Jack in the Box Completes Record-Setting Year, Signing 123 New Restaurant Commitments for Entry into Multiple New Markets
21 Novembro 2023 - 9:04PM
Business Wire
Del Taco also adds 138 New Restaurant
Commitments, Highlighting a Historical Year of Development Progress
for Both Brands
Jack in the Box Inc. (NASDAQ: JACK), one of the nation’s
leading QSR brands, announced today that it signed 123 new
restaurant commitments during its 2023 fiscal year. The brand also
announced the signing of 138 new restaurant commitments for Del
Taco. The news comes as the company announced its Q4 and fiscal
year 2023 financial results.
Jack in the Box continues its momentum in 2023 by announcing
market entry into four new states: Arkansas, Florida, Montana, and
Wyoming. The brand also signed a 22-unit commitment to enter
Mexico. In mid-2023, Jack in the Box set a record for a restaurant
opening in a new market, surpassing the previous revenue mark by
66% with its first opening in Salt Lake City. The brand continued
its growth into whitespace territory with its first opening in
Kentucky and announced the signing of a six-unit commitment in the
Louisville market with a 55-year veteran Jack in the Box franchise
group.
“The response in new markets, for both brands, has continued to
exceed our expectations,” said Tim Linderman, chief development
officer. “We have developed a strong playbook for how to best open
and sustain new market entry, and franchisees interested in
partnering with our iconic brands have recognized the potential for
whitespace growth and backfilling our current markets. We’ve been
on an incredible roll since our development program started in
2021, and our 2023 results demonstrated that our momentum has
continued.”
The new Salt Lake City locations, along with the new opening in
Louisville, feature the brand’s innovative CRAVED image, which
includes a new restaurant image package with bold colors and
signage. Future development plans in each of these markets include
use of the CRAVED image. All four Salt Lake City and Louisville
restaurants in these opened throughout 2023 have averaged over
$100,000 in weekly sales per restaurant.
Strong performance from newly-opened Jack in the Box restaurants
isn't only limited to those two markets — in fact, all of new
restaurants opened in fiscal 2023, aside from Salt Lake City and
Louisville, averaged $2 million in AUVs throughout the year.
“New markets are certainly a focus, but the outperformance of
all new restaurants we saw in 2023, including those opened in
current territories, is key to our overall growth potential,” said
Linderman.
Del Taco announced record-setting performance with 138 new
commitments in FY 2023. New market entries include Texas, Montana,
and Wyoming, along with 52 additional commitments in Florida. Del
Taco expanded into whitespace territory with its first opening in
Mississippi and showcased the first drive-thru only Fresh Flex
restaurant design in Albuquerque, NM. The Fresh Flex design offers
a modern, sleek look aligned with the Del Taco® Better Mex® brand
promise – better quality, better value.
Franchise development opportunities remain in much of the U.S.
For more information on both brands, including franchising
opportunities, visit www.jackintheboxfranchising.com and
www.deltacofranchise.com.
About Jack in the Box & Del Taco
Jack in the Box Inc. (NASDAQ: JACK), founded and headquartered
in San Diego, California, is a restaurant company that operates and
franchises Jack in the Box®, one of the nation's largest hamburger
chains with approximately 2,200 restaurants across 22 states, and
Del Taco®, the second largest Mexican-American QSR chain by units
in the U.S. with approximately 600 restaurants across 16
states.
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version on businesswire.com: https://www.businesswire.com/news/home/20231121927538/en/
Dustin Thompson Franchise Development, Jack in the Box
media@jackinthebox.com
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