Company Leveraging More than 2 Million
Classical Music Tracks
BEIJING, Dec. 28,
2022 /PRNewswire/ -- Kuke Music Holding Limited
("Kuke" or the "Company") (NYSE: KUKE), a leading classical music
service platform in China,
announced the Company's attendance at the recently held China
National Center for the Performing Arts ("China NCPA" ) hosted Beijing Forum for
Performing Arts 2022. The theme of this year's global forum was
"Revitalizing the Performing Arts: Tradition and Innovation".
Participants from over 30 countries and more than 100 art
institutions participated both online and in-person in lively
discussions including the monetization of long-form performing arts
video.
Leveraging nearly 22 years of long-standing relationships with
world-renowned music labels and publishers, especially Naxos and
years of music production and content acquisition efforts,
Kuke Music Holding has built a
library of classical music content, which consists of approximately
3 million music tracks, including more than 2 million traditional
classical music tracks, reflecting the Company's competitive
advantage in gaining licensing rights in the genres it targets.
Kuke is also one of the few companies in China with the experience and scale to
successfully produce large-scale live classical music events.
During 2022, Kuke Music leveraged
its solid relationships with not only Naxos Music Group, but also
other top European production houses and has acquired award-winning
long-form video catalogues to meet growing demand from both
domestic and international markets. This follows the Company's
expansion into Chinese cinema chains.
Mr. He Yu, Chief Executive Officer of Kuke Music Holding
Limited, commented, "As one of the world's leading classical music
streaming and licensing platforms we are proud to support this
prominent cultural event. We continue to drive innovation, catalog
expansion and the adoption of exciting new ways to interact with
and use our licensed content. Our focus in 2023 is on unlocking
greater value by expanding our content and base of enterprises and
schools we serve with both audio and video options. The classical
music market has historically been known for its sought-after
demographics, attractive economic and educational profile, and the
evergreen nature of content. We are a leader in licensing the music
that becomes the soundtrack of people's lives. We are excited to
capture additional opportunities as we work with the broader
industry to facilitate growth by levering our leadership position
and platform."
Ms. Li Sun, President of
Kuke Music and CEO of Naxos China,
Mr. Matthias Lutzweiler, deputy CEO
of Naxos Music Group and Mr. Erwin Stürzer, General Manager of
Naxos Audiovisual division attended the two-day event alongside
delegates from Teatro alla Scala, Carnegie Hall, San Francisco Opera, Sydney Opera House, Finnish National Opera and
Ballet, and other renowned art institutions.
About Kuke Music Holding Limited
Kuke is a leading classical music service platform in
China encompassing the entire
value chain from content provision to music learning services. By
collaborating with its strategic global business partner Naxos, the
largest independent classical music content provider in the world,
the foundation of Kuke's extensive classical music content library
is its unparalleled access to more than 900 top-tier labels and
record companies. Leveraging its market leadership in international
copyrighted classical music content, Kuke provides highly scalable
classical music licensing services to various online music
platforms, and classical music subscription services to over 800
universities, libraries and other institutions across China. In
addition, it has hosted Beijing Music Festival ("BMF"), the most
renowned music festival in China, for 24 consecutive years. Through
KUKEY, the Company's proprietary smart music learning solutions,
Kuke aims to democratize music learning via technological
innovation, bring fascinating music content and professional music
techniques to more students, and continuously improve the
efficiency and penetration of music learning in China. For more
information about Kuke, please visit https://ir.kuke.com/
Forward-looking Statements
This announcement contains forward looking statements. These
statements are made under the "safe harbor" provisions of the U.S.
Private Securities Litigation Reform Act of 1995. These
forward-looking statements can be identified by terminology such as
"will," "expects," "anticipates," "aims," "future," "intends,"
"plans," "believes," "estimates," "confident," "potential,"
"continue" or other similar expressions. Statements that are not
historical facts, including but not limited to statements about
Kuke's beliefs and expectations, are forward-looking statements.
Forward-looking statements involve inherent risks and
uncertainties. A number of factors could cause actual results to
differ materially from those contained in any forward-looking
statement, including those in Kuke's registration statement filed
with the Securities and Exchange Commission. Further information
regarding these and other risks is included in Kuke's filings with
the SEC. All information provided in this press release is as of
the date of this press release, and Kuke undertakes no obligation
to update any forward-looking statement, except as required under
applicable law.
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SOURCE Kuke Music Holding Limited