Jack in the Box Continues New Market Expansion with Opening of First New CRAVED Image Drive-Thru Only Location in Ogden, UT.
18 Setembro 2023 - 8:30AM
Business Wire
This Opening Follows Record-Breaking First
Month Sales at New Salt Lake City Location, the Brand’s First New
Market in more than a Decade
Jack in the Box Inc. (NASDAQ: JACK), one of the nation’s
leading QSR chains, announced the opening of its first drive-thru
only location featuring its CRAVED image. It is also the second
opening this summer in the Salt Lake City metro area, continuing
the brand’s entry into its first new market in more than a
decade.
“This location features our dynamic new CRAVED image which
includes a new color package, signage, and imagery. As a drive-thru
only prototype, it includes a drive-thru and walk-up window for
ordering and pickup, and dedicated parking for mobile and
third-party delivery orders,” said Tim Linderman, chief development
officer. “Our historic entry into the Salt Lake City metro area is
strengthened with our new Ogden restaurant. We’re an iconic brand
with a loyal following and we’re excited to bring Jack in the Box
to our fans in Ogden.”
The new Ogden restaurant comes on the heels of the July opening
in Salt Lake City, which reported a record-breaking
full-first-month sales that outperformed the previous record
setting new market opening by 66%. This was the brand’s first new
market in over a decade and the first to feature the CRAVED image
with dine-in seating.
“Growing our presence in new markets is a key Jack in the Box
initiative. We’re excited because the Salt Lake City metro serves
as a fantastic example of the success our brand is building as it
expands across the United States,” said Linderman.
Additional CRAVED image restaurants are planned to open in the
future, including locations in Louisville, Kentucky, another new
market entry for the brand.
About Jack in the Box
Jack in the Box Inc. (NASDAQ: JACK), founded and headquartered
in San Diego, California, is a restaurant company that operates and
franchises Jack in the Box®, one of the nation's largest hamburger
chains with more than 2,180 restaurants across 21 states, and Del
Taco®, the second largest Mexican-American QSR chain by units in
the U.S. with approximately 600 restaurants across 15 states. For
more information on both brands, including franchising
opportunities, visit www.jackintheboxfranchising.com and
www.deltacofranchise.com.
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version on businesswire.com: https://www.businesswire.com/news/home/20230918396065/en/
Dustin Thompson Franchise Development, Jack in the Box
media@jackinthebox.com
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