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UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
WASHINGTON, D.C. 20549
FORM 8-K
CURRENT REPORT
Pursuant to Section 13 or 15(d) of
the Securities Exchange Act of 1934
Date of Report (Date of Earliest Event Reported):
August 19, 2024
AUDDIA
INC.
(Exact name of registrant as specified
in its charter)
Delaware |
|
001-40071 |
|
45-4257218 |
(State or other jurisdiction
of incorporation) |
|
(Commission
File Number) |
|
(I.R.S. Employer
Identification No.) |
1680
38th Street, Suite
130 |
|
|
Boulder, Colorado |
|
80301 |
(Address of principal executive offices) |
|
(Zip Code) |
Registrant’s telephone number, including
area code: (303) 219-9771
Not Applicable
Former name or former address, if changed since
last report
Check the appropriate box below if the Form 8-K filing is intended
to simultaneously satisfy the filing obligation of the registrant under any of the following provisions:
☐ |
Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425) |
|
☐ |
Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12) |
☐ |
Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b)) |
☐ |
Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c)) |
Securities registered pursuant to Section 12(b) of the Act:
Title of each class |
Trading Symbol(s) |
Name of exchange on which registered |
Common Stock |
AUUD |
Nasdaq Stock Market |
Common Stock Warrants |
AUUDW |
Nasdaq Stock Market |
Indicate by check mark whether
the registrant is an emerging growth company as defined in Rule 405 of the Securities Act of 1933 (§230.405 of this chapter) or Rule
12b-2 of the Securities Exchange Act of 1934 (§240.12b-2 of this chapter).
Emerging growth company ☒
If an emerging growth company,
indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial
accounting standards provided pursuant to Section 13(a) of the Exchange Act.
| Item 7.01 | Regulation FD Disclosure. |
On August 19, 2024, Auddia Inc. (the “Company”) released
an updated corporate overview slide presentation.
A copy of the updated corporate overview slide presentation is furnished
as Exhibit 99.1 to this Form 8-K and incorporated herein by reference
The information contained in this Item 7.01 of this current report
on Form 8-K and in the accompanying exhibit 99.1 incorporated by reference herein shall not be incorporated by reference into any filing
of the Company, whether made before or after the date hereof, regardless of any general incorporation language in such filing, unless
expressly incorporated by specific reference to such filing. This information, including the exhibits 99.1 and 99.2 hereto, shall not
be deemed to be “filed” for purposes of Section 18 of the Securities Exchange Act of 1934, or otherwise subject to the liabilities
of that section or Sections 11 and 12(a)(2) of the Securities Act of 1933.
| Item 9.01 | Financial Statements and Exhibits. |
(d) Exhibits. The following exhibits are filed with this Form 8-K:
SIGNATURES
Pursuant to the requirements of the Securities
Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.
|
|
|
|
AUDDIA INC. |
|
|
|
August 19, 2024 |
By: |
/s/ John Mahoney |
|
|
Name: John Mahoney |
|
|
Title: Chief Financial Officer |
Exhibit 99.1
![](https://www.sec.gov/Archives/edgar/data/1554818/000168316824005915/image_022.jpg)
AUGUST 2024 | NASDAQ: AUUD
![](https://www.sec.gov/Archives/edgar/data/1554818/000168316824005915/image_023.jpg)
The information in this material is provided for general information purposes only and does not take into account the investment objectives, financial situation and particular needs of any individual or entity. This presentation contains forward - looking statements within the meaning of the Private Securities Litigation Reform Act of 1995, Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934 about our current expectations about future results, performance, prospects and opportunities of Auddia Inc. (“Auddia” or the “Company”). Statements that are not historical facts, such as "anticipates," "believes" and "expects" or similar expressions, are forward - looking statements. These forward - looking statements are based on the current plans and expectations of management and are subject to a number of uncertainties and risks that could significantly affect the Company's current plans and expectations, as well as future results of operations and financial condition. These and other risks and uncertainties are discussed more fully in our filings with the Securities and Exchange Commission. Readers are encouraged to review the section titled "Risk Factors" in the Company's Annual Report on Form 10 - K for the year ended December 31, 2023, as well as other disclosures contained in the Annual Report and subsequent filings made with the Securities and Exchange Commission. Forward - looking statements contained in this announcement are made as of this date and the Company undertakes no obligation to publicly update or revise any forward - looking statements, whether as a result of new information, future events or otherwise. Unless otherwise indicated, information contained in this presentation concerning Auddia’s industry and markets in which it operates, including its general expectations and market opportunity and market size, is based upon information from various sources, including independent industry publications in presenting information. Auddia makes no representations as to the accuracy, timeliness, suitability, completeness, or relevance of any information prepared by any unaffiliated third party and takes no responsibility therefore. The data presented herein were obtained from various third - party sources. While we believe the data to be reliable, no representation is made as to, and no responsibility, warranty or liability is accepted for the accuracy or completeness of such information. Auddia has also made assumptions based upon such data and other similar sources, and on Auddia’s knowledge of and its experience to date in the markets for its product candidates. This information involves a number of assumptions and limitations and you are cautioned not to give undue weight to such estimates. The industry in which Auddia operates is subject to a high degree of uncertainty and risk due to a variety of factors. These and other factors could cause results to differ materially from those expressed in the estimates made by independent parties and by Auddia . This presentation uses Auddia’s trademarks and trade names such as “ faidr ” and “ Vodacast ." This presentation also includes trademarks, trade names and service marks that are the property of other organizations. Solely for convenience, trademarks and tradenames referred to in this presentation appear without ® and symbols, but those references, are not intended to indicate that Auddia will not assert to the fullest extent under applicable law, its rights, or that the applicable owner will not assert its rights to these trademarks and trade names. Auddia does not intend to use or display of other companies’ trade names or trademarks to imply a relationship with, or endorsement or sponsorship of Auddia by any other companies. Auddia | Disclaimer NASDAQ: AUUD
![](https://www.sec.gov/Archives/edgar/data/1554818/000168316824005915/image_024.jpg)
Our Differentiated Audio Superapp NASDAQ: AUUD
![](https://www.sec.gov/Archives/edgar/data/1554818/000168316824005915/image_025.jpg)
NASDAQ: AUUD Audio Listening Fragmentation Sources : The Spoken Word Audio Report 202 2 Share of Ear ® , & Why an Audio Superapp ? IFPI’s Engaging With Music 2023 report.
![](https://www.sec.gov/Archives/edgar/data/1554818/000168316824005915/image_026.jpg)
NASDAQ: AUUD faidr | Superapp Strategy Expand To deliver all audio Music Player Audio - books Text To Speech AM/FM Podcasts With differentiation & margin Lead A.I. Enabled Ad - free Replicate the dial Music Casts Music Stations Discovr NASDAQ: AUUD faidrRadio (Exclusive Content) A.I. Enabled Ad - skip Forward+ (manual) Seamless (auto) » ChatMusic » MusicGPT
![](https://www.sec.gov/Archives/edgar/data/1554818/000168316824005915/image_027.jpg)
NASDAQ: AUUD Radio Source: Share of Ear Report Q4 2023 Dominates Time Spent Listening
![](https://www.sec.gov/Archives/edgar/data/1554818/000168316824005915/image_028.jpg)
NASDAQ: AUUD Radio S&P Global The Problem
![](https://www.sec.gov/Archives/edgar/data/1554818/000168316824005915/image_029.jpg)
NASDAQ: AUUD faidr A.I. Engine Covers Ad Break Content Manual Skipping Of Radio Stream How faidr Works AI Drives Margin
![](https://www.sec.gov/Archives/edgar/data/1554818/000168316824005915/image_030.jpg)
NASDAQ: AUUD How faidr Works Power of Margin
![](https://www.sec.gov/Archives/edgar/data/1554818/000168316824005915/image_031.jpg)
NASDAQ: AUUD AM/FM Podcasts Music Player Audio - books Text To Speech Expansion to international stations Recording of songs & playlists from radio streams Automated station switching when an ad plays Song only content options for music stations Automotive & other platform integrations Improvements to the ad - free experience on spoken word format stations Roadmap faidrRadio (Exclusive Content) Differentiation | AM/FM
![](https://www.sec.gov/Archives/edgar/data/1554818/000168316824005915/image_032.jpg)
NASDAQ: AUUD AM/FM Podcasts Music Player Audio - books Text To Speech On - demand DJ hosted music shows Updated weekly Music streaming Curated by experts Radio - feel Music Casts Always - on multi - hour playlists Wall - to - wall music Genre - based or activity - based Music Stations Dozens of emerging artists Variety of genres Hours of new music discovery to augment radio Discovr faidrRadio (Exclusive Content) Differentiation | faidrRadio Roadmap User - created stations Song display on Music Station menu
![](https://www.sec.gov/Archives/edgar/data/1554818/000168316824005915/image_033.jpg)
NASDAQ: AUUD Manual one touch ad - skipping Visualization of chapters DVR like visualization of ad segments Forward+ Differentiation | Podcasts AM/FM Podcasts Music Player Audio - books Text To Speech faidrRadio (Exclusive Content) AI driven automated ad skipping Premium subscription model Revenue shared with podcast partners Seamless Roadmap Digital content feed correlated to audio content Branded digital content all in one place Social feeds to discuss, share, create and discover audio content
![](https://www.sec.gov/Archives/edgar/data/1554818/000168316824005915/image_034.jpg)
NASDAQ: AUUD Differentiation Parity AM/FM Podcasts Exclusive Content Aggregate Radio Dial Ad - Free Radio Station Streaming Apps Competitive Landscape
![](https://www.sec.gov/Archives/edgar/data/1554818/000168316824005915/image_035.jpg)
NASDAQ: AUUD Differentiation Parity Ad - Free Personalized Podcasts Local Content Premium AM/FM Music Streaming Apps Competitive Landscape
![](https://www.sec.gov/Archives/edgar/data/1554818/000168316824005915/image_036.jpg)
NASDAQ: AUUD 201 9 GTM Source: Techsurvey 2024 80 % 202 4 2029 50 % 20 % Digita l Listeners Radio Listeners Moving to Digital Broadcast Listeners 97 M 161 M % of time spent with P1 station in a typical week via Broadcast platforms (an AM/FM radio at home/school/work or in a vehicle) vs. digital platforms (computer, mobile, smart speaker, podcasts) Auddia Internal Projection
![](https://www.sec.gov/Archives/edgar/data/1554818/000168316824005915/image_037.jpg)
NASDAQ: AUUD Live Radio Manual Switching Podcasts PREMIUM $ 5.99/ MO FREE A.I. Assisted Ad - Free faidrRadio Exclusive Content Freemium Model
![](https://www.sec.gov/Archives/edgar/data/1554818/000168316824005915/image_038.jpg)
NASDAQ: AUUD Time Sources: Van Westendorp's Price Sensitivity Meter is a standard market technique for determining consumer price preferences. $ 11 Key Maximize Market Share Maximize Revenue $ 10 $ 9 $ 8 $ 7 $ 6 $ 5 Optimal Monthly Price (Market share) Optimal Monthly Price (Revenue) PRICE Pricing
![](https://www.sec.gov/Archives/edgar/data/1554818/000168316824005915/image_039.jpg)
NASDAQ: AUUD NASDAQ: AUUD User Growth Cost Per Install 7 Day Retention 30 Day Retention Subscription Initial Launch 2.15.22 Targets to Support Ad Spend $ 13.98 5 % 1 % NA $ 1.80 20 % 10 % 12 % 1. 5 - Year Payback Metric Targets to Support Growth
![](https://www.sec.gov/Archives/edgar/data/1554818/000168316824005915/image_040.jpg)
NASDAQ: AUUD NASDAQ: AUUD User Growth Strategy to Improve Metrics 2.15.23 Basic Podcasting 8.15.23 Music Stations Music Casts Discovr 3.31.24 Seamless Forward+ faidr launch 2.15.22 3.1 Upgrades Apple CarPlay & Android Auto Now Roadmap Music - Only AM/FM Station Monitoring, Switching, & Recording Ongoing: User Experience Improvements Ongoing: Marketing Optimization
![](https://www.sec.gov/Archives/edgar/data/1554818/000168316824005915/image_041.jpg)
Auddia | Key Takeaways » Leading the audio superapp space with differentiation & margin » Leveraging steady cadence of innovative product improvements to optimize metrics » Robust product pipeline & roadmap to increase value proposition to users & creators » Marketing optimizations with product improvements expected to drive target metrics » Compelling de novo and synergistic M&A opportunities available to drive users
![](https://www.sec.gov/Archives/edgar/data/1554818/000168316824005915/image_042.jpg)
Auddia Jeff Thramann | Founder & Chairman Jeff@thramann.com 303.995.3036 Michael Lawless | CEO mlawless@auddia.com 303.219.9771 Investor Relations Kirin Smith | PCG ksmith@pcgadvisory.com 646.823.8656 More Information auddia.com auddia.com/products/faidr Thank You
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