Mattel Announces Sustainable Procurement Policy
10 Junho 2011 - 7:03PM
Business Wire
Today Mattel announced the company is developing a sustainable
procurement policy for all of Mattel’s product lines which will
address the important issue of deforestation. The policy will
include requirements for packaging suppliers to commit to
sustainable forestry management practices. In addition to
addressing current concerns about packaging sourcing, Mattel’s
policy will also cover other wood-based products in its toy lines,
such as paper, books and accessories.
“Mattel has a long track record of playing responsibly across
all areas of our business, which includes how we impact the world
around us,” said Lisa Marie Bongiovanni, vice president of
corporate affairs at Mattel. “While we don't have all the answers
yet, we are working to make continual improvements across our
business, and that includes packaging. In fact, earlier this year,
Mattel completed a lifecycle assessment of packaging across
multiple product lines to identify impacts and opportunities for
future improvements.”
Mattel's sustainability strategy is focused on helping the
company minimize its footprint throughout the value chain and
across the organization, and emphasizes the importance of personal
commitment in business as well as everyday actions.
First, by “designing it” with the end in mind, Mattel is focused
on exploring opportunities for sustainability in the design of
products and packaging; “making it” with eco-efficiencies that
allow the company to identify opportunities to reduce environmental
impacts through the manufacturing and distribution of its products;
and by “living it” with personal commitment through
employee-inspired grassroots initiatives.
Bongiovanni, who oversees Mattel’s sustainability initiatives,
went on to say: “In line with our long-held practice of
transparency, we will continue to communicate with interested
stakeholders on our progress in this important area.”
Learn more about Mattel’s sustainability efforts in the
corporate responsibility section of the company’s website:
http://corporate.mattel.com/about-us/corporate-responsibility.aspx
About Mattel:
Mattel, Inc. (NASDAQ: MAT) (corporate.mattel.com/) is the
worldwide leader in the design, manufacture and marketing of toys
and family products. The Mattel family is comprised of such
best-selling brands as Barbie®, the most popular fashion doll ever
introduced, Hot Wheels®, Matchbox®, American Girl®, Radica® and
Tyco R/C®, as well as Fisher-Price® brands, including Little
People®, Power Wheels® and a wide array of entertainment-inspired
toy lines. In 2011, Mattel was named as one of FORTUNE Magazine's
"100 Best Companies to Work For" for the fourth year in a row, and
is also ranked among Corporate Responsibility Magazine’s "100 Best
Corporate Citizens." With worldwide headquarters in El Segundo,
Calif., Mattel employs approximately 31,000 people in 43 countries
and territories and sells products in more than 150 nations. At
Mattel, we are "Creating the Future of Play." Follow Mattel on
Facebook: www.facebook.com/mattel.
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