Acreage Holdings Appoints Rhonda Kratz as General Manager In the State of Florida, Provides Operation Updates in the Sunshine...
09 Julho 2019 - 8:00AM
Acreage Holdings, Inc. (“Acreage”) (CSE: ACRG.U) (OTCQX: ACRGF)
(FSE: 0ZV) today announced the appointment of Rhonda Kratz as
General Manager in the State of Florida, an incremental operation
updates subsequent to Acreage’s first quarter earnings call and
also disclosed the departure of Acreage’s Chief Marketing Officer.
“We are excited to welcome Rhonda to the team as we begin to
establish an aggressive Acreage footprint across the state of
Florida," said Acreage Chief Operating Officer, Bob Daino. "Given
the size of the Florida market, we knew it was crucial to hire
someone seasoned in retail operations.”
Ms. Kratz comes to Acreage with extensive experience in the
retail optical space. Most notably, she headed up the Stores
Organization at LensCrafters in North America from 2013 to 2015,
providing leadership to over 960 retail stores that generated
nearly $2 billion in annual revenue. Ms. Kratz joined Acreage in
April 2019, coming from Nationwide Vision, where she served as
Senior Vice President and led sales and operations for 109 stores
across the nation from 2018 to April 2019. Prior to that, she
served as Chief Operating Officer at For Eyes from 2016 to 2017,
where she built and led Operations, Professional Services, Managed
Vision Care, Real Estate and Construction, and also led a team of
nine regional managers responsible for delivering revenue, customer
loyalty and retention, and meeting EBITDA targets for 117 stores
with approximately $100 million in annual revenue.
Florida Operation Updates:
Acreage has achieved the following milestones subsequent to its
first quarter 2019 earnings call:
- Acreage closed on a cultivation and production facility in
Sanderson, a community in Baker County, FL. The location sits on
15.4 acres of land and comes with a 109,000 square foot building
able to accommodate the build out a processing facility with the
capabilities of Form Factory, Acreage’s recently acquired
subsidiary. Acreage tentatively plans to construct a 100,000 square
foot greenhouse on the property.
- Seven dispensary locations have been secured via lease
agreements with locations in Hollywood, Spring Hill, Daytona,
Orange Park, North Miami Beach and two locations in Miami. Of the
two in Miami, the Miami Beach dispensary will be Acreage’s flagship
location in the state of Florida.
Additional details will be provided as to when Acreage expects
these locations to become operational.
Chief Marketing Officer Departure:
Acreage announced that Harris Damashek, Acreage’s Chief
Marketing Officer, is no longer employed at Acreage effective July
5, 2019. Acreage has initiated a search for a new Chief Marketing
Officer, who will report to Acreage’s Chief Operating Officer, Bob
Daino.
ABOUT ACREAGE
Headquartered in New York City, Acreage is the largest
vertically integrated, multi-state operator of cannabis licenses
and assets in the U.S. with respect to the number of states with
cannabis related licenses, according to publicly available
information. Acreage owns licenses to operate or has management or
consulting services agreements in place with license holders to
assist in operations in 20 states (including pending acquisitions)
with a population of approximately 180 million Americans, and an
estimated 2022 total addressable market of more than $17 billion in
legal cannabis sales, according to Arcview Market Research. Acreage
is dedicated to building and scaling operations to create a
seamless, consumer-focused branded cannabis experience. Acreage's
national retail store brand, The Botanist, debuted in 2018.
FORWARD LOOKING STATEMENTS
This news release and each of the documents referred to herein
contains “forward-looking information” within the meaning of
applicable Canadian securities legislation. All statements, other
than statements of historical fact, included herein are
forward-looking information, including, for greater certainty,
statements regarding the proposed transaction with Canopy Growth
Corporation (the “Proposed Transaction”), including the anticipated
benefits and likelihood of completion thereof. Generally,
forward-looking information may be identified by the use of
forward-looking terminology such as “plans”, “expects” or “does not
expect”, “proposed”, “is expected”, “budgets”, “scheduled”,
“estimates”, “forecasts”, “intends”, “anticipates” or “does not
anticipate”, or “believes”, or variations of such words and
phrases, or by the use of words or phrases which state that certain
actions, events or results may, could, would, or might occur or be
achieved. There can be no assurance that such forward-looking
information will prove to be accurate, and actual results and
future events could differ materially from those anticipated in
such forward-looking information. This forward-looking information
reflects Acreage’s current beliefs and is based on information
currently available to Acreage and on assumptions Acreage believes
are reasonable. Forward-looking information is subject to known and
unknown risks, uncertainties and other factors that may cause the
actual results, level of activity, performance or achievements of
Acreage to be materially different from those expressed or implied
by such forward-looking information. Such risks and other factors
may include, but are not limited to: the ability of the parties to
receive, in a timely manner and on satisfactory terms, the
necessary regulatory, court and shareholders approvals; the
ability of the parties to satisfy, in a timely manner, the other
conditions to the completion of the Proposed Transaction; other
expectations and assumptions concerning the transactions
contemplated in the Proposed Transaction; the available funds of
Acreage and the anticipated use of such funds; the availability of
financing opportunities; legal and regulatory risks inherent in
the cannabis industry; risks associated with economic conditions,
dependence on management and currency risk; risks relating to U.S.
regulatory landscape and enforcement related to cannabis,
including political risks; risks relating to anti-money laundering
laws and regulation; other governmental and environmental
regulation; public opinion and perception of the cannabis
industry; risks related to contracts with third-party service
providers; risks related to the enforceability of contracts;
reliance on the expertise and judgment of senior management of
Acreage; risks related to proprietary intellectual property and
potential infringement by third parties; the concentrated voting
control of Acreage’s founder and the unpredictability caused by
Acreage’s capital structure; risks relating to the management of
growth; increasing competition in the industry; risks inherent in
an agricultural business; risks relating to energy costs; risks
associated to cannabis products manufactured for human consumption
including potential product recalls; reliance on key inputs,
suppliers and skilled labor; cybersecurity risks; ability and
constraints on marketing products; fraudulent activity by
employees, contractors and consultants; tax and insurance related
risks; risks related to the economy generally; risk of
litigation; conflicts of interest; risks relating to certain
remedies being limited and the difficulty of enforcement of
judgments and effect service outside of Canada; risks related to
future acquisitions or dispositions; sales by existing
shareholders; and limited research and data relating to cannabis.
A description of additional assumptions used to develop such
forward-looking information and a description of additional risk
factors that may cause actual results to differ materially from
forward-looking information can be found in Acreage’s disclosure
documents, including the Circular and Acreage’s Annual Information
Form for the year ended December 31, 2018 filed on April 29, 2019,
on the SEDAR website at www.sedar.com. Although Acreage has
attempted to identify important factors that could cause actual
results to differ materially from those contained in
forward-looking information, there may be other factors that cause
results not to be as anticipated, estimated or intended. Readers
are cautioned that the foregoing list of factors is not exhaustive.
Readers are further cautioned not to place undue reliance on
forward-looking information as there can be no assurance that the
plans, intentions or expectations upon which they are placed will
occur. Forward-looking information contained in this news release
is expressly qualified by this cautionary statement. The
forward-looking information contained in this news release
represents the expectations of Acreage as of the date of this news
release and, accordingly, is subject to change after such date.
However, Acreage expressly disclaims any intention or obligation to
update or revise any forward-looking information, whether as a
result of new information, future events or otherwise, except as
expressly required by applicable securities law. Neither the
Canadian Securities Exchange nor its Regulation Service Provider
has reviewed and does not accept responsibility for the adequacy or
accuracy of the content of this news release.
Investor Contacts: |
Media
Contact: |
|
|
Christine Rigby |
Howard Schacter |
Vice President, Investor Relations |
Vice President of Communications |
Investors@acreageholdings.com |
h.schacter@acreageholdings.com |
646-600-9181 |
646-600-9181 |
Steve WestVice President, Investor
RelationsInvestors@acreageholdings.com 646-600-9181
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