LEXINGTON, Ky., Jan. 31, 2019 /PRNewswire/ -- Valvoline
Inc. (NYSE: VVV), a leading worldwide supplier of premium
branded lubricants and automotive services, today announced the
launch of a custom-designed Legends of Racing Bobblehead
national retail promotion.
Now through May 1, 2019, with
every 5 quarts of any Valvoline motor oil purchased at select
retailers, customers will have the opportunity to receive their
choice of three Legends of Racing Bobbleheads* featuring
Mark Martin, Joe Amato or Al Unser
Jr. Customers can quickly upload their receipts and redeem
the offer at BobbleheadLegends.com. Details are available online or
at participating retailers.
"Valvoline's rich history in motorsports is something we've
always been proud to showcase," said Heidi Matheys, Valvoline chief marketing
officer. "Valvoline motor oil has powered many engines to
victories for decades, and this promotion is a fun way to celebrate
the successes of our partnerships with Mark, Al and Joe. We hope
race fans will enjoy collecting these as much as we've enjoyed
bringing this promotion to life."
Customers are encouraged to collect all three racers, as each
5-quart purchase earns customers one Legends of Racing Bobblehead*
of their choice. The offer is also available with each 2-gallon
purchase of Valvoline Premium Blue engine oil. Quantities are
limited.
Valvoline's iconic branding was often seen in the victory lane
throughout the careers of these hall of famers. Martin earned 40
Monster Energy NASCAR Cup and 49 Xfinity Series wins during his
31-year career. Unser, a two-time champion, brought home 34 wins,
one of which still marks the closest finish in Indy 500 history.
Amato won the NHRA Top Fuel championship five times and was the
first driver to top 260 mph — and 280 mph — in competition.
"My racing career is primarily remembered for the legendary
partnership with Valvoline through the '90s," Martin said. "We had
epic championship battles with Earnhardt and Gordon. Those were the
best years of my career. It was great to be part of Valvoline's
team in motorsports."
Follow Valvoline on Facebook, Instagram and Twitter (@Valvoline)
to learn more about this promotion.
About Valvoline™
Valvoline
Inc. (NYSE: VVV) is a leading worldwide marketer and supplier of
premium branded lubricants and automotive services, with sales in
more than 140 countries. Established in 1866, the company's
heritage spans more than 150 years, during which it has developed
powerful brand recognition across multiple product and service
channels. Valvoline ranks as the No. 3 passenger car motor oil
brand in the DIY market by volume. It operates and franchises more
than 1,300 quick-lube locations, and is the No. 2 chain by number
of stores in the United States
under the Valvoline Instant Oil ChangeSM brand and
the No. 3 chain by number of stores in Canada under the Great Canadian Oil Change
brand. It also markets Valvoline lubricants and automotive
chemicals, including the new Valvoline™ Modern Engine Full
Synthetic Motor Oil, which is specifically engineered to protect
against carbon build-up in Gasoline Direct Injection (GDI), turbo
and other engines manufactured since 2012; Valvoline High Mileage
with MaxLife technology motor oil for engines over 75,000 miles;
Valvoline Synthetic motor oil; and Zerex™ antifreeze. To learn
more, visit www.valvoline.com.
™ Trademark, Valvoline or its subsidiaries, registered in
various countries
SM Service mark, Valvoline or its subsidiaries,
registered in various countries
⃰ Limit three. Proof of purchase required. While supplies
last. Valid at participating store locations. See store for
details.
FOR FURTHER INFORMATION
Media Relations
JamieDay Montgomery
+1 (205) 322-5646 ext. 506
jamieday@bigcom.com
Investor Relations
Sean T. Cornett
+1 (859) 357-3155
scornett@valvoline.com
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SOURCE Valvoline Inc.