LVMH achieves a solid performance despite an unfavorable global
economic environment
. Revenue: €84.7 billion
. Profit from recurring operations:
€19.6 billion
. Free cash flow: €10.5 billion
. Acceleration in the fourth quarter, driven by Asia,
the United States and Europe
. Major economic and social impact in France and around
the world
Paris, January 28, 202
LVMH Moët Hennessy Louis Vuitton, the world’s
leading luxury goods group, recorded revenue of €84.7 billion
in 2024. Growth continued (+1% on an organic basis) despite a
challenging economic and geopolitical environment, as well as a
high basis of comparison following several years of exceptional
post-Covid growth. Europe and the United States posted growth on a
constant consolidation scope and currency basis; Japan saw
double-digit revenue growth; the rest of Asia reflected the strong
growth in spending by Chinese customers in Europe and Japan.
In the fourth quarter, organic revenue growth came to 1%,
accelerating with respect to the third quarter.
Profit from recurring operations for 2024 came
to €19.6 billion, equating to an operating margin of 23.1%,
significantly exceeding pre-Covid levels. Exchange rate
fluctuations had a substantial negative impact during the year,
particularly on Fashion & Leather Goods and Wines &
Spirits. The Group share of net profit amounted to
€12.6 billion. Free cash flow came to €10.5 billion, up
29%.
Bernard Arnault, Chairman and CEO of LVMH,
commented: “In 2024, amid an uncertain environment, LVMH showed
strong resilience. This capacity to weather the storm in highly
turbulent times – already illustrated on many occasions throughout
our Group’s history – is yet another testament to the strength and
relevance of our strategy. The creativity and very high quality of
our products, our steadfast commitment to excellence, the agility
of our teams and the good geographic balance of our locations
underpin the success of LVMH and its Maisons, backed by the
dedication of all our people. This dedication was also behind one
of the Group’s finest collective achievements of 2024: LVMH and its
Maisons’ partnership with the Paris 2024 Olympic and Paralympic
Games, which helped make the world’s foremost sports competition a
resounding success and showcased French expertise and craftsmanship
on the global stage. As part of our ongoing commitment to design,
culture and heritage, we were also glad to witness the reopening of
Notre-Dame Cathedral in Paris at the end of the year, even more
beautiful following its restoration, which took place with support
from donors including LVMH. We also recently celebrated the 10th
anniversary of the highly successful Fondation Louis Vuitton, which
has drawn 11 million visitors since it opened and maintained
its mission of making cultural events accessible to the widest
possible audience. While remaining highly vigilant with regard to
cost management and our single-minded focus on the desirability of
our designs, we enter 2025 with confidence. Guided by our mission –
‘Passionate about creativity’ – and our core values, the Group will
rely on the agility and talent of its teams to set the stage for
future success and further extend its leadership in the luxury
market.”
Highlights of 2024 included the
following:
Good resilience in a disrupted global
environment
- Continued organic revenue
growth.
- Growth in revenue in Europe and the
United States; exceptional growth in Japan nevertheless related to
a weak currency.
- Substantial negative impact on
profit arising from exchange rate fluctuations, particularly on
Fashion & Leather Goods and Wines & Spirits.
- 29% increase in operating free cash flow, which came to more
than €10 billion.
- Performance of Wines & Spirits
reflecting the ongoing normalization of demand that began in
2023.
- Solidity of Fashion & Leather Goods driven by the powerful
appeal of its products, with its operating margin remaining at an
exceptional level.
- Strong momentum in fragrances,
driven in particular by the success of Dior’s Sauvage,
which remained the world’s best-selling fragrance.
- Numerous innovations at all the Watches and Jewelry Maisons,
and continued investments in communications and in the evolution of
our stores.
- Remarkable performance by Sephora, which consolidated its
position as world leader in beauty retail.
New progress made under our
LIFE 360 environmental program
- Acceleration in the Group’s
circular design policy: 31% of materials used to make the Maisons’
products and their packaging now sourced through recycling
processes.
- Two years ahead of schedule, target
met for reducing absolute energy-related GHG emissions (Scopes 1
and 2): 55% reduction in 2024 with respect to 2019 (Target for
2026: 50% reduction).
- Water withdrawal for production
sites and workshops: 10% reduction with respect to 2023 (Target for
2030: 30% reduction).
- As part of the Group’s biodiversity
protection plan, flora and fauna habitat regenerated or restored
increased to 3.8 million hectares by year-end 2024 (Target for
2030: 5 million hectares).
Major economic and social impact in
France and around the world
- More than 215,000 employees
worldwide as of year-end 2024 (including nearly 40,000 employees in
France).
- France’s largest private-sector
recruiter.
- Preserving and passing on skills and expertise in more than 280
professions in design, craftsmanship and customer experience, with
over 3,300 apprentices trained by LVMH’s IME (Institut des Métiers
d’Excellence) program since its launch in 2014.
- Support for over 910 nonprofits and charitable foundations in
2024, with around 65,000 Group employees taking part in a community
involvement partnership, serving more than
1,900,000 people.
- Operating investments of €5.5 billion in 2024, mainly dedicated
to the expansion of the store network and the development of
production facilities, including €1.7 billion in France.
- 119 production facilities and craft
workshops in France.
- €6 billion in corporate tax paid
worldwide in 2024, around half of which in France.
Financial highlights
In millions of euros |
2023 |
2024 |
Change
2024/2023 |
Revenue |
86 153 |
84 683 |
-2%
Reported |
+1%
Organic |
Profit from recurring operations |
22 802 |
19 571 |
-14% |
Net profit, Group share |
15 174 |
12 550 |
-17% |
Operating free cash flow |
8 104 |
10 478 |
+29% |
Net financial debt |
10 746 |
9 228 |
-14% |
Equity |
62 701 |
69 287 |
+11% |
Revenue by business group changed as
follows:
In millions of euros |
2023 |
2024 |
Change
2024/2023
Reported Organic* |
Wines & Spirits |
6 602 |
5 862 |
-11% |
-8% |
Fashion & Leather Goods |
42 169 |
41 060 |
-3% |
-1% |
Perfumes & Cosmetics |
8 271 |
8 418 |
+2% |
+4% |
Watches & Jewelry |
10 902 |
10 577 |
-3% |
-2% |
Selective Retailing |
17 885 |
18 262 |
+2% |
+6% |
Other activities and eliminations |
324 |
504 |
- |
- |
Total LVMH |
86 153 |
84 683 |
-2% |
+1% |
* On a constant consolidation scope and currency basis. For
the Group, the impact of changes in scope with respect to 2023 was
-1% and the impact of exchange rate fluctuations was -2%.
Profit from recurring operations by business
group changed as follows:
In millions of euros |
2023 |
2024 |
Change 2024/2023 |
Wines & Spirits |
2 109 |
1 356 |
-36% |
Fashion & Leather Goods |
16 836 |
15 230 |
-10% |
Perfumes & Cosmetics |
713 |
671 |
-6% |
Watches & Jewelry |
2 162 |
1 546 |
-28% |
Selective Retailing |
1 391 |
1 385 |
0% |
Other activities and eliminations |
(409) |
(617) |
- |
Total LVMH |
22 802 |
19 571 |
-14% |
Wines & Spirits: Ongoing normalization of demand
that began in 2023
Revenue for Wines & Spirits
was down 8% (organic). Profit from recurring operations was down
36%, notably due to exchange rate fluctuations. After three
exceptional years, the post-Covid normalization of demand for
champagne and cognac, which began in 2023, continued amid a certain
slowdown in consumption and a more challenging market environment
in China. LVMH’s champagne houses maintained their market share of
more than 22% of all Champagne-appellation shipments. Revenue for
Hennessy cognac was held back by weaker local demand. In Provence
rosé wines, Château d’Esclans stepped up its international
expansion. The joint venture with Beyoncé Knowles-Carter gave rise
to a new American whisky, SirDavis. A partnership with French
Bloom, the market leader in premium alcohol-free sparkling wine,
was also announced.
Fashion & Leather Goods: Good
resilience
The Fashion & Leather Goods
business group, which was broadly stable in terms of organic growth
in 2024, showed solid resilience. Profit from recurring operations
was down 10%, mainly affected by exchange rate fluctuations. Louis
Vuitton and Christian Dior both enjoyed high visibility over the
summer with the Paris 2024 Olympic and Paralympic Games. Louis
Vuitton was once again driven by its remarkable capacity for
innovation in the world of travel: bespoke trunks, handcrafted in
its historic Asnières workshops, held the world’s most prestigious
sports trophies, such as those of the Louis Vuitton 37th America’s
Cup in Barcelona, as well as the torches and medals of the Paris
2024 Olympic and Paralympic Games. The Maison’s new flagship store
in New York was a major success, offering an immersive experience
in the world of Louis Vuitton. Christian Dior maintained its
creative momentum, fusing heritage and modernity. The L’Or de
Dior exhibition at the Guardian Art Center in Beijing honored
the Maison’s strong ties with China through the prism of art. New
My Dior designs inspired by Dior’s iconic cannage
stitching celebrated and reinterpreted traditional jewelry-making
craftsmanship. Dior celebrated the end-of-year holiday season with
spectacular façades and enchanting window displays around the
world, in particular at its 30 Montaigne store in Paris and at the
new Dior Gold House in Bangkok. Loro Piana, which celebrated one
hundred years of history and exceptional craftsmanship in 2024,
delivered a remarkable performance and decorated all the window
displays at Harrods at the end of the year. Loewe was buoyed by
growing brand awareness and the bold creativity of its collections.
Rimowa confirmed its excellent momentum. The Group welcomed two new
creative directors: Michael Rider at Celine and Sarah Burton at
Givenchy.
Perfumes & Cosmetics: Solid momentum
in fragrances; selective distribution strategy
maintained
The Perfumes & Cosmetics
business group achieved organic revenue growth of 4% in 2024 thanks
to the ongoing success of its flagship lines, powerful innovative
momentum and a selective distribution policy. Profit from recurring
operations was down 6%. Christian Dior delivered a very robust
performance. Sauvage continued to achieve solid growth,
consolidating its position as the world’s leading fragrance, while
Rihanna became the new face of iconic women’s perfume
J’adore. The new Miss Dior Parfum edition was a
major success. Makeup – in particular the Forever
foundation line – also contributed to the Maison’s good results.
Guerlain saw positive momentum in fragrances, driven in particular
by its L’Art & La Matière premium fragrance collection
and the addition of its new Florabloom scent to the
Aqua Allegoria line. Parfums Givenchy achieved further
growth, driven by fragrances and its Prisme Libre powder.
Maison Francis Kurkdjian opened a new showcase store on Rue
François 1er in Paris, while Fenty Beauty began its
development in China and launched a new range of haircare
products.
Watches & Jewelry: Further innovation in jewelry and
watches
Revenue for Watches &
Jewelry decreased by 2% on an organic basis in 2024.
Profit from recurring operations was down 28%, partly due to
ongoing investments in store renovations and communications, as
well as exchange rate fluctuations. Tiffany & Co. showcased its
iconic lines through its global “With Love, Since 1837” campaign.
The new Tiffany Titan by Pharrell Williams collection was
exceptionally well received, while a ring version of the
Bone cuff was unveiled to mark the 50th anniversary of
designs by Elsa Peretti. The new store concept continued to be
rolled out with great success; The Landmark – the Maison’s flagship
store on New York’s Fifth Avenue, and the first to be renovated –
achieved record-breaking revenue in 2024 and became the world’s
premier luxury store. Tiffany has seen revenue from high jewelry
quadruple since the Maison’s acquisition, and operating profit
double. Bulgari celebrated its 140th anniversary with the new
“Eternally Reborn” campaign and the launch of the Aeterna
high jewelry collection, which achieved record-breaking revenue.
The Maison also unveiled the new Tubogas jewelry
collection, a contemporary take on its iconic 1950s line. Chaumet
enjoyed high visibility thanks to its design of the medals for the
Paris 2024 Olympic and Paralympic Games. A 10-year global
partnership between LVMH and Formula 1 was announced, and in
2025, TAG Heuer will return as the Official Timekeeper of
Formula 1 for all its circuits worldwide.
Selective Retailing: Remarkable
performance by Sephora; DFS still held back by prevailing
international conditions
The Selective Retailing
business group posted organic revenue growth of 6% in 2024. Profit
from recurring operations remained stable. Sephora delivered a
remarkable performance, with double-digit growth in both revenue
and profit. Reaffirming its position as the world’s leading
fragrance and cosmetics retailer, the Maison continued to gain
market share. Its retail network continued to grow, most notably in
the United Kingdom and the United States, in particular through a
collaboration with Kohl’s. DFS, which saw business activity remain
below its 2019 pre-Covid level, was hard hit in particular by
exchange rate fluctuations. Le Bon Marché continued to develop,
achieving record levels of revenue, driven by the department
store’s differentiation strategy, with its continuously renewed
selection of products and services and unique slate of events.
Confidence for 2025
Despite a geopolitical and macroeconomic
environment that remains uncertain, the Group
remains confident and will pursue its brand
development-focused strategy, underpinned by continued innovation
and investment as well as an extremely exacting quest for
desirability and quality in its products and their highly selective
distribution.
Driven by the agility of its teams, their entrepreneurial spirit
and its well-diversified presence across the geographic areas in
which its customers are located, LVMH once again sets an objective
of reinforcing its global leadership position in luxury goods in
2025.
Dividend for 2024
At the Shareholders’ Meeting on April 17, 2025,
LVMH will propose a dividend of €13 per share. An interim dividend
of €5.50 per share was paid on December 4, 2024. The balance of
€7.50 per share will be paid on April 28, 2025.
The Board of Directors met on January 28 to
approve the financial statements for fiscal year 2024. Audit
procedures have been carried out and the audit report is being
issued.
Regulated information related to this press release, the
presentation of annual results and the “Financial Documents” report
are available at www.lvmh.com.
Details from the webcast on the publication of 2024 full-year
results are available at www.lvmh.com.
APPENDIX
The condensed consolidated financial statements for
2024 are included in the PDF version of the press release.
Revenue by business group and by
quarter
Revenue for 2024 (in millions of
euros)
Full-year 2024 |
Wines & Spirits |
Fashion & Leather Goods |
Perfumes & Cosmetics |
Watches & Jewelry |
Selective Retailing |
Other activities
and eliminations |
Total |
First quarter |
1 417 |
10 490 |
2 182 |
2 466 |
4 175 |
(36) |
20 694 |
Second quarter |
1 391 |
10 281 |
1 953 |
2 685 |
4 457 |
216 |
20 983 |
First half |
2 807 |
20 771 |
4 136 |
5 150 |
8 632 |
181 |
41 677 |
Third quarter |
1 386 |
9 151 |
2 012 |
2 386 |
3 927 |
214 |
19 076 |
First nine months |
4 193 |
29 922 |
6 148 |
7 536 |
12 559 |
395 |
60 753 |
Fourth quarter |
1 669 |
11 139 |
2 270 |
3 041 |
5 703 |
108 |
23 930 |
Total 2024 |
5 862 |
41 060 |
8 418 |
10 577 |
18 262 |
504 |
84 683 |
Revenue for 2024 (organic change versus
same period in 2023)
Full-year 2024 |
Wines & Spirits |
Fashion & Leather Goods |
Perfumes & Cosmetics |
Watches & Jewelry |
Selective Retailing |
Other activities
and eliminations |
Total |
First quarter |
-12% |
+2% |
+7% |
-2% |
+11% |
- |
+3% |
Second quarter |
-5% |
+1% |
+4% |
-4% |
+5% |
- |
+1% |
First half |
-9% |
+1% |
+6% |
-3% |
+8% |
- |
+2% |
Third quarter |
-7% |
-5% |
+3% |
-4% |
+2% |
- |
-3% |
First nine months |
-8% |
-1% |
+5% |
-3% |
+6% |
- |
+0% |
Fourth quarter |
-8% |
-1% |
+2% |
+3% |
+7% |
- |
+1% |
Total 2024 |
-8% |
-1% |
+4% |
-2% |
+6% |
- |
+1% |
Revenue for 2023 (in millions of
euros)
Full-year 2023 |
Wines & Spirits |
Fashion & Leather Goods |
Perfumes & Cosmetics |
Watches & Jewelry |
Selective Retailing |
Other activities
and eliminations |
Total |
First quarter |
1 694 |
10 728 |
2 115 |
2 589 |
3 961 |
(52) |
21 035 |
Second quarter |
1 486 |
10 434 |
1 913 |
2 839 |
4 394 |
140 |
21 206 |
First half |
3 181 |
21 162 |
4 028 |
5 427 |
8 355 |
87 |
42 240 |
Third quarter |
1 509 |
9 750 |
1 993 |
2 524 |
4 076 |
113 |
19 964 |
First nine months |
4 689 |
30 912 |
6 021 |
7 951 |
12 431 |
201 |
62 205 |
Fourth quarter |
1 912 |
11 257 |
2 250 |
2 951 |
5 454 |
124 |
23 948 |
Total 2023 |
6 602 |
42 169 |
8 271 |
10 902 |
17 885 |
324 |
86 153 |
Alternative performance
measures
For the purposes of its financial communications, in addition to
the accounting aggregates defined by IAS/IFRS, LVMH uses
alternative performance measures established in accordance with AMF
position DOC-2015-12.
The table below lists these performance measures and the reference
to their definition and their reconciliation with the aggregates
defined by IAS/IFRS in the published documents.
Performance measures |
Reference to published documents |
Operating free cash flow |
FD (condensed consolidated financial statements, consolidated cash
flow statement) |
Net financial debt |
FD (Notes 1.22 and 19 to the condensed consolidated financial
statements) |
Gearing |
FD (Part 7, “Comments on the consolidated balance sheet”) |
Organic growth |
FD (Part 1, “Comments on the consolidated income statement”) |
FD: Financial Documents as of
December 31, 2024
LVMH
LVMH Moët Hennessy Louis Vuitton is
represented in Wines and Spirits by a portfolio of brands that
includes Moët & Chandon, Dom Pérignon, Veuve Clicquot, Krug,
Ruinart, Mercier, Château d’Yquem, Domaine du Clos des Lambrays,
Château Cheval Blanc, Colgin Cellars, Hennessy, Glenmorangie,
Ardbeg, Belvedere, Woodinville, Volcán de mi Tierra, Chandon,
Cloudy Bay, Terrazas de los Andes, Cheval des Andes, Newton, Bodega
Numanthia, Ao Yun, Château d’Esclans, Château Galoupet, Joseph
Phelps and Château Minuty. Its Fashion and Leather Goods division
includes Louis Vuitton, Christian Dior, Celine, Loewe, Kenzo,
Givenchy, Fendi, Emilio Pucci, Marc Jacobs, Berluti, Loro Piana,
RIMOWA, Patou, Barton Perreira and Vuarnet. LVMH is present in the
Perfumes and Cosmetics sector with Parfums Christian Dior,
Guerlain, Parfums Givenchy, Kenzo Parfums, Perfumes Loewe, Benefit
Cosmetics, Make Up For Ever, Acqua di Parma, Fresh, Fenty Beauty by
Rihanna, Maison Francis Kurkdjian and Officine Universelle Buly.
LVMH's Watches and Jewelry division comprises Bulgari, TAG Heuer,
Tiffany & Co, Chaumet, Zenith, Fred and Hublot. LVMH is also
active in Selective Retailing as well as in other activities
through DFS, Sephora, Le Bon Marché, La Samaritaine, Groupe Les
Echos-Le Parisien, Paris Match, Cova, Le Jardin d’Acclimatation,
Royal Van Lent, Belmond and Cheval Blanc hotels.
“This document may contain certain
forward-looking statements which are based on estimations and
forecasts. By their nature, these forward-looking statements are
subject to important risks and uncertainties and factors beyond our
control or ability to predict, in particular those described in
LVMH’s Universal Registration Document which is available on the
website (www.lvmh.com). These forward-looking
statements should not be considered as a guarantee of future
performance, the actual results could differ materially from those
expressed or implied by them. The forward-looking statements only
reflect LVMH’s views as of the date of this document, and LVMH does
not undertake to revise or update these forward-looking statements.
The forward-looking statements should be used with caution and
circumspection and in no event can LVMH and its Management be held
responsible for any investment or other decision based upon such
statements. The information in this document does not constitute an
offer to sell or an invitation to buy shares in LVMH or an
invitation or inducement to engage in any other investment
activities.”
LVMH CONTACTS
Analysts and investors
Rodolphe Ozun
LVMH
+ 33 1 44 13 27 21 |
Media
Jean-Charles Tréhan
LVMH
+ 33 1 44 13 26 20 |
MEDIA CONTACTS |
|
France
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Axelle Gadala / +33 6 89 01 07 60
Publicis Consultants
+ 33 1 44 82 46 05 |
France
Michel Calzaroni / + 33 6 07 34 20 14
Olivier Labesse / Hugues Schmitt / Thomas Roborel de
Climens / + 33 6 79 11 49 71 |
Italy
Michele Calcaterra / Matteo Steinbach
SEC and Partners
+ 39 02 6249991 |
UK
Hugh Morrison / Charlotte McMullen
Montfort Communications
+ 44 7921 881 800 |
US
Nik Deogun / Blake Sonnenshein
Brunswick Group
+ 1 212 333 3810
|
China
Daniel Jeffreys
Deluxewords
+ 44 772 212 6562
+ 86 21 80 36 04 48 |
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