Anghami, Volkswagen Partner to Promote Safer Driving
26 Maio 2022 - 10:30AM
Business Wire
To ensure drivers remain safe while using the
Anghami platform, the Auto Car Mode UI makes buttons bigger and
clearer resulting in less distractions
Volkswagen Middle East has partnered with music streaming
platform Anghami (NASDAQ:ANGH) to promote safe driving using
Anghami’s Auto Car Mode, a unique User Interface (UI).
According to research by Anghami, over 60 million songs are
listened to by people while driving each month. To ensure drivers
remain safe on the road while using the music platform, Anghami’s
Auto Car Mode UI makes buttons bigger and clearer resulting in less
distractions for people while driving.
Volkswagen will be the exclusive mobility partner and sponsor
for the Auto Car Mode. The collaboration between the two brands
comes after the successful campaign by Volkswagen in 2021, where
the brands created a calming playlist to promote safer driving.
Elie Habib, co-founder and CTO of Anghami said, “Driving is a
daily routine for many of us, and our users, and to ensure our
audience remains safe while driving, we have launched the Auto Car
Mode feature, which Volkswagen has partnered with. The feature
makes a few changes to the interface bringing larger buttons that
are easier to tap on while drivers are busy looking at the
road.”
“Safety is and will always be a top priority for Volkswagen. As
an automotive brand it is our responsibility to make drivers aware
of the importance of safe driving by helping them adopt safer
habits. We are pleased to partner with Anghami’s Auto Car Mode
feature as we strive to achieve safer roads in the Middle East,”
added Anja Petrovski, Marketing & PR Director of Volkswagen
Middle East.
The Auto Car Mode is a year-long partnership between Anghami and
Volkswagen.
In recent news, Anghami reported its advertising revenues
touched $9.8m, with the advertising gross margin growing from 38
per cent in 2020 to 53 per cent in 2021.
About Anghami Inc.
The first, most established and fastest-growing music technology
platform in the Middle East and North Africa region, Anghami is the
go-to destination for Arabic and International music and
entertainment, creating artists, and connecting people. With its
extensive eco-system of music, podcasts, events and more, Anghami
provides the tools for anyone to create, curate and share their
voice with the world.
Launched in 2012, Anghami was the first music-streaming platform
in MENA to digitize the region’s music. Today, it has the largest
catalog comprising 72 million songs and licensed content from
leading Arabic labels, independent artists, and distributors,
available for 75 million registered users. Anghami has established
40+ Telco partnerships to facilitate subscriptions and customer
acquisitions, in parallel to building long-term relationships with
and featuring music from major music labels including Universal
Music Group, Sony Music Entertainment, Warner Music Group and the
Merlin Network and is constantly licensing and producing new and
original content. Headquartered in Abu Dhabi, Anghami has offices
in Beirut, Dubai, Cairo, and Riyadh and operates in 16 countries
across MENA and has recently expanded into the US and Canada, with
Europe in the pipeline. It is the only service available in
English, Arabic and French, and remains close to its customer base,
not only thanks to its pan-regional presence but also via the 56
million user data points it generates every day.
To learn more about Anghami, please visit:
https://anghami.com
Forward-looking Statements
This press release includes “forward-looking statements” within
the meaning of the “safe harbor” provisions of the United States
Private Securities Litigation Reform Act of 1995. Anghami’s actual
results may differ from its expectations, estimates, and
projections and, consequently, you should not rely on these
forward-looking statements as predictions of future events. Words
such as “expect,” “estimate,” “start,” “project,” “budget,”
“forecast,” “anticipate,” “intend,” “plan,” “may,” “will,” “could,”
“should,” “believes,” “predicts,” “potential,” “continue,” and
similar expressions (or the negative versions of such words or
expressions) are intended to identify such forward-looking
statements. These forward-looking statements involve significant
risks and uncertainties that could cause the actual results to
differ materially from those discussed in the forward-looking
statements. Most of these factors are outside Anghami’s control and
are difficult to predict. Factors that may cause such differences
include, but are not limited to: the impact of COVID-19 on
Anghami’s business; the outcome of any legal proceedings that may
be instituted against Anghami; changes in applicable laws or
regulations; and the possibility that Anghami may be adversely
affected by other economic, business, and/or competitive factors;
and other risks and uncertainties identified in Anghami’s
registration statement on Form F-4 (File No. 333-260234) filed with
the U.S. Securities and Exchange Commission (the “SEC”), which was
declared effective on December 16, 2021, including those under
“Risk Factors” therein, and in other documents filed or to be filed
with the SEC by Anghami and available at the SEC’s website at
www.sec.gov. Anghami cautions that the foregoing list of factors is
not exclusive. Anghami cautions readers not to place undue reliance
upon any forward-looking statements, which speak only as of the
date made. Except as required by law, Anghami does not undertake or
accept any obligation or undertaking to release publicly any
updates or revisions to any forward-looking statements to reflect
any change in its expectations or any change in events, conditions,
or circumstances on which any such statement is based.
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Rami Chmaysani ASDA'A BCW - rami.chmaysani@bcw-global.com
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