BERWYN,
Pa., April 18, 2022 /PRNewswire/ -- Envestnet
today announced plans to expand into the small to medium-sized
business (SMB) market by introducing data and digital solutions
that empower SMBs to intelligently connect, grow, protect, and
manage the financial wellness of their business all in one
place. The solution will be offered by Envestnet to its clients –
including advisors, banks and FinTechs – to help their SMB
customers better run their businesses by integrating data from
across all the applications they use.
This growth is part of Envestnet Data and Analytics' overall
mission to drive financial wellness with data, artificial
intelligence and an exceptional user experience, while also
optimizing and broadening Envestnet's wealth capabilities and
platform for advisors – all of which help bring the Intelligent
Financial Life™ to a new market.
"Entering the SMB space will bring data-powered solutions to a
wide range of business owners who have seen their financial needs
and goals change drastically over the last two years," said
Farouk Ferchichi, Global Head of
Envestnet Data and Analytics. "Introducing new solutions to the SMB
market by actively working with our advisor, bank and FinTech
partners will not only deepen Envestnet's data and technology
capabilities in the market, but will allow this SMB segment to gain
insights and intelligence on their business' finances."
As part of Envestnet's commitment to serving SMB customers, it
has recently partnered with upSWOT, a platform connected to 150+
SaaS products used by SMBs. By signing a multi-year agreement with
an innovative SMB market player whose technology will help power
Envestnet's SMB solution, Envestnet is committed to becoming a
leader in the sector.
About Envestnet
Envestnet refers to the family of operating subsidiaries of the
public holding company, Envestnet, Inc. (NYSE: ENV). Envestnet is
Fully Vested™ in empowering advisors and financial service
providers with innovative technology, solutions, and intelligence
to help make financial wellness a reality for their clients through
an intelligently connected financial life. Over 108,000 advisors
and more than 6,000 companies—including 18 of the 20 largest U.S.
banks, 47 of the 50 largest wealth management and brokerage firms,
over 500 of the largest RIAs, and hundreds of FinTech
companies—leverage Envestnet technology and services that help
drive better outcomes for enterprises, advisors, and their
clients.
For more information on Envestnet, please visit
www.envestnet.com and follow us on Twitter @ENVintel.
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SOURCE Envestnet