Zoom unveils groundbreaking 1 million attendee capability for Zoom Webinars
19 Agosto 2024 - 10:00AM
Today Zoom Video Communications, Inc. (NASDAQ: ZM) announced the
launch of its new single-use webinar offering, which can host up to
1 million attendees. In addition to its monthly and annual webinar
subscription options, Zoom now offers a range of single-use webinar
options to accommodate larger event sizes. Customers can now choose
webinars for 10K, 50K, 100K, 250K, 500K, and 1M attendee
capacities. Each single-use webinar package includes support from
Zoom’s Event Services team to ensure hosts deliver a professional,
engaging experience.
“Zoom’s expanded capacity webinar offering is revolutionizing
the way organizations can seamlessly connect and engage with
massive audiences,” said Smita Hashim, chief product officer at
Zoom. “Now event organizers have the flexibility and power to host
truly interactive experiences on an unprecedented scale and the
ability to purchase large single-use webinars.”
“With this new and expanded capacity for webinars, Zoom is
opening new opportunities for innovative organizations,” said Wayne
Kurtzman, IDC Research vice president of Social, Communities, and
Collaboration. “The rise of Zoom in this market now enables
organizations to produce significant, large-scale, and engaging
virtual events.”
Unmatched performance at scale
Zoom Webinars include capabilities that provide greater
flexibility and reliability in the world of virtual events,
delivering unparalleled webinar experiences for both hosts and
attendees.
- Reliable: Zoom Webinars boast best-in-class
audio and video quality, outperforming competitors. Compared to
large streaming services, which often have a delay of 5 seconds or
more, Zoom offers zero latency ensuring all attendees experience
the webinar in real-time.
- Scale: Zoom is the only webinar platform that
can expand to fit the needs of events with 10,000 to 1 million
attendees. Webinars can host sessions up to 30 hours long
(depending on the customer’s purchased capacity plan*) and feature
up to 1,000 interactive video panelists, so hosts can effortlessly
broadcast messages with a user-friendly webinar platform.
- Ease of use: Event organizers can effortlessly
set up webinars with just a few clicks, while attendees benefit
from the familiar Zoom interface. Hosts can easily create
professional-looking branded webinars with matching virtual
backgrounds, name tags, and wallpaper.
- Flexible: Zoom offers various pricing plans
for single events, including pay-per-event, pay-per-month, and
pay-per-attendee, as well as monthly and annual subscriptions
tailored for different frequencies and scales. For more advanced
needs, customers can explore Zoom Sessions or Zoom Events, the
company’s comprehensive virtual event platform.
- Analytics: Hosts can access a range of
performance reports on registration, attendance, and audience
engagement to gain insights into webinar strategy results. These
insights can be applied to improve future webinar efforts.
Zoom Webinars, as well as Zoom Sessions and Zoom Events, are
available for purchase online and through direct sales channels. At
launch, Zoom’s single-use webinar offerings will only be available
in the U.S. For more information about Zoom's new webinar
offerings, please visit the Zoom Webinars website or contact a
member of the sales team.
Addressing the need for scale across diverse
audiences
Zoom’s new single-use webinar offering transforms how
large-scale communications are conducted, enabling seamless
interaction between hosts and audiences across all sectors.
- Enterprise Sector: The world’s largest
enterprises are constantly looking for ways to communicate more
effectively with their workforce. With the ability to host webinars
for up to 1 million attendees, companies can now bring together
their entire global workforce in a single, unified event. This
expanded capacity is ideal for large all-hands meetings, where CEOs
and senior leaders can address every employee simultaneously,
ensuring that critical messaging reaches the entire organization.
Additionally, industry conferences and trade shows can now scale
keynote sessions, allowing more participants to engage directly
with industry leaders, driving higher levels of participation and
engagement.
- Entertainment: In the entertainment industry,
connecting with key audiences remains critical. Celebrities and
public figures can use Zoom’s expanded webinar capabilities to host
virtual events, fan meet-and-greets, and more. The interactive
features of Zoom Webinars allow the audience to engage directly
with the public figure, creating unforgettable experiences. For
brands, these large-scale webinars offer a unique platform to
launch products, hold fundraisers, or host virtual events that
resonate with audiences on a personal level.
- Public Sector: Government agencies and
nonprofit organizations often face the challenge of disseminating
information to large, diverse populations. Zoom’s single-use
webinar packages provide a powerful solution for public addresses,
town halls, and community outreach initiatives, allowing leaders to
connect with citizens on a massive scale. Whether it’s a national
leader addressing thousands of citizens during a crisis or a global
nonprofit launching a major campaign, the ability to host up to 1
million attendees ensures that these important messages reach a
wide audience.
*Webinars exceeding three hours may require additional paid
consulting services. Contact Event Services.
About Zoom
Zoom’s mission is to provide one platform that delivers
limitless human connection. Reimagine teamwork with Zoom Workplace
— Zoom’s open collaboration platform with AI Companion that
empowers teams to be more productive. Together with Zoom Workplace,
Zoom’s Business Services for sales, marketing, and customer care
teams, including Zoom Contact Center, strengthen customer
relationships throughout the customer lifecycle. Founded in 2011,
Zoom is publicly traded (NASDAQ:ZM) and headquartered in San Jose,
California. Get more information at zoom.com.
Zoom Public RelationsLacretia
Nicholspress@zoom.us
Zoom Communications (NASDAQ:ZM)
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