Reed’s, Inc. Experiences Strong First Quarter Sales for 2010
20 Abril 2010 - 8:30AM
Business Wire
Reed's, Inc. (NASDAQ:REED) (OTCBB:REEDP) (“Reed’s, or the
“Company”), maker of the top-selling sodas in natural food stores
nationwide, announced today that the Company anticipates strong
first quarter sales following on record fourth quarter revenues,
which increased 21% over the prior year.
“We are excited with our fourth quarter 2009 and first quarter
2010 revenue increases. Most of the revenue increases are a result
of increases in our branded business. This year we should see
continued growth from our core brands as well as significant growth
from our new initiatives, including the ‘Reed’s Rx’ line for nausea
relief and our growing roster of private label accounts. We expect
these newer initiatives, particularly the private label business,
to start contributing significantly to revenue growth later this
year. There are long lead times associated with getting private
label relationships going with the large national chains we are
pursuing,” said Mr. Chris Reed, Founder, Chairman and CEO of
Reed's, Inc. Added Mr. Reed, “We anticipate a minimum of 20%
increase in revenues for fiscal 2010.”
Mr. Jim Linesch, Chief Financial Officer of Reed's, Inc.,
commented, “We have kept strong controls over our costs,
significantly lowered our operating expenses, and have positioned
ourselves for the economic recovery that is now clearly under way.”
He added, “We have been picking up momentum coming out of the
economic downturn and are continuing to expand and introduce new
products into the market and explore new sales channels.”
About Reed's, Inc.
Reed's, Inc. makes the top selling sodas in natural food markets
nationwide and is currently selling in 10,500 supermarkets in
natural foods and mainstream. Its six award-winning non-alcoholic
Ginger Brews are unique in the beverage industry, being brewed, not
manufactured and using fresh ginger, spices and fruits in a brewing
process that predates commercial soft drinks.
In addition, the Company owns the top selling root beer line in
natural foods, the Virgil's Root Beer product line, and the top
selling cola line in natural foods, the China Cola product line.
Recently, Reed's added the Sonoma Sparkler brands to its line, a
celebration drink with an established customer base. Other product
lines include: Reed's Ginger Candies and Reed's Ginger Ice
Creams.
Reed's products are sold through specialty gourmet and natural
food stores, mainstream supermarket chains, retail stores and
restaurants nationwide, and in Canada. For more information about
Reed's, please visit the company's website at:
http://www.reedsgingerbrew.com or call 800-99-REEDS.
Follow Reed's on Twitter at:
http://www.twitter.com/reedsgingerbrew
Reed's Facebook Fan Page at:
http://www.facebook.com/pages/Reeds-Ginger-Brew-and-Virgils-Natural-Sodas/57143529039?ref=nf
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More information can be found at:
http://www.irthcommunications.com/clients_REED.php
SAFE HARBOR STATEMENT
Some portions of this press release, particularly those
describing Reed's goals and strategies, contain "forward-looking
statements." These forward-looking statements can generally be
identified as such because the context of the statement will
include words, such as "expects," "should," "believes,"
"anticipates" or words of similar import. Similarly, statements
that describe future plans, objectives or goals are also
forward-looking statements. While Reed's is working to achieve
those goals and strategies, actual results could differ materially
from those projected in the forward-looking statements as a result
of a number of risks and uncertainties. These risks and
uncertainties include difficulty in marketing its products and
services, maintaining and protecting brand recognition, the need
for significant capital, dependence on third party distributors,
dependence on third party brewers, increasing costs of fuel and
freight, protection of intellectual property, competition and other
factors, any of which could have an adverse effect on the business
plans of Reed's, its reputation in the industry or its expected
financial return from operations and results of operations. In
light of significant risks and uncertainties inherent in
forward-looking statements included herein, the inclusion of such
statements should not be regarded as a representation by Reed's
that they will achieve such forward-looking statements. For further
details and a discussion of these and other risks and
uncertainties, please see our most recent reports on Form 10-KSB
and Form 10-Q, as filed with the Securities and Exchange
Commission, as they may be amended from time to time. Reed's
undertakes no obligation to publicly update any forward-looking
statement, whether as a result of new information, future events,
or otherwise.
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