Caterpillar Inc., which has drawn attention for tinkering with financial targets it uses to help set executives' bonuses, will see its executive pay plans put to a shareholder test Wednesday.

Caterpillar last year reduced a target for operating profit used to set bonuses to $20 million from more than $2 billion the previous year, and then easily exceeded that target.

The change helped CEO Douglas Oberhelman earn a $4 million bonus that boosted his total compensation 14% from a year prior.

CtW Investment Group, a union-backed investment fund, has urged shareholders to vote against pay packages for top executives, saying the heavy-machinery maker changed its pay metrics in ways that made the bar easier to clear.

Proxy advisory firm Institutional Shareholder Services Inc. has also urged Caterpillar investors to vote against the compensation package.

A Caterpillar spokeswoman declined to comment. Caterpillar has said in regulatory filings that the lower $20 million target was "challenging," since the company had an operating loss the previous year.

The so-called say-on-pay vote, to be held Wednesday at the company's annual meeting in Kansas, isn't binding. But it could prove significant as low levels of support on such a vote—typically anything below 70%, advisers say—-can draw closer scrutiny from proxy advisers like ISS or prompt boards to court investors to head off greater dissent.

Compensation experts say some companies are willing to "move the goal posts" on executives' incentive pay—lower the financial-performance levels a company must hit or change the performance metrics they use, to make it easier for management to be awarded incentive bonuses even if the company falters.

"Investors are likely to take a very dim view of a compensation committee making changes to targets or calculation methodology to enable executives to obtain awards they would not have otherwise achieved," said Charles Vaughn, a lawyer at Nelson Mullins Riley & Scarborough LLP in Atlanta who advises boards on compensation.

In addition to the operating-profit issue, CtW also criticized Caterpillar's switch to calculating long-term bonuses based largely on profits per share, a metric the group sees as susceptible to large stock buybacks and other moves. Caterpillar previously used total shareholder return and return on assets as the basis for the bonuses, and its performance had fallen short of targeted levels for those measures, filings show.

Caterpillar said in a filing that the new metrics, which will determine long-term payouts starting in 2016, will "further focus [executives] on profitability."

CtW also in recent years has made similar criticisms of pay packages at Wal-Mart Stores Inc., which the group said has "made numerous after-the-fact adjustments" to the metrics that determine bonuses for top executives. Among the items it strips out are costs associated with store closings and acquisitions, as well as sales lost to Wal-Mart's related online operations.

Yet, the company's say-on-pay vote last week drew support from more than 96% of shares voting.

"We heavily link our incentive pay to our company's performance," said Randy Hargrove, a Wal-Mart spokesman. The company's adjustments to its metrics are "subject to a rigorous process," he added.

Write to Michael Rapoport at Michael.Rapoport@wsj.com

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