New product transforms painting experience
with less smell and fast dry times, providing a more enjoyable
experience for all users
VERNON
HILLS, Ill., March 10,
2025 /PRNewswire/ -- Rust-Oleum, a trusted leader in
paints and coatings since 1921, announced today its latest
innovation, Low Odor Premium Spray Paint. Designed to tackle one of
the top frustrations of spray painting, this innovative product
reduces odor by 40% compared to Rust-Oleum® Painter's
Touch® 2X Ultra Cover® solvent-based spray
painti, enhancing the process into a more enjoyable and
comfortable experience. Whether you're a seasoned pro or picking up
a spray can for the first time, Low Odor spray paint makes
achieving a smooth, flawless finish better than ever.
"The spray-painting experience isn't one size fits all. That's
why we prioritize what matters most: creativity, coverage and
comfort," said Matt Badgley, Senior
R&D Scientist at Rust-Oleum. "Developing a water-based formula
that matches the performance of traditional spray paint demanded
innovation and precision. With reduced odors and faster drying
times, Low Odor spray paint empowers users to create with
confidence and ease."
Convenience meets high performance
Low Odor spray paint offers an exceptional blend of
practicality, function and style. Each feature ensures users can
achieve high-quality results every time. Highlights include:
- Lower odor for a better experience: Enjoy a more
pleasant painting experience and bring your item indoors sooner to
finish drying without worrying about paint smells.
- Fast results: Dries to the touch in just one hour and is
ready to handle within four hours, with no waiting between coats,
helping you complete your projects faster.
- Durable on many surfaces: Works on wood, metal, glass,
ceramic, and most plastics, delivering reliable results for indoor
and outdoor projects.
- Versatile and vibrant finishes: Choose from 11 glossy
colors for a polished and bold look, or nine matte shades for a
sleek, modern finish that suits any aesthetic.
- Comfortable application: Its spray-any-way valve and
fan-shaped tip make achieving a smooth finish simple, even on
hard-to-reach areas.
- Easy cleanup while wet: Thanks to its water-based
formula, cleanup with soap and water is easy while the paint is
still wet.
"DIYing should be empowering, not intimidating," said
Lori Janssen, Senior Product Manager
at Rust-Oleum. "With Low Odor spray paint, we've made the process
simpler and more approachable. This innovation inspires new
creators to confidently try spray painting while also enhancing the
experience for our loyal users."
Designed for every project and space
Low Odor spray paint is the ultimate solution for any project,
no matter where you are. Perfect for working in small spaces like
balconies or outdoors, it's built to unleash creativity without
compromise. From small projects to major transformations, this
versatile paint helps to ensure stunning results with ease and
enjoyment.
Rust-Oleum's Low Odor spray paint is now available at select
retailers nationwide and online.
Check out #FreshWayToPaint for projections and
inspiration. For more details, visit
RustOleum.com/LowOdorSprayPaint.
About Rust-Oleum
For more than a century,
Rust-Oleum® has been a global leader in manufacturing
innovative coatings that empower do-it-yourselfers and
professionals alike across categories including small project
paints, cleaners, primers, automotive, industrial, high-performance
coatings and wood care. Its wide breadth of brands and products
include such trusted names as Rust-Oleum®, Stops
Rust®, Painter's Touch®,
Universal®, EpoxyShield®,
Varathane®, Zinsser®, Watco®,
MultiSpec®, X-I-M®, Krud Kutter®,
RockSolid®, Wipe New®, Testors®,
Seal-Krete®, Mean Green®, Modern
Masters®, Moldex®, Whink®, Miracle
Sealants®, Roto-Rooter®,
Concrobium®, and Gator® Finishing Products.
Visit rustoleum.com for more information. Follow Rust-Oleum on
LinkedIn, Pinterest,
Facebook, and
Instagram.
i Based on trained panelists' evaluation of total
aroma intensity and nasal pungency five minutes after initial
spray.
View original content to download
multimedia:https://www.prnewswire.com/news-releases/your-nose-knows-rust-oleum-introduces-a-fresh-way-to-paint-with-low-odor-spray-paint-302397048.html
SOURCE Rust-Oleum
