AGCO’s Massey Ferguson® Names Gunnison Cattlemen’s Days Rodeo 2023 Sowing Good Deeds™ Winner
07 Dezembro 2023 - 10:35AM
Business Wire
Colorado rodeo committee awarded new Massey
Ferguson tractor.
AGCO Corporation (NYSE: AGCO), a global leader in the design,
manufacture, and distribution of agricultural machinery and
precision ag technology, continues to celebrate the generous
support of rodeo committees across the United States to their local
ag communities. AGCO’s Massey Ferguson® brand presents its annual
Sowing Good Deeds™ award to rodeo organizations that have gone
above and beyond in their charitable works. Matt LeCroy, director,
marketing hay and forage for Massey Ferguson North America,
presented this year’s award to representatives of Gunnison
Cattlemen’s Days Rodeo during the Professional Rodeo Cowboys
Association (PRCA) 2023 Awards Banquet in Las Vegas, Nevada. The
Gunnison Cattlemen’s Days Rodeo Committee receives a new Massey
Ferguson 4700 Series tractor as part of the award.
“Massey Ferguson is proud to support American agriculture in the
field and in our communities,” said LeCroy. “Our PRCA rodeo
committees have a great deal to offer, providing entertainment,
service, and significant financial support to the greater
agricultural community. We’re excited to recognize the 124-year
legacy of hard work and commitment of the Gunnison Cattlemen’s Days
Rodeo with this year’s award.”
The Cattlemen’s Day Rodeo is the seventh organization recognized
with the Sowing Good Deeds award. Each year, the contest is open to
committees in the contiguous states and Washington, D.C., and the
company receives nominations from all over the country. Applicants
and nominees are evaluated on their commitment to community
involvement, entrepreneurial spirit, and ability to adapt to
challenges and overcome adversity.
“PRCA rodeos raise millions of dollars for local charities
across the U.S.,” said Tom Glause, PRCA CEO. “Our relationship with
Massey Ferguson’s Sowing Good Deeds program allows us to recognize
and reward committees for their charitable efforts and overall
impact on their local ag community. We are incredibly proud of the
Gunnison Cattlemen’s Days Rodeo committee, its volunteers and rodeo
athletes who contribute to this incredible cause.”
Gunnison Cattlemen’s Day began in 1900 when the Gunnison County
Stockgrowers’ Association formalized an annual celebration held as
a break between calving and haying. The event was staged on Main
Street in the middle of town but has since moved to the Gunnison
County Fairgrounds, where it’s now a mainstay. The Cattlemen’s Day
Rodeo is heavily involved in Colorado’s agricultural community, but
its Tough Enough to Wear Pink (TETWP) initiative stands out among
the rest.
In a community of just 15,000 people, Cattlemen’s Days is the
number one fundraising rodeo in the nation for this national breast
cancer awareness movement, raising more than $5.1 million since
2005. The money raised stays local. It provides financial support
for patients, their families, and the hospital. The initiative also
helps fund “Lucy’s House,” a lodging program that has provided 375
nights of lodging for more than 20 individuals through September
2023. The group created a transportation system in 2016 for those
needing treatments not provided locally. TUFFY, the Ram 1500 truck,
safely transports patients to doctors and appointments outside of
the valley. This quickly transformed into a three-vehicle endeavor
with additions to the fleet made in 2018 and 2020. The vehicles
have traveled more than 100,000 miles, directly assisting between
12 and 19 individuals each year.
“We’ve focused really hard on our Tough Enough to Wear Pink
initiative and helping people with cancer in the Valley,” said Mike
Dawson, Cattlemen’s Day Committee president and TETWP board member.
“This year we topped $1 million dollars, and the impact that it
has, because all our dollars stay here, is exponential. There are
hundreds of people we’ve helped get through this, and they end up
being our best volunteers. So, if you have a community that gives
back to itself, it really pays off in the end. That’s what this
award means to me and what it means to our committee. It really is
an honor to those community members we’ve lost, and it means a lot
to our volunteers and staff to be honored with this award.”
Massey Ferguson is a registered trademark of AGCO. Sowing Good
Deeds is a trademark of AGCO.
About AGCO
AGCO (NYSE:AGCO) is a global leader in the design, manufacture,
and distribution of agricultural machinery and precision ag
technology. AGCO delivers customer value through its differentiated
brand portfolio, including core brands like Fendt®, GSI®, Massey
Ferguson®, Precision Planting®, and Valtra®. Powered by Fuse® smart
farming solutions, AGCO’s full line of equipment and services help
farmers sustainably feed our world. Founded in 1990 and
headquartered in Duluth, Georgia, USA, AGCO had net sales of
approximately $12.7 billion in 2022. For more information, visit
www.AGCOcorp.com. For company news, information, and events, please
follow us on Twitter: @AGCOCorp. For financial news on Twitter,
please follow the hashtag #AGCOIR.
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Bob Blakely, AGCO | Bob.Blakely@AGCOCorp.com Emily Lingenfelter,
Flint Group | Emily.Lingenfelter@flint-group.com
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