Peeks Social Launches AdShare Program in OfferBox
24 Janeiro 2018 - 9:00AM
Peeks Social Ltd. (TSXV:PEEK) (OTCQB:PKSLF)
(“Peeks Social” or “the Company”) is pleased to
report that as part of the continuous evolution of the Peeks Social
platform the OfferBox advertising revenue share (“AdShare Program”)
integration is now complete and has been deployed to both the
Android and iOS Peeks Social apps.
The OfferBox allows users to create actionable
incentives that can be distributed to viewers of livestreams and
archived videos. All users have the ability to connect
products or services from their own e-commerce websites or those of
their affiliate sponsoring brands. The Peeks Social platform
monetizes these Cost-Per-Action (CPA) campaigns by charging a
percentage of the gross sales price of items sold through the
OfferBox. This monetization strategy also provides for
Cost-Per-Impression (CPI) based revenue that is split between the
streamer and the Peeks Social platform.
The AdShare Program was purpose built to
facilitate the sale of all ad units available for sale on broadcast
television and on digital platforms. Specifically, the
AdShare Program facilitates the sale of product placement ads, CPI
ads, CPA ads, onscreen overlays and affiliate marketing
programs.
The AdShare Program interacts with the OfferBox
so that ads can result in direct sales. The AdShare Program allows
advertisers to target advertisements based on a wide variety of
viewer demographics including location, age, gender and individual
tastes.
Olay, Roses Only, TV Online Store, Yves Rocher,
zChocolat, Betty’s Attic, AMC Networks: Shudder and Sundance
Channel, Eye Buy Direct, Cooking Light Diet, Xcoser, BookVIP,
Chicnico, SpaFinder, SwimSpot and Matel TM are among 40 brands that
are now available as sponsors to streamers on the Peeks Social
platform. Upon starting a livestream Peeks Social streamers will be
able to select brands to promote through the OfferBox on their
streams. Streamers will then be able to earn on a CPA or CPI
basis.
“Peeks Social enables everyday streamers to
instantly start monetizing their audience base. A streamer’s
ability to select from globally recognized brands and to begin
promotions right away democratizes digital ad revenue earning
capability. The vision for a social commerce vertical that
Peeks Social set out to create now exists in that anyone can now
become a brand ambassador by picking up a mobile device and going
live on Peeks Social. The overwhelmingly positive response
we’ve had from both brands and streamers is that this new medium
for promotion will empower people and drive a convergence of social
media and digital marketing,” states Mark Itwaru, CEO of the
Company. “We will continue to deploy new offers, brands and
promotions to the OfferBox on a regular basis.”
For further information, please contact:
Peeks Social Ltd.
Mark Itwaru
Chairman & Chief Executive
Officer647-992-7727
mark@peeks.com
David VinokurovInvestor
Relations416-716-9281davidv@peeks.com
Neither the TSX Venture Exchange nor its
Regulation Services Provider (as that term is defined in the
policies of the TSX Venture Exchange) has reviewed or accepts
responsibility for the adequacy or accuracy of this
Release.
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