
with GetLoopz™, a skill and action memory game. This interactive
game consists of 4 semi-circular rings that flash with
ever-quickening patterns of light and music which players must
mimic by waving their hands through the corresponding loops. The
longer you play, the faster it gets! Age: 5 +
Suggested retail price $39.99 CDN Mattel's hot toys are available
at major retailers nationwide, including: Toys "R" Us, Wal-Mart,
Loblaws, Sears, The Bay and Zellers. About Mattel Mattel, Inc.,
(NASDAQ:MAT) (mattel.com) is the worldwide leader in the design,
manufacture and marketing of toys and family products. The Mattel
family is comprised of such best-selling brands as Barbie® the most
popular fashion doll ever introduced, Hot Wheels®, Matchbox®,
American Girl®, Radica® and Tyco® R/C, as well as Fisher-Price®
brands, including Little People®, Power Wheels® and a wide array of
entertainment-inspired toy lines. In 2010, Mattel was named as one
of FORTUNE Magazine's "100 Best Companies to Work For" for the
third year in a row, and was ranked among Corporate Responsibility
Magazine's "100 Best Corporate Citizens." Mattel also is recognized
among the "World's Most Ethical Companies." With worldwide
headquarters in El Segundo, California, Mattel employs
approximately 27,000 people in 43 countries and territories and
sells products in more than 150 nations. To view this news release
in HTML formatting, please use the following URL:
http://www.newswire.ca/en/releases/archive/October2010/12/c9468.html
pbTo speak to a Toy Expert about this holiday's top trends and
innovative toys as well as images or product samples, please
contact/b:/p pShelley Fremont, GCI Group: a
href="mailto:shelley.fremont@gcicanada.com"shelley.fremont@gcicanada.com/a
or 416-486-5921br/ Falan Hamilton, GCI Group: a
href="mailto:falan.hamilton@gcicanada.com"falan.hamilton@gcicanada.com/a
or 416-486-5901/p
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