IRVINE, Calif., Dec. 17, 2020 /PRNewswire/ -- BIOLASE,
Inc. (NASDAQ: BIOL), the global leader in dental lasers, today
announced a collaboration with BMW Performance Center West The
Thermal Club near Palm Springs
(BMW PCW) to give dentists a unique opportunity to participate in
Waterlase Weekends, two adventurous group trips that include a
four-hour event at the BMW PCW. Additionally, dentists across
the United States can enter a
sweepstakes* for a chance to win a BMW vehicle lease for
one-year.
Dentists who participate in the BIOLASE Waterlase Exclusive
Trial Program receive a free, two-day training that provides an
in-depth understanding of dental lasers. Then they will enjoy the
use of a Waterlase dental laser in their offices for up to 45 days
at no charge, with an experienced Waterlase clinician available to
help. Participating dentists who purchase the Waterlase during the
trial period are invited to a complimentary Waterlase Weekend,
which includes an exclusive, four-hour event at the BMW PCW. In
addition, the dentists participating in the 2021 Waterlase
Exclusive Trial Program events will be entered into a sweepstakes
to win a one-year lease of a BMW M5.
"We are thrilled to team up and co-brand with BMW Performance
Center West on this initiative," said Todd
Norbe, President and CEO of BIOLASE. "BMW has always been
The Ultimate Driving Machine® and always stood for the ultimate
driving experience. Waterlase mirrors this experience in the dental
space by now allowing dentists to test drive our Waterlase lasers
as part of our 2021 Waterlase Exclusive Trial Program. Matching
this with what BMW delivers, offers a fun way to merge the two
state-of-the-art technologies through an ultimate, and unique
opportunity."
"We cannot wait to hit the gas on this unique opportunity," said
Matt Misko, Operations Manager of
the BMW Performance Center West. "Like BIOLASE, we believe in
providing everyone who enters our facility with a premium
experience. We pride ourselves in providing an exhilarating
experience for everyone, be they single attendees or large
corporate groups. From our Teen Driving School to our M Racing
school and MINI Stunt Driving School, there is something for
absolutely everyone to have an unforgettable experience. We are
excited to greet all of the BIOLASE participants at the track!"
The Waterlase Weekend promotion will kick off in 2021, with the
first Waterlase Exclusive Trial Program training event in January.
For more information on the sweepstakes and to review the
requirements to qualify for an invitation, including eligibility
criteria, visit biolase.com/wme-go.
About BMW of North America LLC, and BMW Performance
Centers
The BMW Performance Center West is a permanent
performance driver training facility located in Thermal, California, near Palm Springs. The facility is open to the
public and offers a wide range of driving schools for people of all
ages and capabilities. The facility also offers special programs
for private and corporate groups.
The BMW Performance Driving Schools are taught by BMW
professional driving instructors on a private course. The classes
provide individuals and groups with the opportunity to get behind
the wheel of the Ultimate Driving Machine® and learn proper vision,
basic car control, panic braking, handling, last-minute emergency
lane changing, distracted driving, high-speed control and precision
driving.
Set in a backdrop of breathtaking mountain views, the facility
features a brand new, luxurious modern building, up to 5.1 miles of
expansive track layouts, meeting space, a gourmet café, gift shops,
and a truly unique experience. For more information visit:
www.BMWPerformanceCenter.com or call (888) 345-4269.
About BIOLASE, Inc.
BIOLASE is a medical device
company that develops, manufactures, markets, and sells laser
systems in dentistry and medicine. BIOLASE's products advance
the practice of dentistry and medicine for patients and healthcare
professionals. BIOLASE's proprietary laser products incorporate
approximately 259 patented and 41 patent-pending technologies
designed to provide biologically and clinically superior
performance with less pain and faster recovery times.
BIOLASE's innovative products provide cutting-edge technology at
competitive prices to deliver superior results for dentists and
patients. BIOLASE's principal products are revolutionary
dental laser systems that perform a broad range of dental
procedures, including cosmetic and complex surgical
applications. BIOLASE has sold over 41,500 laser systems to
date in over 80 countries around the world. Laser products
under development address BIOLASE's core dental market and other
adjacent medical and consumer applications.
For updates and information on Waterlase iPlus®, Waterlase
Express™, and laser dentistry, find BIOLASE online at
www.biolase.com, Facebook at www.facebook.com/biolase, Twitter at
www.twitter.com/biolaseinc, Instagram at
www.instagram.com/waterlase_laserdentistry, and LinkedIn at
www.linkedin.com/company/biolase.
BIOLASE®, Waterlase® and Waterlase iPlus® are registered
trademarks of BIOLASE, Inc.
*For a full list of eligibility criteria and official rules of
the Sweepstakes, please visit www.biolase.com.
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SOURCE BIOLASE, Inc.