The 97th edition of the beloved tradition will
be extended by 30 minutes, offering the nation more entertainment
and spectacle than ever before
The nation’s annual Thanksgiving Day
celebration will feature a performance by music legend Cher to
usher in the holiday season
The Macy’s Parade will also feature appearances
by Jon Batiste; Bell Biv DeVoe; Brandy; performances by Broadway’s
“& Juliet,” “Back to the Future: The Musical,” “How To Dance In
Ohio,” “Shucked” and “Spamalot,” with a special appearance by Josh
Gad and Andrew Rannells of “Gutenberg! The Musical!;” Chicago; U.S.
Olympic Silver Medalist Jordan Chiles; En Vogue; ENHYPEN; U.S.
Paralympian Ezra Frech; David Foster and Katharine McPhee; Drew
Holcomb and The Neighbors; Jessie James Decker; U.S. Paralympic
Gold Medalist Jessica Long; Ashley Park with the cast and Muppets
of Sesame Street®; Pentatonix; the Radio City Rockettes®; Paul
Russell; Amanda Shaw and Alex Smith; Miss America 2023 Grace
Stanke; and Manuel Turizo
Returning for its 97th edition this year, The Macy’s
Thanksgiving Day Parade® will officially welcome the holiday season
on Thursday, November 23 at 8:30 A.M. at the sound of the
time-honored phrase 5, 4, 3, 2, 1…Let’s Have A Parade™! For the
first time in its long history, the iconic holiday tradition will
begin 30 minutes early in New York and on the official national
broadcast. Showcasing an exciting lineup of featured character
balloons, magical floats, the finest marching bands from across the
country, dynamic performance groups, imaginative clowns, the
nation’s biggest musical talents and the one-and-only Santa Claus,
this is the nation’s premiere Thanksgiving celebration.
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Cue the Confetti! The 97th Macy’s
Thanksgiving Day Parade® returns to herald the start of the holiday
season on Thursday, November 23 at 8:30 AM. For more information
visit macys.com/parade. (Graphic: Business Wire)
“For nearly 100 years, the Macy’s Thanksgiving Day Parade has
been synonymous with the beginning of the holiday season,
celebration and togetherness,” said Will Coss, Executive Producer
of Macy’s Thanksgiving Day Parade. “Our talented team of Macy’s
Studios artisans and production specialists work year-round to
deliver the nation’s most beloved holiday event, live on
Thanksgiving morning. We are proud to hold this responsibility and
look forward to sharing our unbelievable designs, larger-than-life
character balloons and first-class entertainment, all sure to
create lifelong memories for Parade fans nationwide.”
The 97th Macy’s Parade lineup will include 5,000 volunteers, 16
featured character balloons, 26 fantastic floats, 32 heritage and
novelty balloons, more than 700 clowns, 12 marching bands and nine
performance groups. Joining these Macy’s Parade fixtures are some
of the biggest stars in music, all welcoming in Santa Claus and the
holidays.
Stars on 34th Street
The Macy’s Parade is an all-star celebration, hosting some of
the nation’s most talented and iconic performers. For the 97th
Macy’s Parade, the legendary star of music, film, stage and
television, Cher, will perform a new holiday hit and kick off the
season at 34th Street.
The broadcast will begin at 8:30 A.M., featuring a showstopping
performance by Jon Batiste. Throughout the streets of New York City
and on-board Macy’s signature floating stages will be exhilarating
performances from artists including Bell Biv DeVoe; Brandy;
Chicago; En Vogue; ENHYPEN; David Foster and Katharine McPhee; Drew
Holcomb and The Neighbors; Jessie James Decker; Ashley Park with
the cast and Muppets of Sesame Street®; Pentatonix; Paul Russell;
Amanda Shaw and Alex Smith; and Manuel Turizo. U.S. Olympic Silver
Medalist Jordan Chiles (Gymnastics), U.S. Paralympian Ezra Frech
(Track and Field), U.S. Paralympic Gold Medalist Jessica Long
(Swimming) and Miss America 2023 Grace Stanke will also join the
festivities. Additional stars to be announced.
Ballooning Icons
Taking flight on Thanksgiving will be the Parade’s signature
character balloons. Since their introduction in 1927, these
larger-than-life balloons showcase some of the world’s most beloved
and iconic characters. This year, seven new featured balloons will
debut, including Beagle Scout Snoopy by Peanuts Worldwide; Blue Cat
& Chugs by Cool Cats, a digitally native character; Kung Fu
Panda’s Po by Universal Pictures’ Dreamworks Animation; Leo by
Netflix, Inc.; Monkey D. Luffy by Toei Animation Inc.; Pillsbury
Doughboy™ by Pillsbury™; and Uncle Dan by Illumination.
Making a return appearance are featured character balloons
including Bluey, joined for the first time by her favorite “Keepy
Uppy” red balloon, by BBC Studios; Diary Of A Wimpy Kid® by Abrams
Books; DINO and Baby DINO by HF Sinclair; Goku by Toei Animation
Inc.; a Funko Pop!-inspired Grogu™ by Funko ; Chase from Paw
Patrol® by Spin Master & Nickelodeon; Pikachu™ & Eevee™ by
The Pokémon Company International; Red Titan from “Ryan’s World” by
Sunlight Entertainment and pocket.watch; Ronald McDonald® by
McDonald’s® USA; SpongeBob SquarePants & Gary by Nickelodeon;
and Stuart The Minion by Illumination.
The inflatable lineup also includes HF Sinclair’s Baby DINOs,
the Go Bowling™ balloonicles; Smokey Bear by the USDA Forest
Service; A Merry Moment by Universal Orlando Resort featuring candy
cane & poinsettia balloons, stilt walkers and dancing Christmas
trees; and Macy’s very own special reindeer Tiptoe.
Floating Fantasy
The skilled artisans of Macy’s Studios work year-round to create
the whimsical designs that will float down the streets of New York
City on Parade morning. Conceived, designed, engineered and built
at the Macy’s Parade Studio – a design and production facility that
includes carpenters, engineers, electricians, painters, animators,
balloon technicians, sculptors, metal fabricators, scenic and
costume designers – these magical stages are created to transport
Parade fans across the country to fantastical places.
This year four new floats will debut in the Macy’s Parade
celebration. The floating stages, along with their scheduled
performers, include Teenage Mutant Ninja Turtles: Mutant Mayhem by
Nickelodeon & Paramount (Bell Biv DeVoe); Palace of Sweets by
Brach’s® (Brandy); Igniting Memories by Solo Stove (Drew Holcomb
and The Neighbors); and The Deliciously Delectable World of Wonka
by Warner Bros. Pictures.
Returning floats and respective scheduled performers include
1-2-3 Sesame Street® by Sesame Workshop™ (the cast and Muppets of
Sesame Street® & Ashley Park); Big City Cheer! by Spirit Of
America Productions (Miss America 2023 Grace Stanke); Big Turkey
Spectacular by Jennie-O (Paul Russell); Birds Of A Feather Stream
Together by Peacock® (with an appearance by U.S. Olympic Silver
Medalist Jordan Chiles and U.S. Paralympic Gold Medalist Jessica
Long); The Brick-Changer by The LEGO Group (Manuel Turizo); Camp
Snoopy by Peanuts Worldwide; Celebration Gator by Louisiana Office
of Tourism (Alex Smith & Amanda Shaw); Colossal Wave Of Wonder
by Kalahari Resorts and Conventions (En Vogue); Deck The Halls by
Balsam Hill® (Jessie James Decker); Elf Pets® by The Lumistella
Company®; Fantasy Chocolate Factory by Kinder® (Pentatonix);
Geoffrey’s Dazzling Dance Party by Toys“R”Us; Harvest In The Valley
by Green Giant®; Heartwarming Holiday Countdown by Hallmark Channel
(David Foster & Katharine McPhee); Magic Meets The Sea by
Disney Cruise Line (Captain Minnie Mouse, Captain Mickey Mouse and
Friends); Pinkfong Baby Shark by The Pinkfong Company &
Nickelodeon (ENHYPEN); People Of First Light ; Santa’s Sleigh
(Santa Claus); Tom Turkey; Winter Wonderland in Central Park; and
The Wondership by Wonder (Chicago).
Specialty units for the 2023 Macy’s Parade include Big Red Shoe
Car ® by McDonald's® and the Good Burgermobile by Nickelodeon &
Paramount+.
Completing the float lineup will be a special appearance by the
Macy’s Singing Christmas Tree, featuring a holiday choir comprised
of Macy’s colleagues with Bigs and Littles from Big Brothers Big
Sisters (BBBS). The creation of this special ensemble furthers
Macy’s commitment to youth empowerment through its social purpose
platform, Mission Every One, celebrating the power of mentorship
and a multiyear partnership between Macy’s and BBBS.
Strike Up the Band
The Macy’s Parade holds a cherished and longstanding tradition
of showcasing the nation’s finest marching bands. This November
gifted musicians joining the line of march include Alabama A&M
University Marching Maroon and White (Huntsville, AL); The Band
Directors Marching Band™ (United States); Fishers High School
Marching Tiger Band (Fishers, IN); Greendale High School Marching
Band (Greendale, WI); Jenison High School Marching Band (Jenison,
MI); Macy’s Great American Marching Band (United States); Mercer
Island High School Marching Band (Mercer Island, WA); NYPD Marching
Band (New York, NY); O'Fallon Township High School Marching
Panthers (O'Fallon, IL); Rutgers University Marching Scarlet
Knights (Piscataway, NJ); Marjory Stoneman Douglas Eagle Regiment
High School Marching Band (Parkland, FL); and Texas Tech University
Goin' Band from Raiderland (Lubbock, TX).
Performance Spotlight
Completing the entertainment lineup are dynamic performance
groups, charged with entertaining the crowds along the streets of
Manhattan and delivering a show-stopping performance on 34th
Street. These groups include the Big Apple Circus; Cornell Bhangra
from Ithaca, NY; Tiptoe's Winter Guard, accompanying Tiptoe; the
world-famous Harlem Globetrotters; Maria Verdeja School of Arts
(MVSA) dancers from Miami; St. John’s Dance; and the Tap Dancing
Christmas Trees from California.
Rounding out the performance lineup are the young dancers and
cheerleaders of Spirit of America Dance and Spirit of America
Cheer. These two groups together include more than 1,200 of the
best dancers and cheerleader performers.
See the Magic Live
The 97th Macy’s Thanksgiving Day Parade will step off from its
traditional starting line at 77th Street and Central Park West at
8:30 A.M. The procession will march down its signature 2.5-mile
route taking it from Central Park West to Columbus Circle, turning
onto Central Park South and then marching down 6th Avenue/Avenue of
the Americas. At 34th Street, the Parade will make its final turn
west and end at 7th Avenue in front of Macy’s iconic Herald Square
flagship.
Public viewing will be set up along designated portions of the
route and managed by the NYPD. Spectators should avoid bringing
large bags, umbrellas, backpacks, and strollers. The public
entering viewing streets may be subject to a security search. For
additional viewing information, please visit
macys.com/parade.
A National Celebration
Last year’s “Macy’s Thanksgiving Day Parade” was the
most-watched entertainment program of the 2022-23 season as it
brings the nation together like no other broadcast. Parade fans
nationwide can watch the official telecast on NBC and simulcast on
Peacock, from 8:30 A.M. to 12:00 P.M., in all time zones. The
network will air an encore telecast at 2:00 P.M. ET/PT. New for
2023 will be several additional cameras along the route, giving
viewers new Parade vantage points never seen before. “TODAY’s”
Savannah Guthrie, Hoda Kotb and Al Roker will join as hosts of the
Emmy®-Award winning celebration. The Spanish language simulcast on
Telemundo will be hosted by the network’s daytime personalities,
Carlos Adyan and Andrea Meza.
The Macy’s Thanksgiving Day Parade broadcast is produced by the
Emmy Award-winning Brad Lachman Productions. Brad Lachman and Bill
Bracken serve as executive producers and Joe DeMaio directs.
To create a more inclusive experience for blind and visually
impaired viewers, NBCUniversal is proud to present the full NBC
broadcast with live audio description on the Secondary Audio
Program channel (SAP), provided by Descriptive Video Works. The
broadcast will be available with additional audio narration
describing the rich visuals of the Parade.
Every year, Broadway is put on the Macy’s Thanksgiving Day
Parade stage for fans around the country to experience. The
official national broadcast audience will enjoy performances from
the best of Broadway, including “& Juliet,” “Back to the
Future: The Musical,” “How To Dance In Ohio,” “Shucked,”
“Spamalot," as well as the iconic Radio City Rockettes®. Stars of
Broadway’s “Gutenberg! The Musical!,” Josh Gad and Andrew Rannells
will also appear, acting as special live correspondents along the
Parade route.
Must-Have Merch
Macy’s Parade fans from coast to coast will have an opportunity
to shop exclusive 2023 Parade products, including the iconic annual
snow globe, branded ornaments, pajama sets, tote bags, a teddy
bear, drinkware, key chains and iconic pins. Additionally,
collectible character products, including plush, books, blankets,
mugs and toys from Cool Cats, Paw Patrol, Snoopy/Peanuts Worldwide,
Pokémon, Grogu, Goku, Bluey and Macy’s very own special reindeer,
Tiptoe, will be available at macys.com and select flagship
stores.
Metaverse Experience & #MacysParade
Journey to the ballooniverse! This year, the Macy’s Thanksgiving
Day Parade returns to the metaverse with a special virtual game
experience that will take the spectacle to new heights in the
digital sphere. Launching Thanksgiving week, the Parade’s virtual
experience powered by oncyber, will be accessible from any browser
and device at macys.com/mstylelab, and will feature a new
interactive game, amidst a high-flying balloon procession
surrounding the iconic Macy’s Herald Square flagship store.
As the soaring giants fly down the route, featuring a lineup of
balloons showcased across the Parade’s more than 90-year history,
players will explore the virtual landscape collecting Macy’s Parade
stars and learning about the iconic history of the holiday
celebration. The experience will also highlight the Cool Cats NFT
project and community who won last year’s public vote to transform
an NFT character into the first-ever NFT-inspired Parade balloon in
this year’s live spectacle. As an extra special treat, upon
completion of the game, fans will be able to collect a Macy’s
Parade x Cool Cats digital trophy. More details and surprises to
come as Thanksgiving Day approaches!
For an insider’s look at the holiday procession, visit
macys.com/parade for regular updates, including
behind-the-scenes content, educational activities, and more. Fans
can also follow @macys on various social media networks and join
the conversation using #MacysParade.
Ram is the official truck of the Macy’s Thanksgiving Day Parade.
Remo is the official drumhead provider of the Macy’s Thanksgiving
Day Parade.
All information included in this release is subject to
change.
PLEASE NOTE: Macy’s Thanksgiving Day Parade media materials
including images, video and archival content are available at
macyseventmedia.com.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20231101516338/en/
Macy’s External Communications Christine Olver Nealon / Ryan
Gannon / Gabriella Boresi EventMedia@macys.com
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