New ad, featuring America's favorite "quality
captain," begins airing Aug.
19
ANN
ARBOR, Mich., Aug. 19,
2024 /PRNewswire/ -- TV personality.
Entrepreneur. Record executive. Judge of all things talent. A new
title has just been added to Simon
Cowell's repertoire: Domino's quality captain. Cowell,
America's favorite judge of perfection, stars in Domino's Pizza
Inc.'s (NYSE: DPZ) newest TV ad, which showcases the
brand's passion for ensuring that every pizza is perfect before it
goes in the oven.
"Onstage isn't the only place Simon
Cowell demands excellence," said Kate Trumbull, Domino's senior vice president –
chief brand officer. "He has an eye for detail and demands
perfection when it comes to making mouthwatering pizzas too.
Domino's has a longstanding history of making sure each pizza is
delicious, but now, we're taking operational excellence to the next
level."
Cowell joins a team of other quality captains – Domino's team
members in stores across the U.S. – who are holding customers'
pizzas to an even higher standard, checking every inch to make sure
they're made exactly to order.
"Domino's demands greatness," said Cowell. "They know exactly
what it means to deliver the perfect pizza. Domino's is a definite
yes from me."
"We're not just saying we care about quality – we're showcasing
it through our products and the operational enhancements we've made
over the years," said Frank Garrido,
Domino's executive vice president – chief restaurant officer.
"Domino's franchisees and their store team members are trained and
focused on ensuring customers' orders meet their expectations.
Every order counts, and providing the most delicious, quality food
is always top of mind. That includes checking pizza toppings before
they go in the oven, to confirming each order has all of its items
– down to each dipping cup."
Domino's has five types of crust to choose from – Hand Tossed,
Handmade Pan, Crunchy Thin Crust, gluten free and New York Style –
as well as a variety of side items, desserts, and more. To find the
nearest Domino's location and order, visit dominos.com.
About Domino's Pizza®
Founded in 1960,
Domino's Pizza is the largest pizza company in the world, with a
significant business in both delivery and carryout pizza. It ranks
among the world's top public restaurant brands with a global
enterprise of more than 20,900 stores in over 90 markets. Domino's
had global retail sales of over $18.7
billion for the trailing four quarters ended June 16, 2024. Its system is comprised of
independent franchise owners who accounted for 99% of Domino's
stores as of the end of the second quarter of 2024. In the U.S.,
Domino's generated more than 85% of U.S. retail sales in 2023 via
digital channels and has developed several innovative ordering
platforms including seven unique ways to order Domino's.
Order – dominos.com
Company Info – biz.dominos.com
Media Assets – media.dominos.com
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SOURCE Domino's Pizza