This Way to the Beach: Walgreens and CAMP Collaborate to Create the Ultimate Beach Day Experience for Families
20 Julho 2022 - 10:00AM
Business Wire
Brands Gift Limited-Edition Beach-Themed
Bundles with Walgreens Brand Products to Families Nationwide and
Throw Summer Beach Day for Those in New York City
Walgreens is teaming up with CAMP, the Family Experience
Company, to bring the beach and summer fun to families across the
U.S. before the back-to-school season begins. The collaboration
seeks to educate kids about the importance of sun safety with a
series of fun activities and a day of family play.
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To take the hassle out of family beach
day, families can claim their free Ultimate Beach Day Bundle
featuring Walgreens brand health and wellness essentials and
activities. (Photo: Business Wire)
Through free, limited edition Ultimate Beach Day Bundles, which
can be reserved here and picked up at any of CAMP’s nine retail
locations starting August 5th, families will receive everything
they need for a fun day of play no matter how far they are from the
beach. Plus, hidden in one of the bundles is a grand prize for one
lucky family to enjoy the Ultimate Beach Day Vacation, including a
4 night stay at The Westin Reserva Conchal, An All Inclusive Golf
Resort & Spa.
To take the hassle out of family beach day, the bundles feature
the following Walgreens brand health and wellness essentials and
activities. Bundles are available while supplies last:
- Walgreens Sport SPF 50
- Walgreens Sunburn Relief Gel
- Walgreens Flexible Fabric Adhesive Bandages
- Walgreens Vitamin C Gummies
- Walgreens x CAMP original activity book with crayons
- Beach day shovel, pail, and whale sand mold
In addition to the free bundles, Walgreens and CAMP invite the
public to the Ultimate Beach Day experience for families in New
York City on Thursday, August 11 at Domino Park in Brooklyn from
12:00 p.m. to 5:00 p.m. ET. From searching for treasure in the sand
amongst larger-than-life sand sculptures to beach yoga and more,
the fully immersive experience will take over Domino Park,
transforming it into a beach haven for families.
Beach-themed, fun in the sun activities for kids will
include:
- Embark on a treasure hunt to find hidden coins under the
sand.
- Color your own bucket hat to stay cool under the shade.
- Play in the sand and build your own sandcastle.
- Partake in field day games like relay races, beach ball games
and crab walk challenges.
- Decorate your own commemorative photo frame with
seashells.
- Compete to see how fast you can put your sunscreen on to stay
safe in the sun.
“Protecting yourself from the sun and keeping your health top of
mind is a necessity year-round,” said Luke Rauch, senior vice
president and chief merchandising officer at Walgreens. “It’s
important to educate families about sun safety and how it’s not
only easy, but also can be fun. This collaboration shows how we
continue to be there for our customers throughout their health and
wellness journeys with Walgreens brand products that are backed by
a 100% satisfaction guarantee and recommended by Walgreens
pharmacists.”
Choosing the right products and maintaining a care regimen are
both factors for living a healthy life. Many Walgreens brand health
and wellness products are formulated with the same active
ingredients as national brands, and all are Walgreens pharmacist
recommended and a great everyday value.
Throughout the months of July and August, consumers can buy one
get one 50% off select Walgreens brand health and wellness products
both in-store and online.
To secure a beach bundle and a reservation at the Ultimate Beach
Day, families can register here. Families who aren’t near a
participating CAMP store or able to attend the event or just want
more beach time fun, a free activity book can be downloaded
here.
About CAMP:
CAMP is a Family Experience Company that helps answer the
question, "What should we do today?" through a unique combination
of retail and media. Launched in December of 2018, CAMP operates
nine retail locations in California, Connecticut, Massachusetts,
New York, New Jersey and Texas, and serves families everywhere via
its digital platforms.
About Walgreens:
Walgreens (www.walgreens.com) is included in the United States
segment of Walgreens Boots Alliance, Inc. (Nasdaq: WBA), an
integrated healthcare, pharmacy and retail leader serving millions
of customers and patients every day, with a 170-year heritage of
caring for communities. As America’s most loved pharmacy, health
and beauty company, Walgreens purpose is to champion the health and
well-being of every community in America. Operating nearly 9,000
retail locations across America, Puerto Rico and the U.S. Virgin
Islands, Walgreens is proud to be a neighborhood health destination
serving approximately 9 million customers each day. Walgreens
pharmacists play a critical role in the U.S. healthcare system by
providing a wide range of pharmacy and healthcare services. To best
meet the needs of customers and patients, Walgreens offers a true
omnichannel experience, with fully integrated physical and digital
platforms, supported by the latest technology to deliver
high-quality products and services in local communities
nationwide.
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