SANTA MONICA, Calif.,
Aug. 10, 2011 /PRNewswire/ -- Gamers
now have a chance to win their ultimate fantasy with Activision
Publishing, Inc.'s (Nasdaq: ATVI) and GameStop's (NYSE: GME), "Get
in the Game," pre-order promotion for Radical Entertainment's
highly anticipated PROTOTYPE®
2.
U.S. and Canadian players, 18 and older, who pre-order
PROTOTYPE 2 at GameStop between now and Sept. 1, 2011 will have the opportunity to go
online and enter a random drawing to win a trip for two to Radical
Entertainment in Vancouver, Canada
and become a character in the upcoming open-world action thriller.
To enter the drawing, and for full rules and regulations, go
to www.gamestop.com/collection/prototype-2. For Canadian
entries, go to www.gamestop.ca/prototype-2.
"Thanks to this great partnership with Activision and GameStop,
we have an incredible opportunity to offer gamers something truly
unique," said Ken Rosman, Studio
Head, Radical Entertainment. "In addition to just seeing
themselves in the game, the winners will actually be able to locate
their virtual selves and shape-shift Sgt. James Heller into their likeness. Radical
wouldn't be where it is today without our fans, and this is just
another way for us to thank them for all their support."
The sequel to Radical Entertainment's best-selling open-world
action game of 2009, PROTOTYPE 2 takes the
unsurpassed carnage of the original PROTOTYPE and continues
the experience of becoming the ultimate shape-shifting weapon.
As the game's all-new infected protagonist, Sgt. James Heller, players will cut a bloody swathe
through the wastelands of post-viral New York Zero (or more
simply... NYZ) with unparalleled locomotion, building up a vast
genetic arsenal of deadly, biological weapons and abilities as they
hunt and consume their way toward the ultimate goal – to
kill...Alex...Mercer!
PROTOTYPE 2 is currently in development for Xbox
360® video game and entertainment system from Microsoft,
PlayStation®3 computer entertainment system and the Windows PC.
The game is currently rated "RP" (Rating Pending) by the
ESRB, with an expected "M" (Mature – Content that may be suitable
for persons 17 and older) rating.
For more information about PROTOTYPE 2, check out
the newly updated official game web site at www.prototypegame.com.
And for the truly dedicated, be sure and head over to
www.facebook.com/PROTOTYPE and join the PROTOTYPE Army – a
community of more than 250,000 (and growing) fans that receive
constant updates from the team at Radical, and early sneak peeks at
new information and assets.
About Radical Entertainment
Radical Entertainment has over a decade of hit titles, including
2009's multi-million-unit-selling PROTOTYPE, The Simpsons Hit
& Run, The Incredible Hulk – Ultimate Destruction, Scarface:
The World Is Yours and more. We treat our properties with
the reverence they deserve and gamers demand, and the commitment to
our partners and fans continues to set us apart. Our
Vancouver-based studio allows Radical Entertainment to bring the
talent, tools and technology together to create entertainment that
captures the world's imagination. Now owned by Activision
Publishing, Inc, Radical is continually ranked as one of the best
places to work in B.C., according to BC Business magazine and
Watson Wyatt. In 2006-2008 MediaCorp Canada ranked Radical as
a Top 100 Canadian Employer, Top 10 Canadian Employer for Young
People, and Top 20 B.C. Employer. For more information,
please visit www.radical.ca.
About GameStop
GameStop Corp. (NYSE: GME), a Fortune 500 and S&P 500
company headquartered in Grapevine,
Texas, is the world's largest multichannel video game
retailer. GameStop's retail network and family of brands include
6,573 company-operated stores in 17 countries worldwide and online
at www.GameStop.com. Our network also includes: www.Kongregate.com,
a leading browser-based game site; Game Informer® magazine, the
leading multi-platform video game publication; Spawn Labs, a
streaming technology company; and Impulse, Inc., a digital
distribution platform available at www.GameStop.com.
About Activision Publishing, Inc.
Headquartered in Santa Monica,
California, Activision Publishing, Inc. is a leading
worldwide developer, publisher and distributor of interactive
entertainment and leisure products.
Activision maintains operations in the U.S., Canada, the United
Kingdom, France,
Germany, Ireland, Italy, Sweden, Spain, Norway, Denmark, the
Netherlands, Australia,
South Korea, China and the region of Taiwan. More information about Activision and
its products can be found on the company's website,
www.activision.com.
Cautionary Note Regarding Forward-looking Statements:
Information in this press release that involves Activision
Publishing's expectations, plans, intentions or strategies
regarding the future are forward-looking statements that are not
facts and involve a number of risks and uncertainties. Activision
Publishing generally uses words such as "outlook," "will," "could,"
"would," "might," "remains," "to be," "plans," "believes," "may,"
"expects," "intends," "anticipates," "estimate," future," "plan,"
"positioned," "potential," "project," "remain," "scheduled," "set
to," "subject to," "upcoming" and similar expressions to identify
forward-looking statements. Factors that could cause Activision
Publishing's actual future results to differ materially from those
expressed in the forward-looking statements set forth in this
release include, but are not limited to, sales levels of Activision
Publishing's titles, shifts in consumer spending trends, the impact
of the current macroeconomic environment, the seasonal and cyclical
nature of the interactive game market, Activision Publishing's
ability to predict consumer preferences among competing hardware
platforms, declines in software pricing, product returns and price
protection, product delays, retail acceptance of Activision
Publishing's products, adoption rate and availability of new
hardware (including peripherals) and related software, industry
competition including from used games and other forms of
entertainment, litigation risks and associated costs, rapid changes
in technology, industry standards, business models including online
and used games, and consumer preferences, including interest in
specific genres such as music, first-person action and massively
multiplayer online games, protection of proprietary rights,
maintenance of relationships with key personnel, customers,
licensees, licensors, vendors, and third-party developers,
including the ability to attract, retain and develop key personnel
and developers that can create high quality "hit" titles,
counterparty risks relating to customers, licensees, licensors and
manufacturers, domestic and international economic, financial and
political conditions and policies, foreign exchange rates and tax
rates, and the identification of suitable future acquisition
opportunities and potential challenges associated with geographic
expansion, and the other factors identified in the risk factors
sections of Activision Blizzard's most recent annual report on Form
10-K and any subsequent quarterly reports on Form 10-Q. The
forward-looking statements in this release are based upon
information available to Activision Publishing and Activision
Blizzard as of the date of this release, and neither Activision
Publishing nor Activision Blizzard assumes any obligation to update
any such forward-looking statements. Forward-looking statements
believed to be true when made may ultimately prove to be incorrect.
These statements are not guarantees of the future performance of
Activision Publishing or Activision Blizzard and are subject to
risks, uncertainties and other factors, some of which are beyond
its control and may cause actual results to differ materially from
current expectations.
Activision and Prototype are registered trademarks of Activision
Publishing, Inc. All other trademarks and trade names are the
properties of their respective owners. All rights reserved.
"PlayStation" is a registered trademark of Sony Computer
Entertainment America Inc. Microsoft, Xbox, Xbox 360, Xbox
LIVE, and the Xbox logos are trademarks of the Microsoft group of
companies.
SOURCE Activision Publishing, Inc.