EL SEGUNDO, Calif.,
Sept. 18, 2018 /PRNewswire/ -- Today,
Mattel, Inc. (NASDAQ: MAT) announced its first-ever Global Day of
Play, a companywide, global community service initiative that aims
to bring the power of play to children around the world. The Global
Day of Play will take place in 26 cities globally on different
dates throughout September. More than 1,000 Mattel employees across
offices in North America,
Asia Pacific, Europe and Latin
America will participate, directly supporting 27 non-profit
organizations and impacting more than 5,500 children around the
world.
Kicking off at the company's El
Segundo headquarters today, Mattel employees will gather to
build play houses for families supported by Habitat for Humanity
and, in partnership with Save the Children, volunteers will
assemble hundreds of "play kits" – backpacks full of toys, games
and activities – which will be distributed to kids impacted by
devastating emergencies, such as Hurricane Florence. Mattel
employees will also volunteer their time to play with hundreds of
children from LA's Best, a public/private partnership that provides
afterschool enrichment programs for elementary school students
throughout Los Angeles, and
CoachArt, an organization that creates a transformative arts and
athletics community for families impacted by childhood chronic
illness. The UCLA Mattel Children's Hospital will be onsite in
El Segundo to provide giveaways
and information.
Globally, Mattel is partnering with several hospitals including
the Faculty Hospital of Bulovka in Bulgaria; OBM – Children Hospital Buzzi Milan
in Italy; IPO Lisboa Instituto
Português Oncologia Lisboa in Portugal; and Ronald McDonald Houses in the
U.K. and Netherlands. Mattel also
works with non-profit organizations, such as SOS Villages in
Belgium; Smile of the Child in
Greece; Save the Children in
Mexico; and many others.
"Mattel's Global Day of Play is a way for Mattel employees
worldwide to give back to the communities in which they live, work
and play," said Amy Thompson, Chief
People Officer at Mattel. "We believe that play is vital for
children's development and learning, and we incorporate this
philosophy into our products, as well as our philanthropic efforts.
Not only do these fun and interactive play experiences enrich the
lives of children in need, they also support the passion for play
in our employees."
Global Day of Play is organized by the Mattel Children's
Foundation, which works to break down the barriers of play for
millions of children in need each year.
About Mattel
Mattel is a leading global children's
entertainment company that specializes in design and production of
quality toys and consumer products. We create innovative products
and experiences that inspire, entertain and develop children
through play. We engage consumers through our portfolio of iconic
franchises, including Barbie®, Hot Wheels®, American Girl®,
Fisher-Price®, Thomas & Friends® and MEGA®, as well as other
popular brands that we own or license in partnership with global
entertainment companies. Our offerings include film and television
content, gaming, music and live events. We operate in 40 locations
and sell products in more than 150 countries in collaboration with
the world's leading retail and technology companies. Since its
founding in 1945, Mattel is proud to be a trusted partner in
exploring the wonder of childhood and empowering kids to reach
their full potential. Visit us online at www.mattel.com.
About Mattel Children's Foundation
The Mattel
Children's Foundation was established in 1978 and is a separate
charitable organization incorporated as a nonprofit public benefit
corporation. Since its inception, the Mattel Children's Foundation
has focused its strategic grantmaking on one major objective:
Improving the lives of children in need. The Mattel Children's
Foundation has developed partnerships with exemplary nonprofit
partners that demonstrate this ideal through both compassionate
outreach to children and strong financial accountability. Since
1978, the Mattel Children's Foundation has played
together with thousands of charitable organizations and
positively impacted millions of children. Over the years, the
Foundation has funded new technologies, after-school activities,
literacy projects, and programs to promote the health of children
around the world.
Contacts:
|
|
News
Media
|
Securities
Analysts
|
Alex Clark
|
Whitney
Steininger
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310-252-6397
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310-252-2703
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alex.clark@mattel.com
|
whitney.steininger@mattel.com
|
MAT-CORP
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SOURCE Mattel, Inc.