REPLY: Up Reply receives the Partner Excellence Award in the 2023 Personalization Awards from Dynamic Yield
20 Novembro 2023 - 5:30AM
Business Wire
Up Reply, the agency within the Reply Group specialised in
digital growth and experience optimisation, today announced that it
has been recognised by Dynamic Yield as a winner of the 2023
Personalization Awards. The company received the Partner
Excellence Award for its holistic approach to digital
transformation, including the design and implementation of
personalisation programmes that enable clients to successfully
achieve their business goals.
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Up Reply receives the Partner Excellence
Award in the 2023 Personalization Awards from Dynamic Yield.
(Photo: Reply)
Up Reply was recognised for its expertise in digital growth and
experience optimisation, leading the way with data-driven methods
for personalising digital channels and delivering user-centric
experiences that align with clients' business objectives.
The Dynamic Yield Personalization Awards celebrate the
achievements of leading brands and solution partners who are going
above and beyond when it comes to tailoring experiences. The
winners represent pioneers at the forefront of customer experience
and serve as a beacon for digital-first organisations investing in
personalisation.
Anoop Vasisht, Chief Revenue Officer at Dynamic Yield by
Mastercard commented: "Up Reply's exceptional expertise in
personalisation and their dedication to helping clients achieve
their business goals through user-centric experiences is truly
commendable. Their commitment to digital growth and experience
optimisation, combined with their tailored consulting and hands-on
support, makes them a winner of the Partner Excellence Award 2023.
Up Reply's partnership with Dynamic Yield exemplifies the spirit of
innovation and excellence that our Personalization Awards
celebrate. We look forward to their continued success and the
impact they will continue to make in the world of
personalisation."
Up Reply received the Partner Excellence Award for its approach
to developing a personalised strategy for companies based on
existing data and optimising their specific user journey. In
particular, Up Reply supports its clients in the operational
implementation of their personalisation, experimentation and
optimisation programmes. This ongoing support covers various
elements of the process chain, including user analysis, ideation,
project management, concept development, technical implementation,
evaluation and more.
In addition, Up Reply provides comprehensive consulting tailored
to the specific needs of each business, with hands-on learning to
ensure that clients can confidently navigate and use technologies
such as Dynamic Yield's to gain valuable insights and facilitate
decision making.
Filippo Rizzante, CTO at Reply said: "We are proud of how Up
Reply is using personalisation to drive digital transformation and
optimise the customer experience. This award from Dynamic Yield
truly validates our success in these efforts, and we look forward
to continuing to find ways to move the industry forward with
innovative solutions."
Reply Reply [EXM, STAR: REY] specialises in the design
and implementation of solutions based on new communication channels
and digital media. As a network of highly specialised companies,
Reply defines and develops business models enabled by the new
models of AI, big data, cloud computing, digital media and the
internet of things. Reply delivers consulting, system integration
and digital services to organisations across the telecom and media;
industry and services; banking and insurance; and public sectors.
www.reply.com
Up Reply Up Reply is the Reply Group company specialising
in digital growth and experience optimisation. The experts provide
international clients with data-driven methods for personalisation
of digital channels, A/B testing, and analytics across the entire
customer journey. The result is user-centered experiences that
contribute to the business objectives. Up Reply supports with
strategy consulting, onboarding and offers full service with tools
such as Dynamic Yield, Optimizely, Adobe Target or Adobe Analytics,
Google Analytics and Contentsquare. upreply.de/en/
Dynamic Yield by Mastercard Dynamic Yield by Mastercard
helps businesses across industries deliver digital customer
experiences that are personalized, optimized, and synchronized.
With Dynamic Yield’s Experience OS, marketers, product managers,
developers, and digital teams can algorithmically match content,
products, and offers to each individual customer for the
acceleration of revenue and customer loyalty. More information on
Dynamic Yield’s Personalization Awards:
www.dynamicyield.com/personalization-awards/
View source
version on businesswire.com: https://www.businesswire.com/news/home/20231120075128/en/
Media contacts:
Reply Fabio Zappelli f.zappelli@reply.com Tel.
+390117711594
Sandra Dennhardt s.dennhardt@reply.com Tel. +49 170 4546229
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