Hilton Answers Call of Small and Medium Businesses to Create More Seamless, Rewarding Travel Experience
16 Outubro 2023 - 9:01AM
Business Wire
Introduces New Hilton for Business Platform
and Enhancements to Events.Hilton.com
Hilton today announced two new digital innovations designed to
create a more seamless travel experience for small- and
medium-sized businesses. The innovations are part of Hilton’s
long-term commitment to digitally transform the business travel
experience – from booking to billing – for the millions of small-
and medium-size enterprises that represent the backbone of the
global economy and comprise roughly 85 percent of Hilton’s business
transient guests. The initiatives, which will launch by early next
year, include:
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- Hilton for Business: This multi-faceted program,
currently in test with select customers and slated to launch
globally early next year, will feature a new booking website
designed especially for small- and medium-sized businesses, along
with targeted benefits including:
- Portfolio-wide Discounts: Small and medium businesses
that join Hilton for Business will gain access to a discounted rate
on Hilton.com and on the Hilton Honors app across Hilton’s global
portfolio of more than 7,000 properties.
- Loyalty Benefits: To recognize loyalty, the businesses
will earn Hilton Honors Bonus Points for program registration and
travel milestones. Hilton Honors members will continue to earn
Points each time they stay.
- Rapid onboarding: Hilton for Business registration is
built to enable a quick and seamless enrollment for businesses
online without complicated forms or processes.
- Program Management: In addition to enabling travelers to
easily book discounted rates, each Hilton for Business program
account can be set up with varying permissions across a designated
team. Business owners will have full control – or can delegate to
others on their team – over the program management system built to
be simple and intuitive with tools and resources.
- Small Meetings and Event Packages via Events.Hilton.com:
To support the growing demand for in-person gatherings, Hilton is
expanding its events booking capabilities, enabling customers
shopping for meeting packages for up to 35 attendees to book guest
rooms and meetings or event spaces, with or without 10 to 25 guest
rooms, directly on Events.Hilton.com without a separate contract or
phone call. This enhancement is especially valuable to small and
medium-sized businesses who need to plan small in-person meetings
and events quickly without staff or third-party support.
“Even as the global pandemic significantly impacted global
travel, small- and medium-sized business travelers never slowed
down,” said Chris Silcock, executive vice president and chief
commercial officer, Hilton. “We used that opportunity to listen and
learn how we could solve long-running pain points and deliver what
these businesses need most -- simple booking and travel management
tools and recognition and rewards for their loyalty.”
For more than 100 years, Hilton has led the industry in evolving
the business travel experience by listening loudly to customers and
responding quickly to their needs. These initiatives are being
introduced following a year of innovations focused on addressing
the needs of today’s small- and medium-sized business traveler,
including the debut of two new brands -- Spark by Hilton and
Project H3 by Hilton.
“Hilton for Business is an outstanding benefit for smaller
companies to manage their travel programs,” said Patrick LaCava,
executive vice president, Operations, Syufy Enterprises, one of the
select Hilton customers currently testing and refining the program.
“It offers a cost-effective hotel program for our business
travelers, providing an excellent discount while still earning
Points for our travelers and company.”
To book a small meeting or event package, visit
Events.Hilton.com. To gain exclusive access and be one of the first
to be included on the waitlist for Hilton for Business, visit
Hilton.com/HiltonforBusiness.
About Hilton
Hilton (NYSE: HLT) is a leading global hospitality company with
a portfolio of 22 world-class brands comprising nearly 7,300
properties and more than 1.1 million rooms, in 123 countries and
territories. Dedicated to fulfilling its founding vision to fill
the earth with the light and warmth of hospitality, Hilton has
welcomed more than 3 billion guests in its more than 100-year
history, earned a top spot on Fortune's 100 Best Companies to Work
For list and been recognized as a global leader on the Dow Jones
Sustainability Indices for six consecutive years. Hilton has
introduced several industry-leading technology enhancements to
improve the guest experience, including Digital Key Share,
automated complimentary room upgrades and the ability to book
confirmed connecting rooms. Through the award-winning guest loyalty
program Hilton Honors, the more than 165 million members who book
directly with Hilton can earn Points for hotel stays and
experiences money can't buy. With the free Hilton Honors app,
guests can book their stay, select their room, check in, unlock
their door with a Digital Key and check out, all from their
smartphone. Visit stories.hilton.com for more information, and
connect with Hilton on Facebook, Twitter, LinkedIn, Instagram and
YouTube.
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Colleen Hart Global Corporate Communications
Colleen.Hart@hilton.com
Hilton Worldwide (NYSE:HLT)
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