By Rex Crum

Many leading technology stocks managed to put together small gains by the time the market closed Wednesday, with Dell Inc. gaining some attention following reports that it will soon enter the mobile phone market.

The Wall Street Journal reported that Dell (DELL) will join with AT&T Inc. (T) to offer a new mobile phone early next year that runs on Google Inc.'s (GOOG) Android operating system. It would be Dell's first foray into the mobile-phone market.

Dell shares fell 15 cents to close at $15.36.

Amazon.com Inc. (AMZN) was also in the spotlight after it cut the price of its Kindle e-book reader as part of an effort to increase sales ahead of the holiday shopping season.

Amazon (AMZN)shares rose $3.06, or more than 3%, to $93.97 after the online retailer said it was lowering the price of the Kindle to $259 from $299 in the U.S. Amazon also said it would soon begin selling a new version of the Kindle in more than 100 other countries for $279.

Cisco Systems Inc. (CSCO) rose 26 cents a share to $23.61 after William Blair analyst Jason Ader raised his rating on the networking-equipment maker to outperform from market perform. In a research note, Ader said recent product-channel checks suggest an increase in orders for Cisco in recent weeks.

Other gains came from IBM Corp. (IBM), VMware Inc. (VMW), Oracle Corp. (ORCL) and Research In Motion Ltd. (RIMM).

Apple Inc. (AAPL) shares rose 24 cents to $190.2. Late Tuesday, AT&T Inc. (T) said it would allow Voice over Internet Protocol (VoIP) applications to operate on the 3G network that Apple's iPhone runs on.

The tech-heavy Nasdaq Composite Index (RIXF) showed some life in late market action and managed to rise 6.8 points to 2,110, while the Morgan Stanley High Tech 35 Index (MSH) edged into positive territory. The Philadelphia Semiconductor Index (SOX) slipped into the red.

Adobe Systems Inc. (ADBE) gave up 25 cents a share to close at $33.26 after the software maker reaffirmed its fourth-quarter earnings outlook. Adobe expects to earn 23 cents to 29 cents a share on sales between $690 million and $740 million.

Small declines also came from Microsoft Corp. (MSFT), Hewlett-Packard Co. (HPQ) and Texas Instruments Inc. (TXN)