Fisher-Price® Launches Exclusive Little People Collector™ Super Bowl LVII Champions Set
31 Janeiro 2023 - 10:00AM
Business Wire
Fans of the Kansas City Chiefs and
Philadelphia Eagles Can Now Pre-Order Commemorative Set to Remember
Their Team Making Sports History
Fisher-Price is giving fans of this year’s Super Bowl LVII
Champion a ‘little’ way to celebrate their team’s massive win with
the launch of the NFL and NFLPA officially licensed Little People
Collector™ Super Bowl LVII Champions set. The exclusive set will
feature three NFL players and one “super fan” as Little People
figures, displayed in commemorative packaging, of either the Kansas
City Chiefs or Philadelphia Eagles. For a limited time, fans of
both teams can pre-order starting today on
MattelCreations.com/lpcnfl; only orders for the winning team will
be fulfilled1.
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Fisher-Price® Launches Exclusive Little
People Collector™ Super Bowl LVII Champions Set. Fans of the Kansas
City Chiefs and Philadelphia Eagles Can Now Pre-Order Commemorative
Set to Remember Their Team Making Sports History. (Graphic:
Business Wire)
“As any die-hard football fan can attest, the excitement that
comes from being on the sport’s biggest stage is unmatched. Having
the Little People brand be an integral part of this monumental
event is truly a dream come true,” said Chuck Scothon, SVP and
Global Head of Infant and Preschool, Mattel. “We couldn’t be more
excited to offer Kansas City and Philadelphia fans, along with toy
collectors, the chance to commemorate a historic victory through
this exclusive, first-of-its-kind Little People Collector Super
Bowl LVII Champions set.”
Perennial All-Pro offensive tackle, Super Bowl Champion and
broadcaster Andrew Whitworth is helping to spread the word on this
year’s exclusive Little People Collector sets.
“I will never forget the feeling as the final whistle blew and
the confetti fell after our victory last season,” said Whitworth.
“The parades and appearances were great but being immortalized in a
Little People Collector set would be next level. As a father and a
player, I can attest that my kids would have gone nuts to see a
Little People figure of me. This year, a handful of winning players
will have that unique honor and I for one am jealous.”
When the new champion is crowned, the final Little People
Collector Super Bowl LVII Champions set will be fine-tuned to
ensure accuracy. Little People figures will don a version of the
jerseys that their real-life NFL player counterparts wore during
The Big Game.
The Little People Collector Super Bowl LVII Champions set is now
available for pre-order through MattelCreations.com/lpcnfl for an
MSRP of $30.00. Fans will be able to place their order through
February 21st with orders being fulfilled beginning in August1.
1 Winning team orders will be fulfilled
while the opposing team orders will be refunded. Orders only valid
for U.S customers.
About Mattel
Mattel is a leading global toy company and owner of one of the
strongest catalogs of children’s and family entertainment
franchises in the world. We create innovative products and
experiences that inspire, entertain, and develop children through
play. We engage consumers through our portfolio of iconic brands,
including Barbie®, Hot Wheels®, Fisher-Price®, American Girl®,
Thomas & Friends®, UNO®, Masters of the Universe®, Monster
High® and MEGA®, as well as other popular intellectual properties
that we own or license in partnership with global entertainment
companies. Our offerings include film and television content,
gaming and digital experiences, music, and live events. We operate
in 35 locations and our products are available in more than 150
countries in collaboration with the world’s leading retail and
ecommerce companies. Since its founding in 1945, Mattel is proud to
be a trusted partner in empowering children to explore the wonder
of childhood and reach their full potential. Visit us online at
mattel.com.
MAT-IPS
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Sarah Larkin Sarah.Larkin@Mattel.com
Kelly Powers Kelly.Powers@Mattel.com
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