APR and Dinan to Host Euro Enthusiasts at Opelika, Alabama Facility
08 Outubro 2024 - 9:30AM
Business Wire
Holley Performance Brands demonstrates
continued commitment to high-performance platform solutions for
European and import vehicles
APR and Dinan, two leading European aftermarket brands in the
Holley Performance Brands (NYSE: HLLY) portfolio, are set to host
enthusiasts from across the country at their annual Haus Party
event. Taking place this weekend at the APR and Dinan headquarters
in Opelika, Alabama, the event features interactive exhibits, a VW,
Audi and BMW-focused car show, and future-forward product
innovations from the APR and Dinan brands.
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the full release here:
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APR and Dinan to host automotive
enthusiasts for annual Haus Party event on October 12, 2024 (Photo:
Business Wire)
“APR and Dinan are central to our company’s strategy to deliver
high-performance platform solutions that enhance the power, sound,
handling and aesthetic of Euro and Import vehicles,” said Matthew
Stevenson, President and Chief Executive Officer, Holley
Performance Brands. “Events like the Haus Party in Opelika are a
key way for us to showcase new products, better connect with our
customers and fuel future innovative solutions to meet our
customers’ evolving needs.”
APR and Dinan offer products for a wide range of European
vehicles, including Audi, VW, Porsche and BMW. The APR and Dinan
product portfolios include tuners, intakes, exhaust systems,
suspension upgrades, brakes, wheels and more. With a total
addressable Euro and import aftermarket in the U.S. of more than
$14 billion, both APR and Dinan are introducing comprehensive
solutions that simplify how drivers can enhance their vehicles.
“Hosting enthusiasts at our Opelika headquarters gives us a
unique opportunity to showcase APR and Dinan’s exceptional product
offerings and hear directly from our customers,” said Arin Ahnell,
Director of Euro Product Strategy, Holley Performance Brands. “Our
team is looking forward to giving enthusiasts a tour of our
80,000-square-foot headquarters so they can see firsthand how our
best-in-class products like the Dinan Foundation & Experience
Packages and the APR Ultralink are designed and manufactured.”
The APR and Dinan Haus Party on October 12 is free to attend and
open to the public. Ahead of that event, Holley Performance Brands
will welcome dealers from across the globe to Opelika on October
10-11, reinforcing the company’s investment in APR and Dinan as it
works to expand its dealer network, build on its goal to
revolutionize performance and engage more deeply with Euro and
import enthusiasts.
For more information on the Haus Party event, click here.
For more Holley Performance Brands company news, click here.
About Holley Performance
Brands
Holley Performance Brands (NYSE: HLLY) leads in the design,
manufacturing and marketing of high-performance products for
automotive enthusiasts. The company owns and manages a portfolio of
iconic brands, catering to a diverse community of enthusiasts
passionate about the customization and performance of their
vehicles. Holley Performance Brands distinguishes itself through a
strategic focus on four consumer vertical groupings, including
Domestic Muscle, Modern Truck & Off-Road, Euro & Import,
and Safety & Racing, ensuring a wide-ranging impact across the
automotive aftermarket industry. Renowned for its innovative
approach and strategic acquisitions, Holley Performance Brands is
committed to enhancing the enthusiast experience and driving growth
through innovation. For more information on Holley Performance
Brands and its dedication to automotive excellence, visit
https://www.holley.com.
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version on businesswire.com: https://www.businesswire.com/news/home/20241008231591/en/
Media Relations Contact(s): Jordan Moore,
jmoore@tinymightyco.com / Sydney Goggans,
sgoggans@tinymightyco.com
Investor Relations Contacts: Anthony Rozmus / Neel Sikka
Solebury Strategic Communications 203-428-3224
Holley@soleburystrat.com
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