BEIJING, Jan. 30,
2024 /PRNewswire/ -- In
order to serve independent entrepreneurs, BaiJiaYun has released
the new generation knowledge delivery tool "DuanXunBao", providing
services such as personal IP monetization and knowledge-based
payments.
With the development of economy and technology, a large number
of new business models and patterns have emerged in recent years.
In today's "knowledge-intensive, intellect-intensive" society,
continuous learning has become an essential part of solving
survival problems and achieving personal development for working
professionals. Knowledge-based payments, short-term skill courses,
and online training camps have gradually become important means to
enhance personal value. At the same time, new production and
collaboration relationships have been fostered. The cloud economy,
online education, and co-working have brought new developmental
opportunities to young people. Consequently, there has been a surge
in the number of people seeking side hustles and embarking on
individual entrepreneurial journeys.
Targeting this societal demand, on January 30th, the U.S. stock exchange-listed
company BaiJiaYun (stock code: RTC) officially announced the launch
of the new generation knowledge delivery tool "DuanXunBao".
According to the official introduction, as a lightweight yet
fully-featured knowledge delivery tool, DuanXunBao can solve the
challenges of knowledge monetization for content creators in a
one-stop manner, while also meeting the needs of various scenarios
such as online teaching, enrollment marketing, and student
management.
BaiJiaYun's CEO, Ma Yi, stated
that the company started with educational live streaming and has a
decade of service experience in the online teaching interaction
scene. During this period, the company also helped many clients
seize various industry opportunities in private domain management
and live streaming. As a new generation knowledge delivery tool,
"DuanXunBao" addresses the pain points of freelance
entrepreneurship, personal IP monetization, and knowledge-based
payments, making the management of education more efficient and
simpler. Ma Yi hopes that this
product will enhance operational efficiency for more clients and
allow more people to enjoy the new experiences and values of
knowledge consumption.
Creating New Products and New
Scenarios:
DuanXunBao Makes Knowledge Delivery More
Efficient
DuanXunBao is primarily based on the training camp (short-term
series courses) model. It not only helps clients build a knowledge
payment platform with one click, achieving high-quality online
class delivery in forms of live streaming and on-demand videos but
also assists knowledge monetizers in comprehensive operational
management. It achieves better results in scenarios such as user
acquisition, online course launching, marketing conversion,
commercial monetization, and brand promotion.
Compared to traditional marketing tools, DuanXunBao provides
knowledge monetizers with better and more professional teaching
scenarios and service systems. Unlike traditional classroom
systems, DuanXunBao significantly improves the conversion rate in
private domains and the transaction rate of products. It has
developed more unique features in areas such as supervision,
companionship, and marketing.
Based on a deep understanding of the needs in the knowledge
monetization scene and product strength, DuanXunBao has already
revealed six industry-pain-point-targeting features and won
recognition from several leading clients. These distinctive
features include: quickly distinguishing which employee a user in
the live broadcast room belongs to; enabling one-click reminders
for users who haven't entered the live broadcast room;
automatically tagging key behaviors of users in the live broadcast
room; swiftly identifying prospective students; real-time refresh
of statistical data in the live broadcast room; and creating
exclusive live broadcast rooms for sales and teaching assistants,
as well as generating unique live broadcast invitation links for
sharers.
Additionally, DuanXunBao offers integrated functionalities such
as selling products, group buying, distributing coupons, conducting
surveys, hosting lotteries, and providing practice exercises within
the live broadcast room. This showcases BaiJiaYun's strong
capabilities and innovative strength in the areas of classroom
delivery, live broadcasting, and sales management of the SCRM
(Social Customer Relationship Management) system.
Every good "tool" reinvigorates knowledge with new life. As a
new generation knowledge delivery tool, BaiJiaYun's "DuanXunBao" is
committed to continually exploring new industry application
scenarios and innovative approaches. It aims to facilitate
knowledge monetization, accelerate various course live broadcasts,
and employ novel marketing strategies to rejuvenate the industry's
ecosystem and enhance its intelligent capabilities.
Continuously Leading the
Industry,
BaiJiaYun Supports Digital Business
Innovation
According to the iResearch "2023 China Knowledge Payment
Industry Research Report", the number of knowledge payment users in
China reached 477 million in 2021,
and it's projected that by 2025, the number of knowledge payment
users will exceed 640 million, with the market size reaching
280.88 billion yuan. With the
continued growth of the knowledge payment industry, an increasing
number of content creators are embarking on individual
entrepreneurial journeys.
BaiJiaYun's CEO Ma Yi comments
that there is substantial growth potential for high-quality,
diversified knowledge consumption demand. In his view, knowledge
payment, content entrepreneurship, online education, and online
training camps are all integral parts of the knowledge economy and
internet services. These are not temporary trends but are expected
to have a long-term presence. The products reflect user needs, and
the delivery of knowledge products should also evolve with
time.
Since the beginning of this year, BaiJiaYun has significantly
accelerated the launch of products that integrate new technologies.
Focusing on the demand for online, intelligent, and cloud-based
services, BaiJiaYun has not only introduced "ShichangYi", a
vertical industry model tailored for market publicity and public
opinion monitoring, but has also successfully released a one-stop
AIGC (AI-Generated Content) scenario-based platform, "Baiwen
Damoxing". This platform assists businesses in effectively
implementing applications like "AI Kefu", "Gongwenxiezuo", "Geren
AI Zhuli", "Shuziren Hudongzhibo", and "Yingxiaowenanfuzhu".
The essence of business lies in the transfer of value. The
launch of DuanXunBao represents not only BaiJiaYun's continuous
expansion of its boundaries and the extension of its diversified
SaaS product matrix in live and on-demand broadcasting, SCRM, etc.,
but also signals BaiJiaYun's active strategy in the knowledge
consumption sector and its ambition to become a key player in this
field in the new era. BaiJiaYun adheres to a customer-centric
approach, actively addressing market pain points, indicating a
strong potential for the company to progress further and faster in
the future.
Company Contact:
Ms. Fangfei Liu
Chief Financial Officer, Baijiayun Group Ltd
Phone: +86 25 8222 1596
Email: liufangfei@baijiayun.com
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SOURCE Baijiayun Group Ltd