Global Creative Platform and AI Leader Forges
Path for Tech Community to Develop and Integrate Responsible AI
Practices and Procedures
NEW YORK, May 17, 2023 /PRNewswire/ -- Shutterstock, Inc.
(NYSE: SSTK), a leading global creative platform for transformative
brands, and digital media and marketing companies, today announced
a global partnership with AI for Good to support the development of
ethical AI models, tools, products and solutions. AI for Good is
organized by the International Telecommunication Union (ITU), the
United Nations specialized agency for information and communication
technologies, in partnership with 40 UN Sister Agencies and
co-convened with Switzerland. The
goal of AI for Good is to identify practical applications of AI to
advance the United Nations Sustainable Development Goals and scale
those solutions for global impact. As part of this
collaboration, Shutterstock will deliver a keynote address at the
upcoming AI for Good Global Summit in Geneva, Switzerland, taking place July 6-7.
"As we look to the future of AI integration, we have a
responsibility to understand what this means for developers, users
and communities. Shutterstock's presentation at the Summit will
demonstrate their commitment to solving many of the issues involved
with human machine collaboration," said Frederic Werner, Head of Strategic Engagement,
ITU AI for Good, "We believe our collaboration with Shutterstock
will inspire our community to both learn about this tech and
consider the impacts when creating processes, policies and
procedures for integration."
Shutterstock holds a strong position in creative and tech
innovation, using DALL-E 2 to power its own AI Image Generator and
having recently announced partnerships with NVIDIA, Open AI, Meta,
LG Research and other tech industry leaders to develop foundational
generative AI tools and standards for creators. The company was the
first to create a "Contributors Fund" to compensate artists and
creators whose work helped train its AI models. Shutterstock's
high-quality content library is enriched with vast metadata that
leads the industry in size, diversity and annotation—making it
unrivaled for training AI capabilities.
"Our collaboration with AI for Good is an important element in
our commitment to advancing development and use of ethical AI tools
and solutions," said Sejal Amin,
Chief Technology Officer at Shutterstock. "As a critical partner in
driving policy, procedures, and best practices for responsible AI
at a global scale, we look forward to working with AI for Good to
support their efforts as we continue to lay the groundwork for
industry standards that recognize the contributions of artists and
creators in addition to those of developers and technologists."
The Shutterstock AI Image Generator, available for use globally
in every language the site offers, uses text-to-image technology to
convert prompts into high-definition, ethically created visuals
ready for licensing. Prior to the AI Image Generator, Shutterstock
launched The Create Fund as part of its deep commitment to
ensuring the content across its comprehensive content marketplace,
including content being used to train generative AI tools, is
representative of a globally diverse world. Through The Create
Fund, Shutterstock provides historically excluded artists with
financial and professional support to help close access gaps, fill
content gaps, and further diversity and inclusion within its
content library and contributor network.
Shutterstock Chief Technology Officer, Sejal Amin and Sr. Director of Artificial
Intelligence and Data Science Alessandra Sala will deliver a
keynote presentation on the AI for Good stage titled "Blending ART
+ SCIENCE: A Human Approach Towards the Future of Creativity."
Shutterstock will also sponsor and judge the conference's AI for
Good Prize, a competition for global creators of AI Art.The AI for
Good Global Summit anticipates 3,000 business, government,
technology, nonprofit, and startup participants from 182
countries.
About AI for Good
AI for Good is organized by the
International Telecommunication Union (ITU), the United Nations
specialized agency for information and communication technologies,
in partnership with 40 UN Sister Agencies and co-convened with
Switzerland. The goal of AI for
Good is to identify practical applications of AI to accelerate
progress towards the SDGs and connect AI innovators with public and
private-sector decision-makers to help scale up AI solutions
globally. The landmark 2017 AI for Good Global Summit marked the
beginning of a global dialogue on the potential of AI to act as a
force for good. The action-oriented 2018 and 2019 summits gave rise
to numerous AI for Good projects including several ITU
"pre-standardization" initiatives investigating the standardization
requirements for high-potential AI use cases. The upcoming AI for
Good Global Summit 2023 (6-7 July, Geneva) combines 2,500+ participants and
online participation from the over 15,000 members of the AI-powered
community platform, the AI for Good Neural Network, making it
the world's largest and most inclusive AI solutions and matchmaking
event.
For more information,
visit: https://aiforgood.itu.int/.
About Shutterstock
Shutterstock, Inc. (NYSE: SSTK) is
a premier partner for transformative brands, and digital media and
marketing companies, empowering the world to create with
confidence. Fueled by millions of creators around the world, a
growing data engine and a fearless approach to product innovation,
Shutterstock is the leading global platform for licensing from
the most extensive and diverse collection of high-quality 3D
models, videos, music, photographs, vectors and illustrations. From
the world's largest content marketplace, to breaking news and
A-list entertainment editorial access, to all-in-one content
editing platform and studio production service—all using the latest
in innovative technology—Shutterstock offers the most
comprehensive selection of resources to bring storytelling to
life.
Learn more at www.shutterstock.com and follow us
on LinkedIn, Instagram, Twitter,
Facebook and Youtube.
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