WrestleMania XL Becomes Most Successful Event in WWE History
09 Abril 2024 - 10:00AM
Business Wire
WrestleMania XL in Philadelphia Shatters
All-Time Gate, Viewership, Merchandise, Fan Event & Social
Records
WWE®, part of TKO Group Holdings (NYSE: TKO), today announced
that WrestleMania XL became the most successful and
highest-grossing event in company history.
Highlights include:
- GATE: WrestleMania XL broke the previous record set by
WrestleMania 39 by 78 percent, with 145,298 in attendance at
Lincoln Financial Field over two nights. The event drew fans from
all 50 states and 64 countries worldwide.
- VIEWERSHIP: WrestleMania XL viewership was up 41 percent
across both nights versus last year’s record-setting audience.
- MERCHANDISE: In partnership with Fanatics, merchandise
sales were up more than 20 percent versus the previous record set
at WrestleMania 39.
- SPONSORSHIP: WrestleMania XL featured the first-ever
ring mat sponsorship with PRIME Hydration.
- FAN EVENT: WWE World at WrestleMania, in partnership
with Fanatics Events, is now the highest-grossing and most-attended
fan event in company history.
- SOCIAL: WrestleMania XL became the most socially viewed
WrestleMania of all time, with over 660 million views consumed over
the two days. WWE’s YouTube channel saw its most-viewed day in
channel history on WrestleMania XL Sunday with more than 67 million
views in 24 hours.
- SMACKDOWN: Friday Night SmackDown at Wells Fargo Center
drew the largest gate in SmackDown history.
- RAW: Monday Night Raw at Wells Fargo Center drew the
largest gate in Raw history.
- NXT: Stand & Deliver was the most-attended NXT event
ever with 16,545 in attendance at Wells Fargo Center.
The record-breaking event was highlighted by the highly
anticipated in-ring return of Dwayne “The Rock” Johnson and “The
American Nightmare” Cody Rhodes’ triumphant victory over Roman
Reigns.
About WWE
WWE, part of TKO Group Holdings (NYSE: TKO), is an integrated
media organization and the recognized global leader in sports
entertainment. The company consists of a portfolio of businesses
that create and deliver original content 52 weeks a year to a
global audience. WWE is committed to family-friendly entertainment
on its television programming, premium live events, digital media,
and publishing platforms. WWE’s TV-PG programming can be seen in
more than 1 billion homes worldwide in 25 languages through
world-class distribution partners including NBCUniversal, FOX
Sports, TNT Sports, Sony India and Rogers. The award-winning WWE
Network includes all premium live events, scheduled programming and
a massive video-on-demand library and is currently available in
approximately 165 countries. In the United States, NBCUniversal’s
streaming service, Peacock, is the exclusive home to WWE Network.
Additional information on WWE can be found at wwe.com and
corporate.wwe.com.
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version on businesswire.com: https://www.businesswire.com/news/home/20240408097790/en/
Chuck Kingsbury Chuck.Kingsbury@wwecorp.com
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