American Girl’s 2015 Girl of the Year® “Whips” up Fun in All-New Movie
18 Junho 2015 - 7:00AM
Business Wire
An American Girl: Grace Stirs Up
Success
This summer, American Girl’s 2015 Girl of the Year Grace Thomas™
takes her story from page to screen in An American Girl: Grace
Stirs Up Success, an inspiring feature-length movie from
Universal Pictures Home Entertainment available on DIGITAL HD on
June 9 and Blu-ray™ Combo Pack, DVD and On Demand on June 23.
This Smart News Release features multimedia.
View the full release here:
http://www.businesswire.com/news/home/20150618005039/en/
An American Girl: Grace Stirs Up Success
(Photo: Business Wire)
In An American Girl: Grace Stirs Up Success, Grace has a
passion for baking, but her skills are put to the test when she
visits her uncle’s Parisian pastry shop and competes to save her
grandparents’ troubled bakery. With inspiring themes of friendship
and empowerment, this wholesome and heartwarming film stars Olivia
Rodrigo and Virginia Madsen (“Witches of East End,” Sideways), and
brings to vivid life this year’s popular Girl of the Year character
and her stories. An American Girl: Grace Stirs Up Success is
the latest in a long line of fresh, modern and family-friendly
films from American Girl that also includes McKenna Shoots for the
Stars, Saige Paints the Sky and Isabelle Dances into the
Spotlight.
To celebrate the debut of Grace Stirs Up Success,
American Girl is hosting special movie-viewing events at its retail
stores nationwide, June 18-21. Fans will be among the first to see
the movie while enjoying treats, a movie-related craft, and a red
carpet photo opportunity at each location. For more information or
to make a reservation, visit americangirl.com/stores or call
1-877-247-5223.
Grace fans can also visit americangirl.com/girloftheyear
to explore Grace’s world, receive a behind-the-scenes look at the
upcoming film, including the movie trailer and video clips, cast
and character bios, movie-related events, games and downloadable
wallpapers.
The website also features more information on For Goodness,
Bake!, a program designed to give girls a chance to make – and
bake – a difference, just like Grace. For Goodness, Bake!
kicked off January 1, and is a year-long fund-raising initiative in
support of No Kid Hungry®, the campaign to end
childhood hunger in America from Share Our Strength®.
American Girl encourages girls to host charity bake sales in their
local communities and donate proceeds to No Kid Hungry.
Parents can visit americangirl.com/girloftheyear to learn
more about the initiative, register for the Bake Sale for No Kid
Hungry, and be entered into the For Goodness, Bake! sweepstakes for
the chance to win one of 41 Grace prize packages.
ABOUT AMERICAN GIRL
American Girl is a premium brand for girls and a wholly owned
subsidiary of Mattel, Inc. (NASDAQ:MAT, www.mattel.com). The Mattel
family of companies is the worldwide leader in the design,
manufacture, and marketing of toys and family products. Since its
inception in 1986, American Girl has been devoted to celebrating
girls ages 3 to 12 through high-quality dolls and accessories,
books, clothes, movies, and unforgettable experiences. Best-selling
lines include BeForever™, Truly Me™, Girl of the Year™, and Bitty
Baby™. Headquartered in Middleton, WI, the company sells products
exclusively through its award-winning catalogue, on
americangirl.com, and in its experiential retail stores. By
inspiring girls to be their best, American Girl has earned the
loyalty of millions of girls and the praise and trust of parents
and educators.
ABOUT UNIVERSAL PICTURES HOME
ENTERTAINMENT
Universal Pictures Home Entertainment (UPHE) is a unit of
Universal Pictures, a division of Universal Studios
(www.universalstudios.com). Universal Studios is a part of
NBCUniversal, one of the world's leading media and entertainment
companies in the development, production, and marketing of
entertainment, news, and information to a global audience.
NBCUniversal owns and operates a valuable portfolio of news and
entertainment television networks, a premier motion picture
company, significant television production operations, a leading
television stations group, world-renowned theme parks, and a suite
of leading Internet-based businesses. NBCUniversal is a subsidiary
of Comcast Corporation.
MAT-AG
View source
version on businesswire.com: http://www.businesswire.com/news/home/20150618005039/en/
Media ContactsAmerican
GirlSusan
Jevens608.830.4214susan.jevens@americangirl.comorUniversal Pictures
Home EntertainmentRebecca Wolfsonrwolfson@mprm.com
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