Sweetgreen Becomes the First National Fast-Casual Restaurant Chain to Announce It Will Cook Proteins, Veggies, and Grains Exclusively in Extra Virgin Olive Oil
18 Outubro 2023 - 10:00AM
Business Wire
Beginning next week (Oct. 24) all of
Sweetgreen's proteins, veggies and grains will be prepared using
extra virgin olive oil.
Today, Sweetgreen (NYSE: SG), the mission-driven restaurant
brand serving healthy food at scale, announced it’s using Extra
Virgin Olive Oil (“EVOO”) as its cooking oil for all proteins,
veggies and grains nationwide. Starting Oct. 24, EVOO will be
incorporated across Sweetgreen’s menu to enhance the dishes that
fans know and love – from warm bowls built on a bed of grains to
salads topped with hearty proteins and roasted veggies.
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Beginning next week (Oct. 24) all of
Sweetgreen's proteins, veggies and grains will be prepared using
extra virgin olive oil. (Photo: Business Wire)
Since its founding, Sweetgreen has remained committed to
prioritizing high-quality, local, and minimally processed
ingredients. By making the shift to EVOO, Sweetgreen continues to
deliver on that commitment, giving customers confidence that all
Sweetgreen ingredients – down to its cooking oil – meet the brand's
highest set of sourcing standards.
“Reimagining fast food goes beyond the kitchen and starts with a
strong, transparent supply chain. In addition to partnering with
suppliers and growers we trust, we take into account how every
ingredient is prepared, down to the oil it’s cooked in,” said
Nicolas Jammet, Sweetgreen Co-Founder and Chief Concept Officer.
“While we know there’s more work to do, we hope this change raises
the bar and continues to inspire our industry to make quality
products more accessible.”
Sweetgreen’s Trusted Extra Virgin Olive Oil Partners
Sweetgreen hand-selects its partners for their shared commitment
to sustainable farming and quality ingredients. Sweetgreen’s EVOO
provider Bari Olive Oil Company is family-owned and one of the
oldest olive oil companies in the United States, operating since
1936.
Bari’s EVOO is 100% domestically cultivated and produced in
California, using organic, sustainable practices. Olives are milled
within 24 hours of harvest, creating the premium product customers
across the country love. Using a drought-friendly crop, Bari has
created a sustainable system taking advantage of every part of the
olive, including using the pomace (ground pit and meat not used) of
the olive for cattle feed and the water used during milling for
irrigating its trees.
Along with Bari, Sweetgreen is also introducing Texas Olive
Ranch to its 17 locations in the Texas market. A fourth-generation
family farm, Texas Olive Ranch produces cold-pressed olive oil free
of additives and preservatives.
In addition to EVOO, Sweetgreen is exploring implementing
avocado oil as an additional cooking oil as the company continues
to innovate its menu. Recently, Sweetgreen released a brand new red
wine vinaigrette dressing with an avocado oil base as part of its
summer menu drop. Becoming an instant fan-favorite, the dressing is
now a permanent fixture in custom bowls and featured in signature
salads like the Italian Chopped. From ideation to production,
Sweetgreen values every ingredient that goes into its menu items
and provides customers with the transparency and quality that they
increasingly expect.
About Sweetgreen: Sweetgreen (NYSE: SG) passionately
believes that real food should be convenient and accessible to
everyone. Every day their team members create delicious seasonal
meals from fresh ingredients and produce that prioritizes organic,
regenerative, and local sourcing. Sweetgreen strongly believes in
harnessing the power of technology to enhance the customer
experience to meet their customers where they are. Sweetgreen’s
strong food ethos and investment in local communities have enabled
them to grow into a national brand with a mission to build
healthier communities by connecting people to real food. To learn
more about Sweetgreen and its menu, visit www.Sweetgreen.com.
Follow Sweetgreen on Instagram, Facebook and Twitter
@Sweetgreen.
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version on businesswire.com: https://www.businesswire.com/news/home/20231018219237/en/
Sweetgreen Contact, Media: Jenny Seltzer
press@sweetgreen.com
Sweetgreen Contact, Investor Relations: Rebecca Nounou
ir@sweetgreen.com
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