Exclusive development agreement with NILE
Hospitality LLP targets 40 hotels open by 2031, fuelled by
increased inbound and domestic tourism
LONDON, Oct. 17,
2024 /PRNewswire/ -- Wyndham Hotels & Resorts has
signed an exclusive development agreement with NILE Hospitality LLP
to introduce its Microtel by Wyndham brand to India, marking the eighth Wyndham brand to
debut in the country. This strategic alliance enables Wyndham to
leverage a leading regional third-party developer and operator to
bring its award-winning brand to India.
With Wyndham's global presence and NILE's expertise across
India, the Company anticipates
opening 40 Microtel hotels by 2031, all of which will be direct
franchisees of Wyndham, as part of its ambitious and robust growth
strategy. The agreement underscores the Company's commitment to
expanding in one of the world's most dynamic growing hospitality
markets, where it currently has 60 hotels open throughout
India and expects to grow by at
least 25% in the next 18 months.
A pioneer in efficiency, Microtel by Wyndham is known for
its modern design, exceptional service and value-driven guest
experiences, making it one of the most trusted names in the economy
hotel segment. Wyndham's agreement with NILE will see development
of the brand in key Tier II, III and IV cities, in line with
India's infrastructure development
cycle, with the first hotels opening in 2025. Each will have a
minimum of 50 keys and feature meeting and social spaces, gyms and
other facilities based on the needs of the region.
"We continue to see incredible opportunity in India, which is why we're focusing our
strategic efforts on introducing more of our diverse brands to the
country. Microtel is an ideal example of a brand that can be
purpose-built for the market and with the continued collaboration
with trusted partners like NILE Hospitality, we can quickly scale
to meet growing demand."
- Dimitris
Manikis, President EMEA, Wyndham Hotels & Resorts
"Wyndham is a proven partner for NILE and this is just the
latest chapter in our combined growth story as we aim to
collectively tap into India's
rapidly expanding economy lodging segment. By introducing Microtel,
we'll be able to propel development in a robust domestic market
while further tapping into the scale and resources of the world's
largest hotel franchisor. It's an ideal match and reflection of our
shared ambition to grow and build together."
- Vikram Singh
Chauhan, Founder and CEO, NILE Hospitality LLP
The Wyndham Advantage
Wyndham franchisees
throughout the EMEA region benefit from the Wyndham Advantage—a
combination of world-class marketing, distribution and other
resources designed to put owners on the path to success. Inclusive
of nearly $325 million in innovative
technology investments over the past six years, owners have access
to best-in-class technology from industry-leading providers,
including next-gen property management systems, as well as a
growing member base of approximately 110 million enrolled Wyndham
Rewards members who make up more than a third of all check-ins
globally.
Wyndham Rewards is the number one hotel rewards program, as
named by both USA Today and U.S.
News and World Report, with more than 60,000 hotels, vacation club
resorts and vacation rentals. Wyndham Rewards is the only hotel
loyalty program where members earn a guaranteed 1,000 points with
every qualified stay. Members can easily redeem points towards free
nights at tens of thousands of hotels, vacation club resorts and
vacation rentals around the world or a host of other rewards like
tours, activities, gift cards, shopping and more. Offering three
simple redemption tiers, free nights start at just 7,500 points per
bedroom per night, while discounted nights start at just 1,500
points per bedroom per night.
For more information on franchising opportunities with Wyndham,
visit whrdevelopmentemea.com.
Images associated with this release can be
downloaded here.
About Microtel by Wyndham
Microtel® by Wyndham is an award-winning chain of more
than 360 economy hotels located throughout North America, Asia and New
Zealand. Consistently over-delivering on both guest and
owner expectations, Microtel ranks best-in-class by organizations
like The Harris Poll®. Microtel's rich award-recognized
heritage is backed by 18 J.D. Power honors – the most of any hotel
brand in the economy segment. Microtel prides itself on being an
innovator, offering a midscale experience at an economy price with
an array of complimentary amenities including free Wi-Fi and
continental breakfast. Other amenities available at most hotels
include meeting and fitness centers, swimming pools and the
opportunity to earn and redeem points through Wyndham
Rewards®, the brand's guest loyalty program. Travelers
can join the program for free at www.wyndhamrewards.com.
About Wyndham Hotels & Resorts
Wyndham Hotels & Resorts (NYSE: WH) is the world's largest
hotel franchising company by the number of properties, with
approximately 9,200 hotels across over 95 countries on six
continents. Through its network of nearly 885,000 rooms appealing
to the everyday traveler, Wyndham commands a leading presence in
the economy and midscale segments of the lodging industry. The
Company operates a portfolio of 25 hotel brands, including Super
8®, Days Inn®, Ramada®,
Microtel®, La Quinta®, Baymont®,
Wingate®, AmericInn®, Hawthorn
Suites®, Trademark Collection® and
Wyndham®. The Company's award-winning Wyndham Rewards
loyalty program offers approximately 110 million enrolled members
the opportunity to redeem points at thousands of hotels, vacation
club resorts and vacation rentals globally. For more information,
visit wyndhamhotels.com.
About NILE Hospitality LLP
NILE Hospitality, founded
in 2018, is a leading hotel management and development company in
South Asia. Our unique
understanding of Indian region's hospitality business distinguishes
us as a leader in service, performance and quality. Our reputation
for consistently delivering outstanding results to our owners and
upholding brand positioning of our hotels make us the preferred
partners of Hotel Management in the sub-continent. Our dynamic team
comes with an experience of leading international hotel brands in
all phases of hotel operations, sales and marketing and
development.
Our vision is to ensure that our every guest is seen, heard and
met at our hotels and return home with memories of exceptional
hospitality.
Forward-Looking Statements
This press release contains
"forward-looking statements" within the meaning of the federal
securities laws, including statements related to Wyndham's current
views and expectations with respect to expected hotel openings and
the timing thereof. Forward-looking statements are any statements
other than statements of historical fact, including those that
convey management's expectations as to the future based on plans,
estimates and projections at the time Wyndham makes the statements
and may be identified by words such as "will," "expect," "believe,"
"plan," "anticipate," "predict," "intend," "goal," "future,"
"forward," "remain," "outlook," "guidance," "target," "objective,"
"estimate," "projection" and similar words or expressions,
including the negative version of such words and expressions. Such
forward-looking statements involve known and unknown risks,
uncertainties and other factors, which may cause the actual
results, performance or achievements of Wyndham to be materially
different from any future results, performance or achievements
expressed or implied by such forward-looking statements. You are
cautioned not to place undue reliance on these forward-looking
statements, which speak only as of the date of this press
release.
Factors that could cause actual results to differ materially
from those in the forward-looking statements include, without
limitation, general economic conditions, including inflation,
higher interest rates and potential recessionary pressures; global
or regional health crises or pandemics (such as the COVID-19
pandemic) including the resulting impact on Wyndham's business,
operations, financial results, cash flows and liquidity, as well as
the impact on its franchisees, guests and team members, the
hospitality industry and overall demand for and restrictions on
travel; the performance of the financial and credit markets; the
economic environment for the hospitality industry; operating risks
associated with the hotel franchising business; Wyndham's
relationships with franchisees; the impact of war, terrorist
activity, political instability or political strife, including the
ongoing conflicts between Russia
and Ukraine and between
Israel and Hamas, respectively;
Wyndham's ability to satisfy obligations and agreements under its
outstanding indebtedness, including the payment of principal and
interest and compliance with the covenants thereunder; risks
related to Wyndham's ability to obtain financing and the terms of
such financing, including access to liquidity and capital; and
Wyndham's ability to make or pay, plans for and the timing and
amount of any future share repurchases and/or dividends, as well as
the risks described in Wyndham's most recent Annual Report on Form
10-K filed with the Securities and Exchange Commission and any
subsequent reports filed with the Securities and Exchange
Commission. These risks and uncertainties are not the only ones
Wyndham may face and additional risks may arise or become material
in the future. Wyndham undertakes no obligation to publicly update
or revise any forward-looking statements, whether as a result of
new information, subsequent events or otherwise, except as required
by law.
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SOURCE Wyndham Hotels & Resorts