A New Milestone for the Company, Proving
Exceptional Value for its Members
SAN
FRANCISCO, June 17, 2024 /PRNewswire/ --
Life360, a family connection and safety company, announced a
milestone, reaching over 2 million Life360 global app paying
subscriber circles. This achievement follows closely on the heels
of the company's U.S. initial public offering (Nasdaq: LIF).
"Reaching 2 million paying circles is a testament to the value
Life360 delivers to families globally," said Chris Hulls, CEO of
Life360. "Life360 is woven into the fabric of everyday family
lives, simplifying how they communicate, keep connected, and stay
safe. Our core subscribers are parents with kids of mobile phone
and driving ages, and our platform helps families with everyday
coordination and provides them with peace of mind. At the same
time, we continue to see growth in circles beyond the traditional
family. Achieving new heights with our paid memberships reflects
strong global engagement and growth across segments."
Core to Life360's growth is the unique ability to serve families
that have both iOS and Android devices. As of March 31, 2024, these cross-platform circles now
represent 45% of our total paying circles and 50% of our paying
circles that have four or more members. Also, following the
successful launch of its full suite of triple-tier membership
features in the UK, Life360 expanded its offerings to Australia and New
Zealand in Q2 of this year. Even with the impact of
increased pricing from the triple-tier membership launch and legacy
subscriber price increases, growth in international Paying Circles
is over 40% YoY as of June 7,
2024.
Life360 paid membership benefits include unlimited Place Alerts,
a comprehensive package of driving safety features like crash
detection with emergency dispatch, safe driver reports, and
roadside assistance. Members may also receive stolen phone
protection with financial reimbursement, access to emergency
assistance professionals for medical emergencies, natural
disasters, or travel issues, and digital safety features like Data
Breach Alerts and Identity Theft Protection. With features designed
to simplify and enhance family communication and safety, Life360
continues delivering exceptional value, proving to be an essential
part of everyday family life.
About Life360
Life360, a family connection and safety
company, keeps people close to the ones they love. The
category-leading mobile app and Tile tracking devices empower
members to stay connected to the people, pets, and things they care
about most, with a range of services including location sharing,
safe driver reports, and crash detection with emergency dispatch.
As a remote-first company based in the San Francisco Bay Area, Life360 serves
approximately 66 million monthly active users (MAU), as of
March 31, 2024, across more than 150
countries. Life360 delivers peace of mind and enhances everyday
family life in all the moments that matter, big and small. For more
information, please visit life360.com.
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SOURCE Life360
