Hasbro Signs Deal with LeapFrog - Analyst Blog
23 Dezembro 2011 - 8:15AM
Zacks
Pawtucket, Rhode Island-based
Hasbro Inc. (HAS) recently announced that it has
inked a deal with LeapFrog Enterprises Inc (LF) to
license Hasbro Studios’ animated TV shows. Hasbro Studios is the
Los Angeles-based production division of Hasbro that develops and
produces television programs based on Hasbro's brands.
Financial terms of the deal were
not disclosed. Per the agreement, Hasbro Studios popular shows like
“My Little Pony Friendship is Magic", "The
Adventures of Chuck and Friends" and "Pound Puppies” will be
available through LeapFrog’s App Center.
Emeryville, California-based
LeapFrog is an educational entertainment company. LeapFrog designs,
develops and markets technology-based learning products and related
content for educating infants and children worldwide. We believe
that the deal will be beneficial for Hasbro as it will widen the
reach of its product. Moreover, the toy company will continue to
provide LeapFrog with additional content through LeapFrog App
Center.
Hasbro remains well positioned for
future growth given its strong product line up, lucrative product
associations with popular motion pictures as well as aggressive
penetration into the emerging markets. The company is generating
solid growth out of popular items such as Transformers toy lines.
Moreover, Lucasfilm and FOX announced that the company’s massively
popular Star Wars Saga would be converted to 3D, with the
theatrical release of Star Wars Episode 1 and the Phantom Menace
expected in 2012. From Marvel, Avengers Assembled will debut in May
followed by Spiderman 4 in July 2012. Further, the company has a
strong line up of films in process including Micronauts, Ouija,
CandyLand, Risk, Stretch Armstrong, Clue and Monopoly.
Additionally, the upcoming holiday
season should bring good tidings for Hasbro as most of the retail
companies generate a large proportion of their net revenues during
this period. However, increasing input costs and wage inflation
keep us cautious on the stock. Moreover, charges relating to
restructuring and investment in licensing segments remain an
overhang. Furthermore, the company operates in a highly competitive
space. Many of its competitors including JAKKS Pacific
Inc. (JAKK) and Mattel Inc. (MAT) are
also entering into pacts to expand their footprints.
Hasbro currently retains a Zacks #3
Rank, which translates into a short-term ‘Hold’ rating. We are also
maintaining our long-term “Neutral” recommendation on the
stock.
HASBRO INC (HAS): Free Stock Analysis Report
JAKKS PACIFIC (JAKK): Free Stock Analysis Report
LEAPFROG ENTRPS (LF): Free Stock Analysis Report
MATTEL INC (MAT): Free Stock Analysis Report
To read this article on Zacks.com click here.
Zacks Investment Research
Mattel (NASDAQ:MAT)
Gráfico Histórico do Ativo
De Jun 2024 até Jul 2024
Mattel (NASDAQ:MAT)
Gráfico Histórico do Ativo
De Jul 2023 até Jul 2024