Borders(R) Signs Lease to Open New Concept Store in Tukwila, Wash.
29 Abril 2008 - 10:00AM
PR Newswire (US)
ANN ARBOR, Mich., April 29 /PRNewswire/ -- Borders, Inc. announced
today that it will debut a new 26,368-square-foot store in Tukwila,
Wash. in July at the Westfield Southcenter Mall, located at
Southcenter Parkway and Strander Blvd. The store will be one of 14
concept stores that Borders will open this year nationwide. The
concept store is a retail breakthrough that represents a
significant enhancement over existing Borders stores. Borders
concept stores bring together digital and Internet options with a
fresh new look, a host of enriching in-store services, and a number
of exciting features that help fulfill Borders' mission to be a
headquarters for knowledge and entertainment. (Logo:
http://www.newscom.com/cgi-bin/prnh/20060208/BORDERSLOGO ) "We're
delighted to have signed on to open a concept store at Westfield
South Center Mall," said Vince Vizza, vice president of real estate
for Borders Group. "Tukwila is only one of 14 cities in the entire
nation to get a Borders concept store in 2008. With its many avid
book, music and movie lovers -- together with its vibrant culture
and rich history -- Tukwila is a wonderful community for a concept
store, and we are anxious for customers to start enjoying all that
the store will offer this summer." The store will provide customers
with a unique and engaging shopping experience, the new Borders
concept store will offer what customers have always loved about
Borders -- deep and intelligent selection, knowledgeable staff, and
a comfortable, welcoming atmosphere -- plus an exciting interactive
dimension that includes enriching Web-based services accessible
right in the store. Highlights of the store include: -- A Digital
Center where customers can do everything from mix and make their
own CDs and download books and music to publish their own books,
explore their family history, and create photo books. Importantly,
trained, dedicated specialists are ready to assist customers of all
technical levels with any of the Digital Center's services and
products. -- Special Destinations for Cooking, Wellness, Travel,
Graphic Novels and Children's that feature books, DVDs and related
merchandise as well as topical programming shown via 32" LCD
screens. Some destinations also include computer kiosks where
customers can take advantage of a number of digital and Internet
options to maximize their in-Destination experiences. -- A fresh
new interior with dazzling graphics that both guide customers to
the Destinations as well as inspire them to shop the entire store's
diverse and relevant assortment of up to 170,000 book, music and
movie titles. A warm, neutral color scheme and plenty of cozy
seating suggest comfort and an invitation for customers to stay as
long as they like. -- Enriching and enjoyable community events
featuring appearances by authors and performers as well as free
activities for children that may include storytime events, summer
camps, author signings and other kid-focused store events. -- A
Seattle's Best Coffee(R) cafe that will serve its full line of
premium coffee and non-coffee beverages, including lattes, mochas
and blended beverages, and a fresh food menu, featuring pastries
and sandwiches. -- A Paperchase shop with a wide selection of
fashionable notebooks, journals, wrapping paper, greeting cards and
other gifts and stationery items from U.K.-based Paperchase(R)
Products Limited. -- Internet access available storewide. Through
an alliance with T-Mobile(R), Borders stores are T-Mobile
HotSpots(R), allowing customers using Wi-Fi enabled laptops or PDAs
with a T-Mobile account the ability to comfortably surf the Web,
access email, connect to their corporate network, or download large
files all while connected to the nation's largest, carrier-owned
Wi-Fi network. -- Multiple self-serve Borders Search stations
offering customers the opportunity to check the availability of a
particular title and where it is located within the store. After
Borders' proprietary e-commerce site, Borders.com, launches this
year, customers will be able to order books, music and movies right
at the kiosk and have their order shipped directly to their house
or to the store of their choice for pick up at a later time. In
addition, the stations in each store's music department will give
customers the chance to listen to a CD before purchasing it. --
"Borders Recommends" titles and reviews displayed throughout the
store. In addition, knowledgeable booksellers are happy to suggest
titles suited to each customer. -- The Borders Original Voices
program, now in its 12th year, highlights the work of new and
emerging authors and artists and helps Borders share its passion
for books, music, and movies with customers from one enthusiast to
another. Over the course of a year, more than 200 new works are
featured in Borders stores. Customers who shop at this store -- and
at any Borders, Waldenbooks or Borders Express store -- are
eligible to become Borders Rewards(R) members. Borders Rewards is
the company's free loyalty program where all purchases count toward
earning Borders Bucks that can be used on future purchases. Members
also enjoy exclusive Borders Rewards Bonus Events and receive
members-only coupons and savings opportunities throughout the year.
Customers can also participate in the Borders Group Savings and
Services Program, which offers discounts, deferred billing,
complimentary price quotes as well as specialized customer service
to businesses, schools, libraries and non-profit groups. Membership
in this program is also free. To anticipate the opening of the new
concept store, the 30,300-square-foot Borders store currently
located in Tukwila will close. This will be done to better meet the
growing needs of the surrounding community. Borders will work
closely with the current employees to find positions at the new
store. The opening of the new concept store is expected to create
approximately 25 jobs in the local community. Employment
opportunities at Borders in Tukwila will be posted online and
available in May. To apply, please visit Borders at
http://www.borders.jobs/. About Borders Group, Inc. Borders Group,
Inc. trades on the New York Stock Exchange under the symbol BGP.
Headquartered in Ann Arbor, Mich., the company is a $3.8 billion
global retailer of books, music, movies, and gift and stationery
items. Through its subsidiaries, Borders Group has more than 30,000
employees and operates over 1,100 stores. More information on
Borders Group is available at http://www.bordersgroupinc.com/.
http://www.newscom.com/cgi-bin/prnh/20060208/BORDERSLOGO
http://photoarchive.ap.org/ DATASOURCE: Borders, Inc. CONTACT:
Kolleen O'Meara, Borders, Inc., +1-734-477-1224, Web site:
http://www.bordersgroupinc.com/ http://www.borders.jobs/ Company
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