The 8x8 Brand Reimagined to Power CX Ambitions
21 Novembro 2024 - 11:05AM
Business Wire
8x8, Inc. (NASDAQ: EGHT), the industry's most integrated
Platform for CX that combines Contact Center, Unified
Communication, and CPaaS APIs, today unveiled the next evolution of
its brand—a key milestone in the Company’s journey toward a more
customer-centric future. More than a refreshed look and feel, this
rebrand signals the next chapter in 8x8’s CX transformation driven
by a clear purpose: To connect people and organizations through
seamless communication, empowering them to unlock the potential of
every interaction.
CX Limits Were Meant to be Shattered
“At 8x8, we’re stepping out of the box and our new brand
captures the energy and ambition of this exciting next stage. Our
transformation is much more than cosmetic, it’s a commitment to
relentless innovation and a giant leap in the CX space as we align
8x8 even further around our customers’ successes by taking their CX
goals and ambitions to new heights,” said Bruno Bertini, Chief
Marketing Officer at 8x8, Inc. ”Brands, much like technology, must
evolve to stay relevant in a rapidly changing world. Today, the CX
landscape has evolved to include every employee in customer-facing
roles, as digital transformation, mobile-first strategies, and AI
reshape how organizations interact with customers. Expectations
have never been higher and organizations need to partner with a
forward-looking vendor to help them take CX to the next level and
elevate their business.”
CX and IT Leaders are the Heroes of Transformation
The force behind every customer experience are CX and IT
Leaders—part strategist, part problem-solver, and part innovator.
These are the visionaries who turn fragmented interactions into
seamless experiences; so businesses not only meet but exceed
customer expectations. These leaders are the heroes of
transformation, and 8x8’s rebrand is a declaration of what it means
to be a true partner to these CX and IT leaders, empowering them to
deliver seamless, impactful experiences with the 8x8® Platform for
CX.
The rebrand is supported by the next phase of 8x8’s platform,
advancing and evolving from the first XCaaS® platform that combined
cloud unified communications and contact center capabilities, into
the industry’s most complete platform for CX. By integrating
contact center, unified communications, CPaaS APIs, AI, Microsoft
Teams and 8x8 Technology Partner Ecosystem solutions into one
platform and eliminating data silos across these solutions,
customers can stretch and empower every employee across the
organization, turning every team into a customer facing team and
every customer interaction into fully integrated journeys.
In an overhyped space where it’s all about the shiny new next
feature and the next buzzword, 8x8 believes organizations need not
only the best technology but more to be successful. That's the core
belief behind the Company’s vision to help customer experience
leaders become the heartbeat of their organizations, empowering
them to unlock the potential of every interaction—with one
platform, one ecosystem, and one data model. Helping CX and IT
leaders unify their CX to conquer the complexity.
Where is 8x8 Going? - Activating Our Purpose at Every
Level
Today marks the first step into a reimagined 8x8. The Company is
transforming systems, processes, and technology to better track and
accelerate business outcomes and empower stronger, strategic
partnerships.
“This rebrand reinforces our commitment to solving the real
challenges our customers face while driving measurable business
outcomes. We are making significant strides into high-value markets
which paves the way for mid-market and enterprise growth,” said
Samuel Wilson, Chief Executive Officer at 8x8, Inc. “Like never
before, we are showcasing our investments in AI, automation, and
technology integration which are things that we know make a
tangible difference for our customers.”
Experience the new 8x8 brand by:
- Exploring new branding on 8x8.com.
- Reading 8x8 Chief Marketing Officer Bruno Bertini’s blog
post.
- Visiting 8x8 at Booth CC-F40 at Call & Contact Expo at the
ExCeL Exhibition Centre in London on November 27-28, 2024.
- Registering for 8x8’s CX Mastery Webinar Series.
About 8x8 Inc.
8x8, Inc. (NASDAQ: EGHT) connects people and organizations
through seamless communication on the industry's most integrated
platform for Customer Experience—combining Contact Center, Unified
Communication, and CPaaS APIs. The 8x8® Platform for CX integrates
AI at every level to enable personalized customer journeys, drive
operational excellence and insights, and facilitate team
collaboration. We help customer experience and IT leaders become
the heartbeat of their organizations, empowering them to unlock the
potential of every interaction. For additional information, visit
www.8x8.com, or follow 8x8 on LinkedIn, X, and Facebook.
8x8® is a trademark of 8x8, Inc.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20241121844747/en/
8x8, Inc. Contacts:
Media: PR@8x8.com
Investor Relations: Investor.Relations@8x8.com
8x8 (NASDAQ:EGHT)
Gráfico Histórico do Ativo
De Nov 2024 até Dez 2024
8x8 (NASDAQ:EGHT)
Gráfico Histórico do Ativo
De Dez 2023 até Dez 2024