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SANTA
MONICA, Calif., Nov. 1, 2023
/PRNewswire/ -- Three-time Grammy Award-winning singer/songwriter
Olivia Rodrigo has written and
recorded "Can't Catch Me Now" as the official song of Lionsgate's
highly anticipated The Hunger Games: The Ballad of
Songbirds & Snakes, it was revealed today as the studio
took over a billboard in Times Square and streamed the announcement
during a special one-hour event broadcast live on
TikTok.
The reveal is in celebration of tickets going on sale today for
the new film. Tickets are available at all major ticketing sites.
The film will be released exclusively in theaters throughout most
of the world beginning November
17.
Since the beginning of the franchise, the world's top recording
artists – including Taylor Swift,
Coldplay, and Lorde – have provided original songs explicitly
for the Hunger Games films. Rodrigo now joins that
legacy.
The event disclosed Olivia Rodrigo as the film's
secret unannounced musical artist and gave viewers a
sixty second preview of the song. Joining fans in attendance at the
Times Square were the film's stars Tom
Blyth, Rachel Zegler, and
Josh Andrés Rivera, watching as the spectacle kicked off with a
clip from The Hunger Games: The Ballad of Songbirds &
Snakes, followed by a live, 50-plus-member choir singing "The
Hanging Tree." Fans can see the reveal on TikTok @Lionsgate.
Following the announcement of TikTok's Out of
Phone offering during Advertising Week, TikTok and digital
out-of-home innovator DIVE Billboards have tapped into the
creativity of the Hunger Games community and brought to market the
first Out of Phone: Billboard activation that leverages TikTok
creator led content together with a live experiential moment and
shares it with Hunger Games fans in Times Square and beyond.
Commenting on the announcement, Francis
Lawrence, director of The Hunger Games: The Ballad
of Songbirds & Snakes, said, "From the very beginning of
this franchise, we have been fortunate to attract some of the
world's most talented recording artists, whose music has
accentuated and complemented the drama of the films while
underscoring the emotional weight carried by the characters. With
her highly charged lyrics and urgent voice, Olivia Rodrigo taps into all of that as much as
any artist today. She's an absolute thrill to work with and we
couldn't be more excited that her music is a part of the
movie."
In addition to Olivia Rodrigo,
the film also features unforgettable musical performances from
Rachel Zegler, who plays
Lucy Gray Baird in the film and is a
renowned singer in her own right. Recently, the studio released
Zegler's performance of "The Hanging Tree," the ballad originally
performed by Jennifer Lawrence
in The Hunger Games; Lawrence's recording went to #12
on the Billboard Hot 100 and was certified double-platinum.
Experience the story of The Hunger Games — 64
years before Katniss Everdeen volunteered as tribute, and decades
before Coriolanus Snow became the tyrannical President of
Panem.
The Hunger Games: The Ballad of Songbirds &
Snakes follows a young Coriolanus (Tom Blyth) who is the last hope for his failing
lineage, the once-proud Snow family that has fallen from grace in a
post-war Capitol. With his livelihood threatened, Snow is
reluctantly assigned to mentor Lucy Gray
Baird (Rachel Zegler), a
tribute from the impoverished District 12. But after Lucy Gray's charm captivates the audience of
Panem, Snow sees an opportunity to shift their fates. With
everything he has worked for hanging in the balance, Snow unites
with Lucy Gray to turn the odds in
their favor. Battling his instincts for both good and evil, Snow
sets out on a race against time to survive and reveal if he will
ultimately become a songbird or a snake.
Lionsgate presents, a Color Force / Lionsgate / about:blank
production. The film is directed by Francis
Lawrence from a screenplay by Michael Lesslie and Michael Arndt, based on the novel by
Suzanne Collins, and produced by
Nina Jacobson, Brad Simpson, and Francis Lawrence.
About Lionsgate
Lionsgate (NYSE: LGF.A, LGF.B)
encompasses world-class motion picture and television studio
operations aligned with the STARZ premium global subscription
platform to bring a unique and varied portfolio of entertainment to
consumers around the world. The Company's film, television,
subscription and location-based entertainment businesses are backed
by an 18,000-title library and a valuable collection of iconic film
and television franchises. A digital age company driven by its
entrepreneurial culture and commitment to innovation, the Lionsgate
brand is synonymous with bold, original, relatable entertainment
for audiences worldwide.
Contact is Steve Elzer
steve@elzerassociates.com
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SOURCE Lionsgate