South Beach Diet Announces New Brand Ambassadors Including Personalities Savannah Chrisley, Ashley Iaconetti, Jared Haibon & ...
17 Janeiro 2019 - 12:01PM
Business Wire
New Representatives Join Lead Ambassador
Jessie James Decker in Promoting the South Beach Healthy
Lifestyle
South Beach Diet®, a division of Nutrisystem,
Inc. (Nasdaq: NTRI), a leading provider of weight
management products and services, announced today a slate of new
brand ambassadors, including reality television personalities
Savannah Chrisley, Ashley Iaconetti and Jared Haibon. Each revealed
their participation via their respective social media channels to a
combined audience of over 3.5 million followers.
Noting the appeal and influence that these new ambassadors
bring, Keira Krausz, Chief Marketing Officer, South Beach Diet
said, “Savannah, Ashley and Jared have fresh, authentic voices that
speak directly to loyal, enthusiastic audiences, and we’re thrilled
to have them represent South Beach. Each of these individuals
exemplify the best of the South Beach lifestyle – accessible,
aspirational, active and healthy. We look forward to following them
on their wellness journeys.”
In addition to engaging more well-known personalities, South
Beach is expanding its social media outreach by utilizing a series
of micro-influencers who also demonstrate the spirit and success of
the program. Multi-hyphenate personality Jessie James Decker
continues to serve as lead ambassador for South Beach, appearing in
new television commercials, digital ads and across social media
platforms.
Earlier this year, the Company announced its South Beach Diet
Keto-Friendly program, a low-carb, high-fat dietary pattern
consistent with a “keto” diet. This new program was inspired by the
growing trend toward health-conscious consumers pursuing keto
lifestyle and products, which have been associated with health
benefits, weight loss and performance.
South Beach Ambassadors
Jessie James Decker is the lead celebrity brand
ambassador for South Beach Diet and appears in the Company’s
360-degree marketing campaign including television, online, digital
and social media. Decker is a country music singer/songwriter,
style entrepreneur, television personality and author.
New South Beach Ambassador Savannah Chrisley stars in USA
Network’s hit reality show, “Chrisley Knows Best.” Her undeniable
charm and appeal led to an additional starring role in the new
series, “Growing Up Chrisley,” scheduled to premiere this
spring.
Ashley Iaconetti
New South Beach Ambassador Ashley Iaconetti is a TV
personality known for her appearances on “The Bachelor” franchise.
She serves as a co-host for the iHeart podcast, “Almost Famous,”
and “The I Don't Get It” podcast for Wave Network. She also works
as a correspondent for Access Hollywood and Celebrity Page and is a
columnist for Cosmopolitan.com.
Jared Haibon
New South Beach Ambassador Jared Haibon is a TV
personality best known for his time on ABC’s hit reality
shows, “The Bachelorette,” and season two of “Bachelor in
Paradise.” He is a co-host of the weekly iHeart Radio podcast,
"Help! I Suck at Dating.”
About South Beach
South Beach Diet®, a division of Nutrisystem, Inc.
(Nasdaq: NTRI), is a leading provider of weight management
products and services, based on the best-selling The South Beach
Diet book, written by world-renowned cardiologist Dr. Arthur
Agatston. Acquired by Nutrisystem in 2015 and reintroduced as a
home delivery weight-loss plan in 2017, South Beach Diet program
offers safe, effective and scientifically-backed weight-loss plans,
helping customers lose up to seven pounds in the first seven days.
For more information, go to Newsroom.SouthBeachDiet.com and
www.southbeachdiet.com.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20190117005382/en/
Robin McConnell ShallowSVP, Corporate CommunicationsNutrisystem,
Inc.rshallow@nutrisystem.comm 914-841-5572
Nutrisystem (NASDAQ:NTRI)
Gráfico Histórico do Ativo
De Mai 2024 até Jun 2024
Nutrisystem (NASDAQ:NTRI)
Gráfico Histórico do Ativo
De Jun 2023 até Jun 2024